ROADGET BUSINESS PTE. LTD.
The American fashion brand “SHEIN”, loved in more than 200 countries, makes its first official runway debut! A special page where you can purchase the model’s outfits from the “EXIA presents KANSAI COLLECTION 2021 AUTUMN & WINTER” event will open for a limited time.
The American fashion brand “SHEIN”, developed by ROADGET BUSINESS PTE. LTD., made its first appearance at the “EXIA presents KANSAI COLLECTION 2021 AUTUMN & WINTER” on Sunday, September 5, 2021. On this special stage, popular models and talents such as Miyu Ikeda, the Michi & Yoshiaki siblings, and Neo, who wore the SHEIN 2021AW fashion, graced the runway. A total of 21 influencers, including popular YouTubers and TikTok stars, showcased their fashion on the stage, making it a lively event.
Highlight: Miyu Ikeda wore a cardigan with bat wing sleeves over a cropped camisole, leading the show. The Michi & Yoshiaki siblings wore seasonal outfits perfect for transitioning from summer to autumn, while Neo appeared in a sophisticated monotone look, showcasing both femininity and elegance.
SHEIN has launched a special page on their website/app to commemorate this first appearance. On this page, visitors can browse and purchase the outfits worn by the models on the runway.
Brand Message: “SHEIN” proposes more than 1,000 items daily, with the brand tagline “Wear Your Wonderful,” offering fashion that allows you to express yourself freely, regardless of trends and styles.
Special Campaign Details
- Event: KANSAI COLLECTION 2021AW x SHEIN
- Campaign: Purchase runway fashion at a special price starting Friday, September 10, 2021
- URL: https://jp.shein.com/campaign/kansai21
Event Overview
- Event Name: EXIA presents KANSAI COLLECTION 2021 AUTUMN & WINTER
- Date and Time: Sunday, September 5, 2021, 13:00 (Open at 11:30)
- Venue: Kyocera Dome Osaka
- Organizer: Kansai Collection Executive Committee
- Official Site: http://www.kansai-collection.net/
About “SHEIN”
“SHEIN” is an American fashion brand offering services in over 200 countries and regions worldwide. It started offering services in Japan in December 2020, under the brand tagline “Wear Your Wonderful.” SHEIN aims to provide fashion that allows individuals to express themselves freely, regardless of style.
Company Profile
- Company Name: ROADGET BUSINESS PTE. LTD.
- Website: https://jp.shein.com/
- Instagram: https://www.instagram.com/sheinofficial/
- App Download: Free
- App URL: https://shein.top/fcums8y
- Supported OS: iOS / Android