Mercury Real Tech Innovator Co., Ltd.
3LDK apartment market trends for families. All areas have increased in the past 10 years
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Mercury Real Tech Innovator Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, Representative Director and CEO: Takahiro Jin, Stock Code: 5025, hereinafter referred to as the “Company”) provides a real estate marketing platform that utilizes real estate big data and technologies such as AI. We communicate industry trends from our perspective. This time, we will focus on 3LDK type housing units targeted at families, who are the main purchasing group for newly built
condominiums, and summarize the sales prices of 3LDK type units sold in the past 10 years in major regions of the Tokyo metropolitan area, Kansai, and Tokai. We investigated the price range of condominiums purchased by the majority of buyers.
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 in Osaka City, which had the highest rate of increase, and increased by 28% in other cities in Chiba Prefecture, which had the lowest rate of increase. It has increased by .2% (approximately 1.3 times).
■Price increase rate is higher in ordinance-designated cities It can be seen that the price increase rate tends to be higher in ordinance-designated cities in each prefecture. Generally speaking, there are many households with higher incomes in urban areas, and this is thought to be due to the fact that many households can afford the soaring prices of apartments.
■Although mortgage interest rates have fallen...
Comparing the variable interest rate, which is said to be the cheapest interest rate, the interest rate on the mortgage loans that most people use when purchasing a home was around 0.9% (approximately 2,780 yen per million yen*2) in 2012, 10 years ago. Approximately 0.4% in 2022 (approximately 2,550 yen per million yen*2). Although the payment burden has been reduced by about 10% due to lower interest rates, the lower interest rates have not compensated for the increase in prices, and compared to 2012, even when the lower interest rates are taken into account, the payment burden has increased by 15% ( This means that the payment burden will increase by approximately 1.15 times) to +70% (approximately 1.7 times).
Just because interest rates are historically low doesn't necessarily mean it's a good time to buy an apartment. As mentioned above, the price of condominiums remains high, so families considering purchasing should consider buying a used condominium that fits their budget, changing to a type with a smaller area, or purchasing a condominium. It is possible that you changed the region and made the purchase. The timing at which families consider purchasing a condominium is largely influenced by family needs, such as marriage, childbirth, and going to higher education. Due to low mortgage interest rates, many buyers take out loans up to the maximum borrowing limit, but it is necessary to consider various expenses and future costs.
*1 3LDK…Applicable to 2SLDK and 3LDK. According to Mercury Real Tech Innovator *2 Monthly payment amount when taking out a 35-year loan with equal principal and interest, variable interest rate
[About Realnet]
Realnet, provided by our company, is a real estate marketing platform that combines real estate big data and the latest technology. Currently, we provide multifaceted services such as marketing systems and content for intermediary companies. We will continue to make further efforts to expand our services and improve convenience. Service URL: <a href=)
https://real-net.jp/[About Mercury Real Tech Innovator]
Since our company was founded in 1991, we have developed our business using “real estate big data” as our weapon.
In recent years, we have been providing a real estate marketing platform by using conventional big data and new technologies such as AI.
As a real tech innovator (innovator in the real estate industry), we provide high-quality services to our business partners and aim for further customer satisfaction and business expansion based on the idea of ”Be confident in your choices.” We will deliver “confidence” to help all stakeholders involved in the real estate business make the best choice.
【Company Profile】
Company name: Mercury Real Tech Innovator Co., Ltd.
Address: 42nd floor, Shinjuku Sumitomo Building, 2-6-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo
TEL: 03-5339-0950 (main)
FAX: 03-5339-0951 (main)
URL: https://mcury.jp/
Representative Director: Takahiro Jin
Established: May 1991