Iwasaki Shoten Co., Ltd.
[Hone Hone Zaurus] 20th anniversary of toy & 15th anniversary of children’s book!! “Hone Hone Zaurus 28 Let’s go! Mysterious Kingdom Mushimushiland Part 1” released!
The latest edition of the “Hone Hone Zaurus” series with a cumulative circulation of 2.9 million copies!! The first edition comes with super luxurious benefits!
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Children’s book publisher Iwasaki Shoten Co., Ltd. (President: Keiko Komatsuzaki, Headquarters: Bunkyo-ku, Tokyo) has released “Honehone Zaurus 28-Ikuzo! Mysterious Kingdom Mushimushiland Part 1” (original idea and supervision: Kabaya Foods Co., Ltd., written and illustrated by Group Ammonites) was released on November 28, 2023.
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The children’s book “Hone Hone Zaurus” series celebrates its 15th anniversary this year, with cumulative circulation exceeding 2.9 million copies!
This series is a fun read based on the popular toy confectionery “Honehone Zaurus”.
The main character, the Tyrannosaurus “Baby,” and his best friends, the Triceratops “Tops,” and the Stegosaurus “Gon-chan” set out on an adventure, solving puzzles and battling enemies in an exciting story.
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In addition to the familiar members “Baby”, “Tops”, and “Gon-chan”, this time Baby’s father “Tyranno” will also be joining us on the adventure!
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The babies are in a pinch as a formidable enemy appears!
New friends unique to Mushimushi Land will also appear, and the story will become even more exciting in the second part!
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Also, this work “Let’s go! Mysterious Kingdom Mushimushiland” is a toy confectionery “Honehone Zaurus 42nd Beetle King Clash! Crimson Helmet Dragon King Edition” and “43rd Beetle King Clash! The motif is the special model of “Konpeki no Twin Sword King Edition”.
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https://www.iwasakishoten.co.jp/special/honehone/Toy confectionery “Hone Hone Zaurus” [20th anniversary]
This year marks the 20th anniversary of the popular toy confectionery “Hone Hone Zaurus” sold by Kabaya Foods.
It is a popular long-selling brand that was introduced in 2002 and is celebrating its 20th anniversary this year.
Over 800 characters appear, and cumulative sales have reached 40 million units! It has become a very popular product with the motifs of “bones” and “dinosaurs” and gimmicks that tickle children’s hearts, such as “free reassembly,” “glow in the dark,” and “a special model that can be completed by collecting all types.”
The “Honehone Zaurus Special Site,” which introduces original “Honehone Zaurus” works, receives over 1,000 posts every month. [Image 13
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●Honehone Zaurus Brand page: https://www.kabaya.co.jp/catalog/honehone/ ●Hone Hone Zaurus Special Site: https://c-so.net/kabaya/
Book information
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Book title: Hone Hone Zaurus 28 Let’s go! Mysterious Kingdom Mushimushiland Part 1 Author: Group Ammonites Publisher: Iwasaki Shoten Co., Ltd. List price: 980 yen tax Format: A5 / 104 pages / Hardcover Release date: November 28, 2023 *Product The release date will vary depending on the store availability. Sales location: National bookstores, online bookstores, etc.
Amazon: https://qr.paps.jp/AeC0O Rakuten Books: https://x.gd/7LdrP Kinokuniya Bookstore: https://x.gd/uL1Ux
●Iwasaki Shoten details page:
https://www.iwasakishoten.co.jp/book/b10039623.html