issin Co., Ltd.
The bath mat “Smart Bath Mat” that can measure your weight won Makuake Of The Year 2023!
The number of users continues to increase even after the general release, and the second project will start on December 6th.
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issin Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo; Representative Director: Cheng Tao; pronunciation: Issin; hereinafter referred to as “issin”) is a healthcare startup from the University of Tokyo that uses technology to maintain and improve the health of families’ bodies and minds. We are pleased to announce that the “Smart Bath Mat,” a bath mat that can measure your weight, announced on the support purchase service “Makuake” in April 2022, has won “Makuake Of The Year 2023” at the “Makuake Award 2023.”
In addition, issin will launch its second crowdfunding project on December 6th (Wednesday), a heart rate-linked online exercise service that will help you establish an exercise habit in just 5 minutes in the morning, for everyone who wants to lead a lively life. We will start pre-ordering “Smart 5min” on Makuake.
By registering for a LINE official account, you will be able to quickly obtain information on the progress of this service and great deals of up to 40% off.
“Smart 5min” dedicated site: https://issin.cc/pages/smart-5min Official LINE account: https://lin.ee/RBaGIH1
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About Makuake Award 2023
The “Makuake Award” is an annual award that honors the “Makuake Of The Year” selected from projects that have implemented “Makuake” in the past year or so, as well as partner companies that collaborate with our company.
The 25 projects that received the “Makuake Of The Year 2023″ award are those that started between September 1, 2022 (Thursday) and August 31, 2023 (Thursday), and projects that were launched during the award period last year. Among the applicable projects, we will select projects that have completed return delivery after September 1, 2022 (Thursday), based on the number of supporters, communication with supporters, total amount of support purchases, topicality, social impact, etc. , selected by Makuake.
“Manage your weight just by riding after taking a bath. About “Smart Bath Mat” The “Smart Bath Mat”, which won the “Makuake Of The Year 2023” award, is a support purchase project carried out by Issin on April 7, 2022. In the two and a half months leading up to the end of the project on June 29th, we collected 32.68 million yen in support purchases and 2,635 supporters, making it the best-selling bath mat on Makuake that year.
The novelty of the device, which combines a bath mat and scale, and the ease with which users can unconsciously manage their weight by simply standing on it for 3 seconds after taking a bath and
automatically measuring their weight and recording it in the app, were well-received.
“Smart bath mat” overview
The “Smart Bath Mat” is a healthcare product that allows you to automatically monitor your health, such as measuring your weight, just by stepping on it after taking a bath. It was announced on the support purchase service “Makuake” in April 2022, and the number of advance reservations sold exceeded 3,000 units. Since the official launch in November 2022, the latest number of users has exceeded 20,000. As of October 2023, six weight management modes have been implemented to suit different goals and life stages, as well as a sharing function that takes into consideration the privacy of family members. In addition, with the “AI weight future prediction” function, AI analyzes user data and predicts trends in future weight changes. This function improves motivation for dieting, prevents rebound after dieting, and prevents frailty in the elderly.
・Product name: Smart bath mat
・Sales price: 16,980 yen (tax and shipping included)
・Purchase method: https://issin.cc/
・Color (soft diatomaceous earth mat part): Gray, dark gray, green ・Size: 600 x 390 x 20mm
・Product features: Wi-Fi/Bluetooth function, dedicated app
(iOS/Android), rechargeable (power cable/power adapter included) ・Contact: issin Co., Ltd. (https://issin.cc/pages/support)
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“Smart 5min” overview
“Smart 5min” is a heart rate-linked online exercise service that helps you establish an exercise habit in just 5 minutes in the morning, for everyone who wants to live a lively life.
During training, you wear a special band (heart rate monitor) on your arm, and use a smartphone app to watch an exercise video that suggests the optimal intensity based on your physical condition and heart rate that day. Designed to help you feel refreshed and accomplished after exercise, it not only makes it easier to continue, but also helps improve your performance throughout the day.
This service and dedicated band will be available for pre-order at up to 40% off from December 6th (Wednesday) on the support purchase service “Makuake”. By registering for a LINE official account, you can quickly obtain the latest information and progress of this service. “Smart 5min” dedicated site: https://issin.cc/pages/smart-5min Official LINE account: https://lin.ee/RBaGIH1
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◼️Representative Tei Tou Profile
issin Co., Ltd. Representative Director and CEO
Born in 1982 in Henan, China. Graduated from Tokyo Institute of Technology. Serial entrepreneur. In 2008, while studying for a master’s degree in Creative Informatics at the University of Tokyo’s Graduate School of Information Science and Technology, he developed a project based on the research results of the popIn interface, with the support of the University of Tokyo’s venture investment fund, the University of Tokyo Edge Capital (UTEC). Founded popIn, a venture from the University of Tokyo.
In 2015, we merged with Baidu, a major Chinese search engine, and in 2017, we developed the world’s first 3-in-1 projector with integrated lighting, popIn Aladdin, and in December 2021, the cumulative sales of the series exceeded 250,000 units, which is unprecedented. It became a hit product. In December of the same year, the Nintendo Switch(TM) software “Suika Game” was released, and it has now become a huge hit with over 3 million downloads.
In April 2021, issin Co., Ltd. was founded. In August 2022, he retired as the representative of popIn Co., Ltd. In April 2022, we released a weight scale “Smart Bath Mat” that blends into daily life.
◼️Related releases
・Smart Bath Mat, a bath mat that can measure your weight, has grown 4.7 times per year. Added 10 new functions in one year, such as pet measurement and AI prediction, and has a strong retention rate of over 90%.
https://prtimes.jp/main/html/rd/p/000000018.000103350.html
・The smart bath mat campaign ended successfully with 32,680,000 yen in support from support purchase site Makuake.
https://prtimes.jp/main/html/rd/p/000000001.000103350.html
・Started providing Japan’s first “lifestyle improvement service” using AI and experts. Easily establish healthy habits by proposing optimal health actions for each individual. Launched in September for corporations as the first product for dieting, lifestyle-related diseases, and frailty countermeasures.
https://prtimes.jp/main/html/rd/p/000000015.000103350.html
■Contact information regarding this matter
issin Co., Ltd. Public Relations: Okada
TEL: 03-3868-0186 MAIL: media@issin.cc
More details about this release:
https://prtimes.jp/main/html/rd/p/000000020.000103350.html