An unusual big hit! Fragrance sample “Aroma Tester” has sold over 7 million pieces!

https://aroma-tester.com/
Compared to conventional aroma beads, the scent sample “Aroma Tester” has a much better scent retention (12 times that of aroma beads! Compared to our survey), and the cost is also much lower (1/10th of aroma beads) (Compared to our survey below!) This is a product that has received great support from many beauty care manufacturers who place emphasis on fragrance over the past few years.
When sales began in 2014, the number of units sold was only tens of thousands per year, but as consumers’ preference for fragrance has become stronger over the past few years, sales have increased to 2 million units by 2024. It became an unprecedented hit product. Reason for strong sales is the establishment of scent samples = push type = promotional tools
The main reason for the strong performance is that since the start of this fiscal year, the new coronavirus has shifted to a Type 5 infectious disease, and in-store purchasing activity has revived, and the time when we were unusually nervous about the coronavirus pandemic has passed. Many customers now prefer the push type, as the resistance to picking up a scent sample has diminished, and the push type has become more widely recognized as having a much longer fresh scent than the traditional bead type. We believe that the reason for our strong sales is that we are rarely selected.
It has been widely adopted not only by women but also by men, and its sales effectiveness has been recognized.
Aroma testers are mainly used in high-priced hair care products, as well as beauty care products and fabric softeners, each of which has a variety of fragrances. This means that manufacturers consider scent an essential value-added element for new products, seasonal products, etc., and consumers also place particular importance on scent as a factor in their purchasing decisions.
From the second half of this fiscal year, this trend will accelerate in men’s beauty care products as well, and fragrance sales promotion will be strengthened more than before, and next fiscal year we expect to see a significant increase in demand for fragrance samples, especially push-type products, and in other words, orders for our company. I’m here.
A push type scent sample that is improved from the conventional bead type in terms of cost and scent retention.
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