Home Working Mother Co., Ltd.
-Japan’s first- Handy vacuum cleaner with a special brush for pets “SUIRYU FOR PET” (commonly known as “Pet Suiryu”) will be released on December 8th
From the SUIRYU series of handheld vacuum cleaners, which have sold over 70,000 units in Japan, a pet-specific model has been created that is convenient for cleaning fur.
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Home Working Mother Co., Ltd. (Representative Director: Takuya Ueno, Headquarters: Matsudo City, Chiba Prefecture, hereinafter Home Working Mother) announced on December 8, 2023 that it is a handy vacuum cleaner that has received the most reviews with 6,000 reviews in Rakuten’s handy vacuum cleaner category. We are pleased to announce that we have started selling Japan’s first vacuum cleaner that can suck hair while brushing, “SUIRYU FOR PET” (commonly known as “Pet Suiryu”), a new series of “SUIRYU”.
It is quiet and can suck in hair while brushing with one hand, greatly reducing the burden on pet owners who are worried about pet hair. (Utility model registered: No. 3242948)
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Increasing demand for pets
Since the coronavirus outbreak, people are spending more time at home than before, and there is a growing tendency to want to spend that time more meaningfully, leading to an increase in the number of people keeping pets. In particular, the number of new dogs raised in 2022 was 426,000, the highest in the past 10 years. *1
Additionally, the estimated total number of dogs and cats kept nationwide in 2022 is 15.89 million, *1
This exceeds the current population of people under the age of 15, which is 14.35 million *2 as of April 1, 2023. In the current situation where there are more dogs and cats than children, worries about pets are also increasing.
*1 2022 National Survey of Dog and Cat Breeding Status Pet Food Association, General Incorporated Association
*2 2023 “Population Estimates” Statistics Bureau, Ministry of Internal Affairs and Communications
The number one problem is hair loss!
According to the 2023 Japan Trend Research announcement, 55.4% of pet owners have cleaning concerns related to their pets, and 48% of them said “hair loss.” The results showed that the most people were worried about pet hair loss.
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Limitations of existing pet vacuum cleaners Pet vacuum cleaners (types that attach attachments to the vacuum cleaner later, and stand-alone types) are available in the market, but they have the following drawbacks, making it difficult for anyone to use them easily. It is not.
Disadvantage 1: Two people are required because both hands are occupied (in the case of a vacuum cleaner attachment)
Disadvantage 2: Since it is corded, you cannot follow your pet as it moves around. (For stationary type)
Disadvantage 3: It is so loud that your pet will run away.
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3. Quiet
4. Don't touch loose hair
It combines these four features and successfully overcomes the shortcomings of conventional pet vacuum cleaners.
*3 As of June 2, 2023, researched by Stella Associe. (Pet-specific brush: You can brush the hair and put the brush in and out. Handy: Can be operated with one hand)
1.Can be operated with one hand
Unlike existing pet vacuum cleaner attachments that require the use of both hands, it can be held with one hand.
Even those who live alone can quickly suction hair.
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You can hold your pet down with your free hand
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Easy to use as it is the same size as a 2L plastic bottle
2. Cordless (rechargeable) Since there is no wire, it can be used even with active pets that move around.
It is safe for pets, owners, and small children as they will not get their feet caught in the cord.
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Can be accommodated even if your pet walks
3. Quiet
If a vacuum cleaner is not comfortable for pets, it cannot be used regularly. Pet Suiryu has a low noise level of 52 dB (same level as a ventilation fan or a quiet office *in normal mode), which is gentle on your pet’s ears, so you can brush it easily.
Also, while brushing, there is no problem whether you turn on the power or not. It is also possible to just brush first and suck in the hair that comes off a little further away.
It can be used without any problem even for pets who are sensitive to noise. 4. Since the complete brush can be inserted and removed without touching the hair, the hair removed by brushing can be sucked in with one push.
There is no need to use your fingers to remove the bristles from the brush.
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Suction at once with one button
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You can insert and remove the pin with one push.
Pursuing “quick use” A pet with the features of 1. One-handed operation and 2. Cordless, which are popular with the existing Suiryu series, and 3. Quiet operation and 4. Cleaning without touching loose hair. If it’s a sucking dragon,
You can brush your pet anytime, anywhere, and you don’t have to go to the park or worry about the weather.
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We would be happy if we could reduce the burden on owners and increase the amount of time they can spend comfortably with their beloved dogs and cats by using “Pet Suiryu”, which is good for both owners and pets.
▼Product details
Product name: SUIRYU FOR PET (commonly known as Pet Suiryu)
Price (tax included): 8,980 yen
Release date: December 8, 2023
Sales/offering location: Rakuten Market
Detailed URL: https://item.rakuten.co.jp/ueno-mono/suiryu-pet/ General information release date: December 8, 2023
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[Video 2: What is the Suiryu series?
Suiryu is a handheld vacuum cleaner that is compact and easy to carry, yet is cordless and can be used to easily clean not only your home but also the inside of your car.It is extremely popular with over 70,000 units sold in Japan. It’s a series.
There are three types of models: the basic model “Suiryu”, the “hybrid Suiryu” that can be powered by a cigarette, and the newly released “SUIRYU FOR PET” (commonly known as Pet Suiryu). Each has different characteristics.
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Suiryu site URL: https://item.rakuten.co.jp/ueno-mono/suiryu-1/ Company Profile
Home Working Mother Co., Ltd. operates based on the philosophy that we want busy housewives to cherish the “now” time they have with their children.
Among them, our brand “UENO-mono” develops products based on the concept of “providing something better” for your time at home. We have a lineup centered on stylish, healthy and time-saving home appliances. Company name: Home Working Mother Co., Ltd.
Representative: Takuya Ueno
Location: 10-A Nishimabashi Hirotecho, Matsudo City, Chiba Prefecture Business content: Planning, development and sales of small home appliances for housewives
URL: https://www.ueno-mono.com