Shift Co., Ltd.
Tamura City, Fukushima Prefecture! Newly released original blended rice “Mubyo”! First joint development by Shift, a regional trading company in Tamura City, and Tohoku Murase, a major rice sales company.
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Limited offer through Tamura City hometown tax payment Starts on November 22, 2023
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, headquartered in Koriyama City, Fukushima Prefecture, and Shift Co., Ltd. (Representative Director: Kenichi Kubota), based in Tamura City, Fukushima Prefecture, produce rice produced in Tamura City. We will be offering a limited quantity of ``Mubyo'', which is uniquely formulated using ``Mubyo'', as a return gift for Tamura City's hometown tax on November 22, 2023. This rice was developed with a focus on three factors: ease of eating, characteristics that complement dishes, and deliciousness even when cold.The rice is an exquisite combination of Hitomebore from Tamura City and Fukushima Prefecture's unique variety Ten no Tsubu. Mix in balance. In pursuit of a harmony of stickiness, sweetness, and hardness, we have achieved a light flavor that goes well with any dish or side dish.
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https://www.city.tamura.lg.jp/soshiki/3/furusato-nozei.html) ■Background and thoughts behind the birthWith Tamura’s wishes for good health, the package is based on Tamura City’s cultural property, “dolls.” According to legend, during the Edo period, epidemics were spreading and threatening the lives of the people. In order to ward off this epidemic, local people are said to have enshrined a glaring “doll” as a guardian deity to ward off evil spirits, and the tradition is still being preserved by local people to pray for good health. Along with this tradition, Tamura’s rice has also been continuously produced from generation to generation. “Original blended rice Mubyo” is made with the wish that “many people will be in good health with the rice made in Tamura, just like the dolls.”
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https://www.city.tamura.lg.jp/soshiki/3/furusato-nozei.htmlAbout Shift Co., Ltd.
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Converting Fukushima’s potential into value and delivering it. We are a company that plans, develops, and operates hometown tax donations, with the mission of continuing to generate economic growth in local Fukushima by converting Fukushima’s various possibilities into value through creativity and delivering it to Japan and the world. [Main activities]
●Tamura City hometown tax payment planning and management ●Local product development/local product branding ●Creative design business 【Company Profile】
Company name: Shift Co., Ltd.
Representative: Kenichi Kubota
Company website: https://shift-inc.io/
Contact information
Tamura City Hometown Tax Inquiry Desk (Reception hours: 8:30-17:30) TEL: 0247-61-6555
FAX: 0247-61-6556
MAIL: info@furusato-tamura.com 76-2 Hatazoe, Funabiki-cho, Tamura-shi, Fukushima 963-4393
More details about this release:
https://prtimes.jp/main/html/rd/p/000000001.000133131.html