In 2024, the full-fledged “AI travel era” will arrive! AI x travel “AVA Travel” announces 5 travel trend predictions for travel in 2024

https://lin.ee/Ry3qWuV), which started providing services in March 2023 and allows travel consultation using ChatGPT, it turned to AI. It was found that about 70% of people who have used travel advice at least 5 times in the past searched for restaurants. About 60% of people searched for sightseeing, followed by about 50% for hotels, and restaurant search had the highest usage rate. We infer that this is because many people are not only searching for restaurants in Tabimae or Tabinaka while traveling, but also searching for lunch and dinner places in their daily lives, resulting in high frequency results. . Due to the weak yen and rising prices, we predict that the trend of enjoying everyday gourmet food as if it were a trip will continue into 2024, rather than just traveling far away.
short distance trip
It is highly likely that the environment in which it is difficult to consider long-distance travel due to rising prices, a weak yen, and abnormal weather conditions will continue into 2024. Under these circumstances, attention is also being focused on “short-distance travel” and micro-tourism*1, where people enjoy local activities such as driving and eating everyday gourmet food within a 1-2 hour drive from home, rather than spending money on long distance trips. . *1 Microtourism is travel and sightseeing that takes place within 1 to 2 hours from home.
Yohaku Yado
According to a survey*2 conducted by AVA Travel in October of this year, in 2023, retreat hotels that offer a sense of the extraordinary, such as old folk houses and renovated accommodations, will be popular. In addition, a new style of tourism such as staycation*3, where people enjoy staying at a hotel, is emerging. After the coronavirus, high prices, weak yen, abnormal weather. While the environment surrounding travel is not stable, we predict that the number of people who are looking for a “hotel trip with some free time” when choosing a hotel will continue to increase in 2024.
*1 The keyword for choosing a hotel in 2023 is “retreat”! AI x Travel’s “AVA Travel” releases this year’s popular hotel rankings
*2 Staycation is a combination of the words “stay” and “vacation.” In recent years, a style of travel that involves spending your vacation at a nearby hotel rather than traveling far away has been attracting more attention.
Inbound
The Japan National Tourism Organization predicts that the number of foreign tourists visiting Japan in September 2023 (estimated value) will recover to almost the same level as 2019 before the coronavirus, and is expected to reach 20 million people per year, We have also announced that we will be strengthening our promotions. According to a survey of the intentions of foreign tourists visiting Japan jointly conducted by the Development Bank of Japan and the Japan Transport Corporation in December 2020, Japan was ranked as the number one country they would like to visit after the coronavirus subsides. With the recent weak yen as a tailwind, I think inbound tourism will become even more popular in 2024.
■Looking back at travel keywords in 2023
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