Aeon Co., Ltd.
[AEON Black Friday] Collaboration with Hirota, a Western confectionery company celebrating its 100th anniversary! Limited sale of
panda-colored cream puffs made of black fabric and white cream with the “Black Panda” motif.
Available from November 23rd (Thursday/Holiday) to November 26th (Sunday) at directly managed chilled dessert sections of Aeon and Aeon Style.
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From November 23rd (Thursday/holiday) to November 26th (Sunday) *1), Aeon will offer approximately 380 sweets special products for “Aeon Black Friday” including “Aeon” and “Aeon Style” *2) from Honshu and Shikoku. For a limited time, we will be selling “Black Panda Cream Puff” in collaboration with the long-established cream puff maker “Hirota Western Confectionery” at our store.
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“Hirota Western Confectionery Co., Ltd.” is a long-established Western confectionery store founded in 1924, and its representative product is the long-selling “Original Cream Puff,” which is a flavorful and rich custard cream made with plenty of fresh eggs and milk. Aeon Retail collaborated with Hirota, which will celebrate its 100th anniversary next year, to plan and develop a “black and white panda-colored” cream puff inspired by the “Aeon Black Friday Sale” character “Black Panda.”
We use domestic ingredients such as eggs and milk, as well as flour, Hokkaido butter, and fresh cream. Furthermore, this product uses “honwaka sugar” made from sugar cane produced in Okinawa, which has a rich and gentle sweetness, and has the ultimate creamy taste. [Comment from “Western confectionery Hirota”]
-Thanks to you, 100th anniversary-
In 2024, Western confectionery company Hirota will celebrate its 100th anniversary. We will continue to propose sweets that deliver excitement and happiness, valuing the idea that has been passed down since our founding: “Bringing dreams, hopes, and happiness to as many people as possible through sweets.” This cream puff is made with Hirota’s unique custard blend cream that is particular about its appearance. It features a clear panda-like contrast between the black skin made from bamboo charcoal and the white custard cream that does not contain any dyes.
Deployment overview
Product name: “Black Panda Cream Puff”
Sales period: November 23, 2023 (Thursday/Holiday) to November 26, 2023 (Sunday) *1)
Stores operated: Approximately 380 directly managed chilled dessert departments, including “Aeon” and “Aeon Style” *2) in Honshu and Shikoku.
Price: 458 yen (494.64 yen including tax) *3)
Standard: 4 pieces
“Aeon Black Friday” is Aeon’s large sale in November that has been going on since 2016, and this year it will be held for up to 10 days from Friday, November 17th. In addition to selling carefully selected high-quality products such as food, clothing, and household items, we also offer a variety of products with a “black” motif so that customers can enjoy the sale atmosphere even more. I am.
*1: Sales period is tentative. We are selling in advance at some stores. Also, it may change depending on various circumstances. *2: Some stores may not carry it. (Not available at Aeon Funaoka store, Aeon Sendai Tomizawa store, Aeon Style Shin-Urayasu MONA, Aeon Tsunoi store, Aeon Express Kaminogi store)
*3: If purchased individually, the decimal point will be rounded down. that’s all
More details about this release:
https://prtimes.jp/main/html/rd/p/000004107.000007505.html