MIC Co., Ltd.
[A must-see for pre-moms and new moms! ] Introducing a 3D bra that fits your bust and is both comfortable and beautiful!
A wireless bra was developed with confidence by a female employee of a 70-year-old underwear manufacturer in response to women’s concerns about bust changes.
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It is said that your bust size changes by 2 cups during the period from pregnancy to childbirth to the time of weaning.
There are many people who are worried that the underwire is painful due to the tightness of their bust, or that their current bras don’t fit.
For those of you, we would like to introduce you to a “easy yet flattering bra” that allows you to enjoy fashion in comfort. MIC Co., Ltd. (Representative Director: Atsushi Kanzaki/Location: Atsugi City, Kanagawa Prefecture), a 70-year-old underwear
manufacturer with one of the top production and sales records in Japan for molded cup bras, has opened the MIC online store (https://store. At micbra.jp/ ), we are selling a “comfortable yet flattering bra” that uses a unique three-dimensional (3D) technology to create a beautiful silhouette even without wires.
■MIC online store “Easy yet flattering bra”:
https://store.micbra.jp/collections/underwear-set/products/rakubra-set ■Instagram: @mic_underwear (https://www.instagram.com/mic_underwear/) [Image 1
It is difficult to choose a bra that matches your bust changes. A woman’s bust often changes during her monthly menstrual period, pregnancy, lactation, and weaning.
Especially, I don’t know what kind of bra I should wear during the 10 months from early to middle to late pregnancy, when it is said that the change in cup size can be as much as 2! I noticed that many women are worried about this.
In addition, during the research process, I learned that “If you don’t wear a wire bra, you won’t be able to maintain a beautiful bust line!However, in order to prioritize comfort, I gave up on the correctiveness and instead used a wire-free bra and a cami with a cup. I found out that there are many women who say, I was conscious of having to choose between corrective power and comfort. So, wouldn’t it be nice to have a wireless bra that has corrective power, is comfortable to wear, keeps your bust beautiful, and looks great at any time of year? And development has started!
4 charms of “easy yet flattering bra”
The patented “3D three-dimensional molded cup” provides a comfortable fit that can only be achieved with wire-free products, and a beautiful silhouette at the same time.
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1. Unique three-dimensional design for a perfect fit depending on the body [Image 3
Furthermore, it is designed to match the roundness of the body, not only the bust but also the sides.
2. Comfortable yet beautiful silhouette with upward and inward facing breasts! No pain or cramped stress.
The patented “3D three-dimensional molded cup” provides a
comfortable fit that can only be achieved with wire-free products, as well as a beautiful silhouette. Furthermore, the high armpit design keeps your back neat and tidy.
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3. Exceptionally comfortable to wear and easy to use
So comfortable to wear that you’ll forget you’re wearing it. Made of carefully selected quick-drying mesh material, it feels refreshing to wear all day long. Easy to use with a “well designed” and “various functions” that allow you to reach itchy areas.
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4.Easy size selection
Available in S/M/L/LL, just choose your size from the table below! [Image 8
Incredibly easy and comfortable to wear
I would recommend this to all women who are worried about the pain and tightness caused by wires in their daily lives, or who are wondering what kind of bra to wear when going through major body changes that are unique to women (before childbirth, after childbirth, and during the period of breastfeeding). It’s a product.
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[Product information] Online shop:
https://store.micbra.jp/collections/underwear-set/products/rakubra-set Product name: “Easy yet flattering bra” Price: ¥3,990 – ¥4,490 (tax included) Color: Gray, black, brown Size: S.M.L.LL Shorts Price: ¥1,490 – ¥1,790 (tax included) Size: S.M.L.LL
Development Background and Introduction of MIC Co., Ltd. An underwear manufacturer with a history dating back more than 70 years, based in Kanagawa Prefecture, which was a traditional production area for foundations such as bras. We are known as a pioneer of molded cup bras, and have a top-class track record in Japan in terms of production and sales of molded cup bras. We also hold several patents, including a 3D mold that has a three-dimensional design that matches your body line, and a front-hook bra. Among the underwear that every woman loves, there’s a good chance that at least one pair is made by this company. Normally, ODM/OEM companies undertake total product development from planning to design to contracted production in response to requests from major brands. We are also putting effort into this. Building on our tradition and leveraging our own ideas, we would like to directly deliver products with unique functions, high quality, and reasonable prices to our customers. As a new initiative for the next era, “PEARL19” is a project that disseminates products and things from various countries as a lifestyle shop that pursues “comfort”, and promotes circulation for a beautiful environment. We are developing “NICENICE MOMENT”, which aims to coexist with clothes with a cup structure and design that relieves the tightness of underwear.
[Official] MIC Online Store
https://store.micbra.jp/
[Official SNS]
Instagram: @mic_underwear
X (old Twitter): @mic_underwear
Facebook: @mic_underwear
More details about this release:
https://prtimes.jp/main/html/rd/p/000000009.000088393.html