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Mitsui Fudosan Co., Ltd. – Experiencing Japanese cultural traditions and support for people with disabilities through Tanabata – Customer participation event “HAPPY SMILE for TANABATA”

Mitsui Fudosan Co., Ltd.
-Experience Japanese culture and traditions and support for people with disabilities through Tanabata- Customer participation event “HAPPY SMILE for TANABATA”
Held at THE CELESTINE HOTELS, MITSUI GARDEN HOTELS, and sequence nationwide in collaboration with the NPO “Group Happy Smile”. Period: Saturday, June 24th to Friday, July 7th

Mitsui Fudosan Hotel Management Co., Ltd. (located in Chuo-ku, Tokyo) will hold the summer Tanabata event “HAPPY SMILE for TANABATA” from Saturday, June 24, 2023 in collaboration with the NPO group Happy Smile. It will be held. This is the second time this event has been held since last year, and this year the target facilities will be expanded to a total of 39 facilities, including THE CELESTINE HOTELS, MITSUI GARDEN HOTELS and sequence.
“HAPPY SMILE for TANABATA” is a customer-participation-type Tanabata event where people with disabilities write their wishes on strips of paper and hang them on the bamboo leaves installed in the museum. This year, we are using Japanese paper from Ozu Washi, a Japanese paper specialty store in Nihonbashi, Tokyo.
This project was realized with the cooperation of the support facility “Asagaya Welfare Workshop”, which supports the purpose of Group Happy Smile’s activity, “Creating an environment (space) where everyone who gathers smiles, regardless of whether they have a disability.” Participation is free of charge, and by setting up a charity box during the period, donations will be collected from those who support the purpose of this activity, and the collected funds will be donated to Group Happy Smile.
We will contribute to society by “connecting” people through “gathering places”. Please enjoy “TANABATA”, a summer tradition, at The Celestine Hotels, Mitsui Garden Hotels, sequence.
[Image 1:×349.jpg]
[Image 2:×382.jpg] Tanzaku production scene
[Image 3:×347.jpg] State of last year’s event
■ HAPPY SMILE for TANABATA Event Overview
At 39 The Celestine Hotels, Mitsui Garden Hotels, and sequence nationwide, handmade strips of paper made by people with disabilities will be installed and bamboo decorations will be decorated. In addition, a charity box will be set up during the period, and the collected funds will be donated to the NPO “Group Happy Smile”. [Implementation period] Saturday, June 24, 2023 to Friday, July 7, 2023 [Facilities] The Celestine Hotels, Mitsui Garden Hotels, sequence nationwide, 39 locations in total
-The Celestine Hotels-
Hotel The Celestine Ginza
Hotel The Celestine Tokyo Shiba
Hotel The Celestine Kyoto Gion
-Mitsui Garden Hotels-
33 facilities nationwide
sequence SUDOBASHI
sequence KYOTO GOJO
[Implementation cooperation]
NPO Group Happy Smile
Strip production: Asagaya Welfare Studio
*Some hotels do not have bamboo grass.
*Mitsui Garden Hotel Sendai and Mitsui Garden Hotel Kyoto Ekimae have different implementation periods.
In front of Kyoto Station: July 1st (Sat) – July 7th (Fri)
Sendai: July 5 (Wednesday) to August 10 (Thursday)
[Image 4:×362.jpg] Uses “Ozu Washi” Japanese paper
[Image 5:×771.jpg] You can take it home as a souvenir
■Group Happy Smile Overview
“Group Happy Smile” is an NPO that aims to create such an environment (space) where everyone who gathers smiles, regardless of whether they have a disability or not.
Advice on planning and providing opportunities for many people to purchase products independently produced by people with disabilities, as well as on the production and sales activities of products that people with disabilities will gladly choose in the general market. , is providing support. In addition, we are planning and providing “Happy Smile Art”, a place to introduce and sell the art works created by them to society.
NPO Group Happy Smile Official Website
[Image 6:×320.png] Hotels developed by Mitsui Fudosan Hotel Management
[Image 7:×164.jpg] At Mitsui Garden Hotels, we have established 34 facilities in Japan and overseas under the brand tagline “Stay in the Garden” based on our desire to “provide a rich and relaxing stay experience like a garden.” We have prepared unique designs and “breakfast that you can enjoy” that value the regional characteristics of each region of the country, and you can enjoy not only business use but also leisure, retreat, refreshment, long-term stay, etc. in various situations.
In addition, there are three “THE CELESTINE HOTELS,” which are “destination hotels where the stay itself is the purpose.” ] is deployed at 3 facilities. Mitsui Fudosan Hotel Management develops brands that meet diverse needs based on the philosophy and concept of “a memorable hotel” and “a hotel that satisfies the five senses of highly sensitive customers.”
Mitsui Fudosan Group’s Contribution to SDGs
The Mitsui Fudosan Group aims to create a society that enriches both people and the earth based on the philosophies of “coexistence and coexistence,” “connection of diverse values,” and “realization of a sustainable society.” We are promoting business with an awareness of (S) and governance (G), that is, ESG management. By further
accelerating the ESG management of the Group, we believe that we can make a significant contribution to the realization of “Society 5.0” advocated by the Japanese government and the achievement of “SDGs.” In November 2021, we have formulated the following group guidelines regarding “realization of a decarbonized society” and “promotion of diversity and inclusion” and “biodiversity” in March 2023. Going forward, the Group will continue to work toward resolving social issues through urban development.
・”Formulate a group action plan for the realization of a decarbonized society”
・Formulation of Diversity & Inclusion Promotion Declaration and Action Policy ・Formulation of Group Biodiversity Policy
*The initiatives in this release contribute to two goals in the SDGs (Sustainable Development Goals).
Goal 10 Eliminate inequality between people and countries
Goal 17 Partnerships to achieve goals
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