mov Co., Ltd.
[Original survey] Ranking of popular tourist destinations for inbound tourists, Kumamoto edition: Announcement of the top 10 spots that have attracted the support of the latest post-coronavirus tourists to Japan #InboundMEO
Popularity rankings in five languages, including English, Chinese, and Korean, and comparisons of word-of-mouth reviews in Japanese and foreign languages are also introduced.
……
mov Co., Ltd. (Representative Director: Makoto Watanabe, Headquarters: Shibuya-ku, Tokyo, mov ) has announced its own “Inbound Popular Tourist Destination Ranking” based on the latest word-of-mouth data of tourist attractions.
In this [Kumamoto edition] ranking,
・The most popular sightseeing spots for inbound tourists
・Number of foreign language word-of-mouth and word-of-mouth rates TOP 10 spots ・English, Chinese, Korean, etc. Top 10 tourist destinations by language has been revealed!
The inbound word-of-mouth report introduces the latest inbound trends from the perspective of word-of-mouth analysis. For details, please check the document download.
[Image 1: https://prtimes.jp/i/24246/347/resize/d24246-347-b28cb694c77622149B6D-2.png &3=24246-347-5D80641dbea8978390C418660D187 4F3-1919X1080.png] See the ranking in detail (to the material DL page)
→ https://academy.kutikomi.com/whitepapers/202309_inboundranking-kumamoto/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto * Media users can also download the full text from PR TIMES. From here, we will deliver a digest of the report.
■ Survey overview
Survey period: July 2, 2023 to August 30, 2023
Survey target: Reviews published from Google Maps
Survey method: Using word-of-mouth com (inbound option) to turn word-of-mouth sites into “more” sales
Independent analysis of data on survey resources
■ Three inbound rankings announced
In this report, based on reviews received in foreign languages, Inbound Popular Tourist Destination Ranking
Number of foreign language word-of-mouth and word-of-mouth rate rankings Ranking of popular inbound tourist destinations by foreign language We are announcing the TOP 10 of the three rankings.
See the ranking in detail (to the material DL page)
→ https://academy.kutikomi.com/whitepapers/202309_inboundranking-kumamoto/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=2202309_inboundranking-kumamoto * Media users can also download the full text from PR TIMES. ■ Ranking TOP 10 popular tourist destinations for inbound tourists
[Image 2: https://prtimes.jp/i/24246/347/resize/d24246-347-40fa43c935f630dd69a2-2.png&s3=24246-347-6939e7f200af1e19a3a6f1640710a5fa-1919×1080.png] Among the many sightseeing spots, the most popular sightseeing spot for inbound tourists in Kumamoto Prefecture was “Kumamoto Castle”. Many spots where you can touch the history of Kumamoto, such as history museums and tourist attractions, ranked in the TOP 10. Also, when we arranged the top 10 rankings on a map of Kumamoto Prefecture, we found that popular spots were concentrated around Kumamoto city and Mt. Aso.
See the ranking in detail (to the material DL page)
→ https://academy.kutikomi.com/whitepapers/202309_inboundranking-kumamoto/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto * Media users can also download the full text from PR TIMES. ■ Ranking of popular inbound tourist destinations by foreign language In addition to English, Chinese (traditional/simplified), and Korean, the report also publishes popularity rankings for five foreign languages.
[Image 3: https://prtimes.jp/i/24246/347/resize/d24246-347-401844c6f8912dfd2024-2.png&s3=24246-347-55c2b6990421a41d5d5319dcdc5c9e21-1919×1080.png ]
According to word of mouth in English, the most popular sightseeing spot “now” is “Kumamoto Castle”. Spots in Kumamoto city ranked in TOP3.
In addition, the popularity ranking of Chinese (traditional), which is used in Taiwan and Hong Kong, was different from that of English. Please check the report download for the details of the ranking. See the ranking in detail (to the material DL page)
→ https://academy.kutikomi.com/whitepapers/202309_inboundranking-kumamoto/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto * Media users can also download the full text from PR TIMES. ■ Japanese vs. foreign language: word-of-mouth evaluation comparison Furthermore, in this report, word-of-mouth evaluations of the top 10 popular tourist destinations are calculated by language. Comparing the evaluations of Japanese and foreign languages, a certain feature became apparent.
[Image 4: https://prtimes.jp/i/24246/347/resize/d24246-347-a8c8aa31b71c4a4cd14b-2.png&s3=24246-347-1159e1f6ce596a14e228a830b17291de-1919×1080.png] Compared to reviews written in Japanese, reviews written in foreign languages tended to have similar or slightly higher ratings. At stores in Kumamoto Prefecture, which are popular tourist destinations for inbound tourists, collecting reviews in foreign languages has the potential to be highly evaluated in the same way as acquiring reviews in Japanese.
See the ranking in detail (to the material DL page)
→ https://academy.kutikomi.com/whitepapers/202309_inboundranking-kumamoto/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto * Media users can also download the full text from PR TIMES. ーーーーーーーーーー
In addition to that, what is the word-of-mouth countermeasure that can be used for “inbound” in the report? Under the theme of “, we have compiled useful information for inbound measures in 2023.
Please use this report as a hint for inbound measures and
word-of-mouth marketing!
See the ranking in detail (to the material DL page)
→ https://academy.kutikomi.com/whitepapers/202309_inboundranking-kumamoto/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto * Media users can download the full text from PR TIMES.
■ What is “Inbound Option” of word of mouth.com?
[Image 5: https://prtimes.jp/i/24246/347/resize/d24246-347-23d08e6dead88a772190-7.png&s3=24246-347-77713a4f5bef7f5a6f87eb84d51a666b-1200×693.png] This report uses the new function “Inbound Option” of “Mouth-of-Mouth.com”. This is an optional function that accelerates MEO and word-of-mouth measures for inbound tourists, making use of our unique know-how that operates “Visit Lab”.
By using this option,
MEO measures for inbound
Efficient collection of reviews from foreign customers
Analysis of “Voices of Visitors to Japan”
You will be able to. ■ What is “Mouth-of-mouth.com” that turns word-of-mouth sites into “more” sales?
[Image 6: https://prtimes.jp/i/24246/347/resize/d24246-347-0f9ec24b3a039a0aeebf-7.png&s3=24246-347-7bb4f875894b4863e3fea0d11237808e-968×1248.png] Review.com can organize and batch update store information on map apps such as Google Maps and review sites, while at the same time analyzing customer reviews and distributing coupons. It is a “batch management tool for word-of-mouth sites” that converts into sales. In addition, it also contributes to increasing the number of word-of-mouth of stores that have introduced it, so it is possible to operate stores that value customer feedback more. It is widely used regardless of industry, such as collaborating with local governments as well as restaurants, commercial facilities, and retail stores. [Three points of introduction of word-of-mouth communication.com] ■ Part 1: Manage store information It is a very difficult task to update store information on map applications such as Google Maps and various word-of-mouth sites with this one. By updating store hours and menu information as master data, you can update store information on each site automatically and collectively. For information that changes frequently, such as business hours, it is possible to automatically update the master data by linking with the official website. It reduces the on-site work of using chain stores and multiple
word-of-mouth sites, and supports MEO measures. ■ Part 2 You can also centrally manage word-of-mouth analysis of shops scattered across various word-of-mouth sites. You can also start surveys or import surveys that you have conducted yourself. By analyzing customer feedback, you can easily perform detailed analysis based on customer feedback, such as viewing by prefecture or franchisee, as well as recent trends such as word-of-mouth and ★ number analysis. ■ Part 3 You can also distribute measures to attract customers such as distribution of coupons and announcements of sales on word-of-mouth sites and map apps all at once. You can collectively deliver “measures that make customers want to come to the store”, such as announcements of sales, events, and campaigns on Google Maps, and leaflet data distribution of leaflet apps.
See Mouth-of-Mouth.com in more detail →
https://kutikomi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto [Company Profile] Company name: mov Co., Ltd. Location: Shin Building 4F, 3-17-4 Shibuya, Shibuya-ku, Tokyo Representative: Makoto Watanabe Established: September 2015 URL: http://mov.am/?utm_source= pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto Business description:
Operation of word-of-mouth website batch management tool “Kyumu.com”
URL: https://kutikomi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto Operation of “Mouth Labo”, a business news media centered on MEO and word-of-mouth marketing
URL: https://lab.kutikomi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto Management of word-of-mouth site operation and operation of “Review Academy”, a membership site where you can learn know-how
URL: https://academy.kutikomi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto Operation of “Visit Japan Lab”, one of the largest media in the inbound industry
URL: https://honichi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto Operation of “Visiting Japan.com”, a document request site
specializing in inbound measures
URL: https://service.honichi.com/?utm_source=pressrelease&utm_medium=prtimes&utm_campaign=202309_inboundranking-kumamoto
■ Inquiries about this release: pr@mov.am
Details about this release:
https://prtimes.jp/main/html/rd/p/000000347.000024246.html
Copyright (c) PR TIMES Corporation.