istyle Co., Ltd.
Get rid of your cosmetic cravings once a year! “@cosme BEAUTY DAY” starts today, December 1st (Friday)!
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istyle Co., Ltd. (President and CEO: So Endo) operates @cosme’s official online store “@cosme SHOPPING,” @cosme’s flagship shops “@cosme TOKYO” and “@cosme OSAKA,” and the cosmetics select shop “@cosme STORE.” The annual cosmetics festival “@cosme BEAUTY DAY” will be held for 3 days from Friday, December 1st to Sunday, December 3rd, 2023 at Tokyo Komachi and Sydney stores*. We will be holding a This year, the 6th time the event has been held, more than 400 brands participated, including some participating for the first time. On the day of the event, we will be selling products that were sold out through pre-order sales, and we will also be selling a wide variety of items such as limited items that can only be obtained at @cosme BEAUTY DAY and great value kits from various brands. We will deliver a variety of projects and mechanisms that will allow you to discover each customer’s favorite cosmetics, such as a 30-hour live broadcast in which cosme’s active beauty staff will respond to customers’ concerns.
*@cosme TOKYO, @cosme OSAKA, @cosme STORE, Tokyo Komachi, and Sydney will be held during each store’s business hours from Friday, December 1st to Sunday, December 3rd.
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(3) Event details
1. 10% or more on all items, up to 30% points back *Some products excluded 2. Sales of @cosme BEAUTY DAY limited items that can only be purchased on this day
3. Free sample set for purchases over a certain amount @cosme SHOPPING: 18,000 yen (tax included) or more @cosme STORE/@cosme TOKYO/@cosme OSAKA: 11,000 yen (tax included) or more
4. Free shipping for purchases over 3,000 yen (tax included) *4. is available only at @cosme SHOPPING
(4)Participating brands (some)
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2. Sales products (some)
(1) Products not yet launched in Japan
From the best-selling NARS Orgasm Collection, the limited edition mini-sized duo of Afterglow Liquid Blush and The Multiple is now available in special holiday edition metallic ornament packaging. [Image 3
(2)Limited reprint products
Bobbi Brown’s “Luxe Eyeshadow Quad,” popular for its rich color and sparkling shine, is now available in a limited edition. In addition, the Maison Margiela fragrance “Replica Memory Box”, which sold out immediately in the past, will be reissued this year as well. A special limited edition box containing 10 mini bottles of the brand’s signature fragrances.
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*For other products, please see the press release announced on October 24th. https://www.istyle.co.jp/news/press/2023/10/1024.html
3. Tell me! Beauty staff live shopping” @cosme BEAUTY DAY special edition “Tell me! Beauty staff live shopping” is a program featuring active @cosme beauty staff who have a wide range of product knowledge, from affordable prices to depacos.
This is @cosme’s popular live commerce where you can answer your beauty concerns in real time and enjoy shopping right away.
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4. Store measures
At our stores, we have features that will make your BEAUTY DAY shopping even more enjoyable.
(1) Flagship shop @cosme TOKYO/@cosme OSAKA wrapped with BEAUTY DAY key visual [Image 6
(2) Everyone who makes a purchase at the store will receive @cosme BEAUTY DAY original designed candy.
(3) 6 brands in a set! Sale of store-limited sheet mask sets with three themes With the themes of moisturizing, beautiful skin, and special care, @cosme’s MD will sell a sheet mask set with recommended products from 6 brands for each theme, exclusively in stores.
Details: https://www.cosme.net/beautist/article/2682802
*All sets are available at @cosme STORE, @cosme TOKYO, @cosme OSAKA, Tokyo Komachi, and all Sydney stores.
*Limited quantity, and sales quantity varies depending on the store. *It will end as soon as it runs out.
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◆What is @cosme SHOPPING?
“@cosme SHOPPING” is @cosme’s official mail order site based on the concept of “we want to make everyone’s wishes come true.” Media @cosme We work closely with them to handle a wide range of products, from a few hundred yen to tens of thousands of yen, beyond the boundaries of distribution channels, and we handle genuine brands.
As one of the largest services in Japan in terms of number and number of products, we provide e-commerce services that are beneficial to both users and brands.
<@cosme SHOPPING main store◆＠cosme STORE/@cosme TOKYO/@cosme OSAKA A cosmetics select shop with the theme of ``Cosmetics that you can try and meet with your destiny.'' 35 stores nationwide (as of October 2023). @cosme
Utilizing the database of
We offer a fun shopping experience with a variety of sales areas such as shopping areas and ranking shelves.
@cosme TOKYO: https://www.cosme.net/store/flagship/tokyo/
@cosme OSAKA: https://www.cosme.net/store/flagship/osaka/
@cosme STORE/Tokyo Komachi/Sydney: https://www.cosme.net/store/flagship/osaka/ [Istyle Co., Ltd. Company Profile] https://www.istyle.co.jp/ TSE Prime Code No. 3660
■Location: 34th floor, Ark Mori Building, 1-12-32 Akasaka, Minato-ku, Tokyo 107-6034
■Established: July 27, 1999
■Capital: 5,467 million yen
■Representative: So Endo, Representative Director and President ■Business details: Planning and operation of comprehensive beauty portal site @cosme, provision of related advertising services [Istyle Retail Co., Ltd. Company Profile]
https://is-retail.istyle.co.jp/ ■Location: 34th floor, Ark Mori Building, 1-12-32 Akasaka, Minato-ku, Tokyo 107-6034 ■Established: 2021 July 1, 2018 ■Capital: 95 million yen ■Business description: A completely new cosmetics retail business format that combines the real world and the internet, utilizing information from “@cosme” operated by istyle Co., Ltd., and the cosmetics shopping site “@” Planning, development and operation of “cosme SHOPPING”.
[Inquiries]
istyle Co., Ltd. External Communication Office
■Email: istyle-press@istyle.co.jp