ITX Japan Co., Ltd.
[MAISON SPECIAL x ZARA] ZARA announces its first collaboration collection with a domestic brand, holding a pop-up at ZARA Ginza store from Thursday, September 28th
MAISON SPECIAL x ZARA collaboration collection
[Image 1: https://prtimes.jp/i/58949/68/resize/d58949-68-6c32652017d8e48c5bb4-0.png&s3=58949-68-126423bd79d790b6a876aa7fcd8da5fd-1438×956.png ]
Domestic brands MAISON SPECIAL and ZARA will release a collaboration collection for women, men, and children that combines functionality and cutting-edge design on Thursday, September 28, 2023. Based on the concept of “NEW MIX FASHION,” MAISON SPECIAL x ZARA creates “NEW” that harmonizes timeless fashion elements.
This unique collaboration combines MAISON SPECIAL’s signature pieces with ZARA’s fresh, trendy international style and vision.
“This collection combines the experience and expertise of ZARA with the styles of both brands and our unique knowledge of Japanese fashion, resulting in a contemporary, attractive and original design proposal. – MAISON SPECIAL
The MAISON SPECIAL x ZARA collection revolves around exploring volume and texture. The extreme elements of tailoring and sportiness are a source of inspiration, and the item lineup focuses on versatility and practicality. Among these, denim is an essential item, and in addition to knitwear, the collection also reflects MAISON SPECIAL’s strength in vivid colors.
The womenswear wardrobe includes adjustable denim coats, jackets with removable belted sleeves, and sweatpants with zippered slits. Jackets with oversized silhouettes and beige contrasting stitching details, corsets designed to layer over relaxed-fit shirts, jackets that transform into sleeveless gilets, and more. Tailoring is reinterpreted in layered pants and more. Oversized silhouettes are built on jackets and coats with an edgy, minimalist design. We also carry a variety of bags, including chains, bracelets, and small wallets that will accent your style.
The menswear offering combines tailoring and military elements, and features MAISON SPECIAL’s ‘prime-over’ silhouettes, particularly in outerwear and tops. This unique silhouette features a wide, boxy fit, loose sleeves, and dropped shoulders. This innovative pattern is combined with carefully selected high-quality materials to emphasize the relaxed yet sophisticated elements of the collection. The pants have an elasticated waist and tapered design for practicality, comfort and stress-free properties. Based on natural materials such as wool and cotton, the high-density weave emphasizes the three-dimensional effect, creating a sophisticated look and feel. Basic items such as simple T-shirts are reinterpreted as statement pieces by layering and utilizing jacquard, chambray, and leather items. The collection features a color palette of neutral black and gray with accents of pink, blue and lime.
The same design codes apply to kidswear, with statement denim pieces, streetwear cargo pants mixed with tailored elements, and smart blazers and blue striped shirts layered with textured jumpers and tulle dresses. It expresses a sense of playfulness.
The MAISON SPECIAL The collection features innovation in design, materials and silhouettes and is expected to provide an exciting addition to the fashion world in 2023.
The MAISON SPECIAL x ZARA collection will be on sale from September 28th (Thursday) at the official online shop and 25 stores in Japan.
ITX Japan Co., Ltd.