ENGAWA Co., Ltd.
Companies and organizations aiming to acquire foreign customers and 100 key persons in overseas business are now recruiting exhibitors and local governments for the matching event “Feel Japan” that connects them with Made in Japan!
[Held on June 23rd, 24th, and 25th] Now is the time to increase inbound demand. Many achievements in market development!
ENGAWA Co., Ltd. (reading: Engawa, President: Takanobu Ushiyama, hereinafter “our company”) will start inbound consumption for three days, June 23 (Fri), 24 (Sat), and 25 (Sun), 2023. A matching PR event “Feel Japan” will be held to connect target regions/domestic companies with overseas travel agency personnel, foreigners living in Japan, media, and other key persons in acquiring overseas customers. We will start recruiting companies and local governments that want to exhibit at this event and promote their products and services to overseas key persons.
■ What is “Feel Japan”?
Since 2020, “Feel Japan” is a matching PR event for overseas that we regularly hold. Invite overseas travel agency personnel, foreigners living in Japan, media, and other key persons to acquire overseas customers to our office. Key persons will visit booths operated by local companies and companies in each region, and through experiences such as tastings of local specialties and local sake and workshops on traditional crafts, it is possible to gain a deeper understanding of the appeal of the region and products.
For local and domestic companies aiming for inbound consumption, it is possible to efficiently approach about 100 key persons for acquiring overseas customers such as overseas travel agency officials and foreigners living in Japan who are difficult to meet, so it is useful for market development and media. You can use it as a chance to gain exposure.
Now that Japan as a whole is beginning to focus on acquiring foreign customers, we have decided to hold a special three-day event to support the tourism industry and domestic companies in the wake of the new coronavirus epidemic. . Please take advantage of this opportunity.
[Image 1: https://prtimes.jp/i/17308/82/resize/d17308-82-be65b86031e19a44f398-0.jpg&s3=17308-82-0cffd0025535d3d456c006bfa3bde67c-640×360.jpg] ■ Overview
・Date and time / Invitee
Friday, June 23, 2023 17:30-20:00
30 to 50 people involved in overseas travel agencies
June 24th (Sat) and 25th (Sun), 2023 13:30-14:45 / 16:00-17:15 40 to 60 foreign residents and media personnel (estimated 10 to 15 people per session)
■ Inquiries about this event
ENGAWA Co., Ltd.
Roppongi Hills Mori Tower 31F, 6-10-1 Roppongi, Minato-ku, Tokyo (* ENGAWA office)
Person in charge: Terakawa, Sakakibara
*The application deadline is Friday, June 2, 2023.
■ Past Feel Japan
By interacting through events,
・Inquiries from several travel agencies asking for participating local governments to create tours.
・Influencers who learned about the charm of the region voluntarily visited the site and posted on SNS.
・Getting feedback on discovering the appeal of products and regions from a global perspective.
Thank you for creating such business opportunities.
[Exhibiting local governments and companies (partial)]
・Aomori Prefecture, Akita Prefecture, Iwate Prefecture, Miyagi Prefecture, Yamagata Prefecture, Fukushima Prefecture, Miyazaki Prefecture, Myoko City, Kunisaki City, Bungotakada City, etc. have participated. In addition, domestic companies in a wide range of categories such as sake breweries and foods using local specialties and crafts incorporating traditional techniques unique to Japan also exhibited.
We also have a report on Feel Japan (conducted on March 23, 2023) –https://engawa.global/news/7302/-, so please check it out as well. ■ About ENGAWA Co., Ltd.
[Image 2: https://prtimes.jp/i/17308/82/resize/d17308-82-b969151db77b8cbc624a-1.jpg&s3=17308-82-ff2db2cbce904de59ad6971d2afca3fc-300×56.jpg] A marketing company that optimally conveys the value of Japan to people around the world and continues to create scenes that many foreigners and Japanese can relate to and are moved by. Management of English-language media “Tokyo Weekender” with a history of 53 years since its publication in 1970, foreign KOL / influencer marketing, operation of OMOTENASHI Selection that disseminates attractive Japanese products and services, etc. for overseas and inbound. We support communication.
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