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Gifty Co., Ltd. First introduction in Kanto! Invigorate the local economy of Kawagoe City, Saitama Prefecture, popular for its retro townscape, with “Destination Tax (R)” and provide “e-Machi Platform (R)” that digitally solves local issues

Gifty Co., Ltd.
First introduction in Kanto! Invigorate the local economy of Kawagoe City, Saitama Prefecture, popular for its retro townscape, with “Destination Tax (R)” and provide “e-Machi Platform (R)” that digitally solves local issues
Starting Tuesday, September 26, 2023, we will begin issuing electronic gift certificates, “Koedo Kawagoe e-Travel Gifts,” as a return gift for “Destination Taxes (R),” which allows you to pay hometown taxes while traveling.
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[Image: https://prtimes.jp/i/4529/384/resize/d4529-384-205b976178537327fa3a-0.jpg&s3=4529-384-ab9393f6c47bf89ed19a0235623ab238-3900×1274.jpg] Kawagoe City, Saitama Prefecture (hereinafter referred to as “Kawagoe City”) is a digital platform “e-Machi Platform” that solves municipal and regional issues provided by Gifty Co., Ltd. (hereinafter referred to as Gifty), which operates the e-gift platform business (*1). (R)” (*2) was adopted. As a result, “Destination tax payment (R)” (*3) will start in Kawagoe City from September 26, 2023 (Tuesday), and as a return gift, you will receive an electronic gift certificate “Koedo Kawagoe e-Travel Gift”. We are pleased to inform you that publication has started. Kawagoe City is the first
municipality in the Kanto region to adopt the “Destination Tax (R)” system, and the number of municipalities that have introduced the “Destination Tax (R)” system, including Kawagoe City, is 34 (as of September 2023). As of Tuesday the 26th). In addition, DMO Kawagoe, a general incorporated association, will support businesses in this initiative, focusing on recruiting merchants for electronic gift certificates.
The “Koedo Kawagoe e-Tabi Gift” is a return gift for the “Travel Tax (R)” that allows you to enjoy going out and traveling in Kawagoe City while contributing back to the local economy. From Tuesday, September 26, 2023, it will be available for payment at 76 member stores (as of Tuesday, September 26, 2023), including restaurants, experience facilities, and accommodation facilities in the city. . Depending on the amount of your donation, you will receive a total of 7 types of “Koedo Kawagoe e-travel gifts” from 1,500 yen to 90,000 yen as a return gift. There is no need to download an app to receive or use the card, and it can be used in increments of 1 yen at checkout. There are two payment methods for “Koedo Kawagoe e-Tabi Gift” for each member store: “Two-dimensional code authentication (static MPM method)” and “giftee STAMP” (*4). In the case of “Two-dimensional code
authentication”, when using at a participating store, use your smartphone to scan the two-dimensional code installed at the store from the two-dimensional code reading screen of “Koedo Kawagoe e-tabi gift”. After scanning, enter and confirm the amount to be used and show the payment completion screen to the merchant to complete the payment. In the case of “giftee STAMP”, the user enters the amount of money they wish to use into their smartphone, and the member store stamps the electronic stamp “giftee STAMP” on the face of the “Koedo Kawagoe e-Tabi Gift” that is displayed after inputting the amount. This completes the payment. For both types of payments, a process called “removal” is performed when the payment is completed, and the ticket is recognized as a used ticket at that time, which prevents unauthorized use such as reuse. In addition, among the uses of donations that donors can select, “things related to urban
infrastructure and living infrastructure” related to town development are set, and the funds will be used to protect the characteristics of the town and maintain the scenery of Little Edo.
Kawagoe City, Saitama Prefecture has many historic buildings and landscapes that remain from the Edo period, and is known as one of Saitama Prefecture’s leading tourist destinations where you can experience traditional Japanese culture. Because it is easily accessible from the city center, more than 5.5 million people (usage status in 2022) (*5) visit each year, making it the perfect place for day trips. In July, the Kawagoe Hyakumanto Summer Festival is held, where colorful lanterns decorate the streets of Kawagoe, and in October, the Kawagoe Festival (*6) is registered as a UNESCO Intangible Cultural Heritage and attracts the most visitors throughout the year. You can enjoy a variety of events throughout the year, including markets where you can enjoy local ingredients. In addition, there are many popular products such as the photogenic
storehouse-style buildings unique to Kawagoe City, local gourmet food, and Japanese miscellaneous goods, which are loved by people of all ages.
Furthermore, to commemorate the issuance of the “Koedo Kawagoe e-Travel Gift”, the “Koedo Kawagoe e-Travel Gift” will be available from Monday, October 2, 2023 to Thursday, November 30, 2023. We will carry out the “Koedo Kawagoe e-Travel Gift Survey Campaign” with the aim of increasing awareness of the city and increasing the number of visitors. We will issue 500 yen x 1,000 “Little Edo Kawagoe e-travel gifts” to those who respond to the questionnaire. Additionally, from September 26, 2023 (Tuesday) to November 25, 2023 (Saturday), a photo contest will be held in collaboration with Kawagoe City and the web media “Tabiiro” operated by Brangista Media Co., Ltd. Follow the official Instagram accounts of Tabiiro and Kawagoe City and add the two hashtags “#My Favorite Little Edo Kawagoe” and “#Destination Tax Payment” to photos that match the theme of “My Favorite Little Edo Kawagoe.” If you post the photo location in the comment, you will receive a “Koedo Kawagoe e-travel gift (grand prize of 50,000 yen x 1 person, supplementary prize of 10,000 yen x 15 people)”.
By introducing the “e-Machi Platform (R)” in local governments, we will encourage people to take a series of actions while traveling as part of hometown tax payments, from implementing “Destination Tax (R)” to receiving and using return gifts. becomes possible. This will also help promote hometown tax payments, as it will be easier for travelers to receive the benefits of making donations while traveling. Additionally, in addition to donations, the electronic gift
certificates received as return gifts can be used during travel, allowing for faster returns to the local community and increasing the economic ripple effect. Furthermore, by encouraging donations before traveling, it is possible to attract sightseeing from those who receive gifts in return. In addition, all usage records of electronic gift certificates that can be used in the region are automatically converted into data, so there is no need for endorsement, aggregation, or billing at member stores, which can shorten the time required for payment procedures including deposits. Prompt financial support can be provided to member stores.
Gifty will further promote the provision of “e-Machi Platform (R)” and “Destination Tax (R)” to local governments across the country as a new return gift and donation method for hometown tax payments, and as a means of revitalizing local economies. To do. In addition, based on our corporate vision of providing services that foster various connections between people and the city through gifts, we have updated the “e-Machi Platform (R)” to a system with even higher value, and through the spread of these services. We will contribute to regional revitalization and the creation of new experiences for travelers. (*1) The e-gift platform business is a business undertaken by Gifty that provides an integrated service from generation to distribution of e-gifts.
(*2) e-Machi Platform (R) is a registered trademark of Gifty (trademark registered in June 2022)
(*3) Destination tax payment (R)︎ is a registered trademark of Gifty (trademark registered in January 2021)
(*4) Giftee STAMP is a highly secure electronic stamp that does not require batteries. By simply touching the electronic stamp directly on the screen of an electronic device such as a smartphone, it is possible to individually check e-gifts and e-tickets and process them as used.
(*5) Source: Breakdown of the number of tourists entering Kawagoe City in 2020 From the number of tourists entering Kawagoe City
( https://www.city.kawagoe.saitama.jp/welcome/kankobenrijoho/kankotokeishiryo/irekomi.files/r4-1.pdf )
(*6) Source: Breakdown of the number of tourists entering Kawagoe City in 2020 Based on the number of visitors to festivals and events
( https://www.city.kawagoe.saitama.jp/welcome/kankobenrijoho/kankotokeishiryo/irekomi.files/r4-1.pdf )
■ Overview of “Destination Tax Payment (R)” and “Little Edo Kawagoe e-Travel Gift” in Kawagoe City, Saitama Prefecture
Special site: https://www.city.kawagoe.saitama.jp/shisei/zaisei/furusatonozei/tabisaki.html Introduction location: Kawagoe City, Saitama Prefecture
Introduction project: Little Edo Kawagoe e-travel gift
Availability start date: Tuesday, September 26, 2023
Purpose of introduction: As a return gift for hometown tax payments Tax payment method:
1. Access the “Koedo Kawagoe e-Travel Gift” donation site
(https://koedo-kawagoe.tabisaki.gift/) and register your taxpayer information.
2. Select the donation amount and complete the tax payment by credit card. How to Use:
1. Select “Read Code” from the “Koedo Kawagoe e-Tabi Gift” screen and read the store’s two-dimensional code.
2. Enter the amount you want to spend and press the “Pay” button 3. Show the payment completion screen to the staff at the store, confirm the “store name” and “amount” and complete the payment. Payment method: Credit card payment (VISA, Mastercard, JCB, American Express, Diners Club)
Use of donation:
1.General municipal administration (general donations)
2. Matters related to children and childcare
3. Matters related to welfare, health, and medical care
4. Matters related to education, culture, and sports
5. Matters related to urban infrastructure/living infrastructure 6. Matters related to industry and tourism
7.Environmental matters
8. Matters related to local society and civic life
9. Matters regarding resident autonomy and administrative and financial management
10. Save money and use it in the tourism fund that everyone supports 11. Reserve and use in the Culture, Arts and Sports Promotion Fund 12. Save money and use it in the university scholarship fund Return gift certificate type:
1. Donation: 5,000 yen, return gift: Koedo Kawagoe e-travel gift 1,500 yen 2. Donation: 10,000 yen, Return gift: Little Edo Kawagoe e-travel gift 3,000 yen 3. Donation: 20,000 yen, Return gift: Little Edo Kawagoe e-travel gift 6,000 yen 4. Donation: 30,000 yen, Return gift: Little Edo Kawagoe e-travel gift 9,000 yen 5. Donation: 50,000 yen, Return gift: Little Edo Kawagoe e-travel gift 15,000 yen
6. Donation: 100,000 yen, Return gift: Little Edo Kawagoe e-travel gift 30,000 yen
7. Donation: 300,000 yen, Return gift: Little Edo Kawagoe e-travel gift 90,000 yen
Usage period: 180 days from the date of donation
Affiliated stores: 76 restaurants, accommodation facilities, etc. in Kawagoe City (as of Tuesday, September 26, 2023)
*List of member stores:
https://www.city.kawagoe.saitama.jp/shisei/zaisei/furusatonozei/tabisakikameiten.html ■ Little Edo Kawagoe e-travel gift survey campaign overview
Business entity: Kawagoe City, Saitama Prefecture
Purpose: Increase awareness of Koedo Kawagoe e-travel gift and increase donation amount
Contents: Koedo Kawagoe e-travel gift 500 yen x 1,000 pieces will be given to survey respondents (first come first served, winning rate 100%)
Period: October 2, 2023 (Monday) to November 30, 2023 (Thursday) Expiration date: Thursday, February 29, 2024
Ticket face: Same as Koedo Kawagoe e-tabi gift (travel tax payment) Store: Same as Koedo Kawagoe e-tabi gift (travel tax payment) Total gift amount: 500,000 yen (LINE authentication of common URL)
Event details: https://www.city.kawagoe.saitama.jp/shisei/zaisei/furusatonozei/tabisakikyanpen.html ■ Little Edo Kawagoe e-travel gift photocon campaign overview A photo contest will be held in collaboration with the web media “Tabiiro” and Kawagoe City.
Policy overview: Follow Tabiiro and Kawagoe City’s official SNS accounts (Tabiiro Official Instagram “@tabiiro”, Kawagoe City Official Instagram “@kawagoecity_official”) and submit photos that match the theme of “My Favorite Little Edo Kawagoe” If you post with the two hashtags “#My Favorite Little Edo Kawagoe” and “#Travel Tax Tax” and the location of the photo shoot in the comment, you will win the “Little Edo Kawagoe e-Travel Gift (grand prize of 50,000 yen x 1 person) , we will give away a supplementary prize of 10,000 yen x 15 people).
Business entity: Kawagoe City
Period: September 26, 2023 (Tuesday) to November 25, 2023 (Saturday) Distribution period: Mid-late December 2023
Expiration date: Thursday, February 29, 2024
Total gift amount: 200,000 yen (50,000 yen x 1 piece, 10,000 yen x 15 pieces)
Event details: https://www.city.kawagoe.saitama.jp/shisei/zaisei/furusatonozei/photocontest.html ■About “Destination tax payment (R)”
“Destination tax payment (R)” is a system that allows you to instantly make hometown tax payments (donations) from your smartphone, and immediately receive an electronic gift certificate that can be used locally as a return gift for hometown tax payments, which can be used at shops within the municipality. is. This is the basic solution of the e-Machi Platform (R), and can be implemented by local governments in conjunction with the e-Machi Gift (R), a system that enables the issuance and distribution of electronic gift certificates that can be used locally. , as part of the hometown tax program, it will be possible to encourage a series of actions before and during the trip, from implementing the “Destination Tax (R)” to receiving and using return gifts. This will also help promote hometown tax payments, as it will be easier for travelers to receive the benefits of making donations while traveling. Additionally, in addition to donations, the electronic gift certificates received as return gifts can be used during travel, allowing for faster returns to the local community and increasing the economic ripple effect. Furthermore, by encouraging donations before traveling, it is possible to attract sightseeing from those who receive gifts in return. In addition, all usage records of electronic gift certificates that can be used in the region are automatically converted into data, so there is no need for
endorsement, aggregation, or billing at member stores, which can shorten the time required for payment procedures including deposits. Prompt financial support can be provided to member stores.
[Travel Tax (R) Official Homepage] https://portal.tabisaki.gift/ [Introducing local governments] (34 local governments in total (as of Tuesday, September 26, 2023))
Setouchi City, Okayama Prefecture / Sarufutsu Village, Hokkaido / Fuefuki City, Yamanashi Prefecture / Date City, Hokkaido / Kutchan Town, Hokkaido / Rishirifuji Town, Hokkaido / Shiraoi Town, Hokkaido / Shakotan Town, Hokkaido / Assabu Town, Hokkaido / Teshio Town, Hokkaido / Nanjo City, Okinawa Prefecture / Chitose City, Hokkaido / Kaga City, Ishikawa Prefecture / Oga City, Akita Prefecture / Shirahama Town, Wakayama Prefecture / 7 municipalities in the Kyoto region by the sea in northern Kyoto Prefecture (Fukuchiyama City / Maizuru City / Ayabe City / Miyazu City / Kyotango City / Ine Town / Yosano Town) / Akita Semboku City, Hokkaido / Tonosho Town, Kagawa Prefecture / Kitahiroshima City, Hokkaido / Takarazuka City, Hyogo Prefecture / Odate City, Akita Prefecture / Shari Town, Hokkaido / Izumo City, Shimane Prefecture / Higashi Village, Okinawa Prefecture / Takamatsu City, Kagawa Prefecture / Karuizawa Town, Nagano Prefecture / Kawagoe City, Saitama Prefecture (in order of introduction date) ■ About Gifty Co., Ltd.
Based on the corporate vision of “providing services that foster various relationships between people, companies, and communities, centered on e-gifts,” Gifty provides an all-in-one service from e-gift issuance to distribution. We are developing our e-gift platform business domestically and internationally. There are three main services: “giftee(R),” an e-gift sales service for individuals, “eGift System,” which issues and sells e-gifts and tickets, and “giftee for Business,” a service for corporations that utilizes e-gifts. We provide a wide range of e-gift services to corporations. In addition, in May 2016, we launched “e-Machi Platform (R)” (renamed from “Welcome! STAMP” in October 2021), a digital platform service that solves municipal and regional issues. We support organizations’ regional revitalization from a digital perspective. In 2019, we launched the e-Machi Gift (R) system, which is a main function of the e-Machi Platform (R), which digitizes and distributes gift
certificates that can be issued and used in the region, and the “Destination Tax (R)” system. We have started offering a “Destination Tax Payment (R)” system that realizes “Destination Tax Payment (R)”.
Company name: Gifty Co., Ltd.
Address: 12th floor, Higashigotanda Square, 2-10-2 Higashigotanda, Shinagawa-ku, Tokyo 141-0022
Established: August 10, 2010 (Service started: March 2011)
Capital: 3,191 million yen (as of the end of June 2023)
Representative: Representative Director Mutsumi Ota, Tatsuya Suzuki Business content: Development of e-gift platform business (four services below) 1. Operation of casual gift service “giftee(R)”
2. Development of “eGift System” service, a gift sales system for corporations 3. Development of “giftee for Business” service, a corporate solution that utilizes e-gifts
4. Development of “e-Machi Platform(R)” service, a digital platform that solves local government and regional issues
URL:
Giftee Co., Ltd. https://giftee.co.jp
giftee(R) https://giftee.com
giftee for Business https://giftee.biz/
eMachi Platform(R) https://giftee.co.jp/service/emachi-platform More details about this release:
https://prtimes.jp/main/html/rd/p/000000384.000004529.html



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