AWA Co., Ltd.
[Survey Report] 59% of people place importance on whether gray hair can be dyed in one treatment!
Somali, a beauty salon specializing in gray hair dyeing
(https://a-w-a.co.jp/hennasalonsomari/), operated by AWA Co., Ltd. (https://a-w-a.co.jp/), targets women aged 10 and older from all over Japan. We conducted a survey asking, “Do you value whether your gray hair can be dyed in one treatment?”
We will publish the results.
Survey target: Women in their teens and older
Survey date: August 2023
Research entity: AWA Co., Ltd.
Survey method: Voluntary response via the internet
Number of people surveyed: 100 people (100 women)
Survey method: Internet survey
https://a-w-a.co.jp/hennasalonsomari/category/colortreatment/#firstsiratoripr *When quoting the results of this survey, please use the “Somali” URL (https://a-w-a.co.jp/hennasalonsomari/category/colortreatment/#firstsiratoripr). Survey results summary
As a result of a questionnaire survey asking, “Do you place importance on whether gray hair can be dyed in one treatment?”, 59% answered “I do.”
[Image: https://prtimes.jp/i/107159/205/resize/d107159-205-e90a465a13569f0328ab-0.png&s3=107159-205-1b2660f80cebc48c8f8bcccc705964a1-1024×768.png ]
・I have a young child and don’t have much time to take care of my hair, so I try to do it in one session as much as possible. (Female in her 30s)
・Since you want to keep the cost and effort as low as possible, it is best to use a product that can be dyed properly in one go. I also think that re-dying your hair too many times can damage it. (Female in her 40s)
・It is troublesome to dye your hair multiple times. It’s better to dye your hair in one session because it’s more cost-effective and cost-effective, but since you’re busy with housework and work, it’s difficult to dye your hair multiple times. (Female in her 40s) 59% of respondents answered that it was important.
Many people said that they are busy and don’t want to take time to take care of their hair, and that re-dying their hair too many times will damage their hair.
・If it dyes well in one go, you don’t have to worry about it, but I think the ingredients are stronger, so it’s better to use something that is gentle on your scalp and hair even if it doesn’t dye you all at once. (Female in her 40s)
・Unlike coloring, it doesn’t damage your hair, but instead of dyeing your hair all at once, it’s a gradual process that takes care of your hair. (Female in her 40s)
・Gray hair dye treatment focuses on dyeing gray hair naturally while caring for it. In order to reduce damage, don’t focus on being dyed in one go. (Female in her 20s)
39% said they did not consider it important.
Many people said that they wanted to dye their hair while reducing damage, and that they understood that it was a product that would be dyed gradually.
Other responses included the following:
・Since it is a hassle, I choose items that can be dyed properly in one use as much as possible. However, if you are concerned about hair damage, you can often use the treatment type multiple times. (Female in her 30s)
When we surveyed 100 people, 59% of them answered that they “place importance on it.”
Many respondents also said that they are busy and don’t want to take time to care for their hair, and that re-dying their hair too many times will damage their hair.
Please refer to this when purchasing a gray hair dye treatment. ■About AWA Co., Ltd.
Company website: https://a-w-a.co.jp/
Operates a beauty salon specializing in gray hair dye and hair care information media in Tsu City, Mie Prefecture.
■Managed beauty salon
・Somali, a beauty salon specializing in gray hair dye:
Operates a beauty salon specializing in gray hair dyeing in Shiroyama, Tsu City, Mie Prefecture.
We are also disseminating information about high-quality gray hair care at home for customers who are unable to come to the store. ■Management media
・Hair Care Talk: https://haircare-talk.com/
Hair care information media from a beauty salon.
Verification reviews of not only shampoos and treatments but also hair irons. ・Salon Select: https://haircare-talk.com/salonselect
Find a hair salon near you. You can find a hair salon that will make you look cute.
・Head spa selection: https://haircare-talk.com/headspa/
Find a head spa salon near you.
・Gray hair dye: https://a-w-a.co.jp/hennasalonsomari/category/grayhairdye/ ・Gray hair dye shampoo:
・Gray hair dye treatment:
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