Nissan Motor Co., Ltd. Japan Marketing Headquarters
Nissan holds 90th anniversary event with gorgeous guests including Kazue Ito, Junior Chihara, and Maria Tani
Chihara Junior commented on “It looks like a concept car!” and said, “Maybe I should use it as a publicity photo.”
……
Nissan Motor Co., Ltd. (Headquarters: Nishi-ku, Yokohama City, Kanagawa Prefecture) will celebrate its 90th anniversary on December 26, 2023. Throughout the ages, Nissan has created advanced
technologies and vehicles to bring excitement to the world. Therefore, today we held the “Nissan 90th Anniversary Event” to look back on our 90 years of history and convey the message that “We have always delivered excitement and will continue to deliver excitement.” At the event, we unveiled the 90th anniversary special commercial we recently produced, “Nissan 90th Anniversary Edition of Technology,” and we hosted a talk session about Nissan’s past and future with some of the best guests who have ties to Nissan.
[Image 1
As Nissan celebrates its 90th anniversary, we want to continue to bring excitement to even more people, so we are implementing a variety of innovative and surprising measures to help people think about what lies ahead in 90 years. . At “JAPAN MOBILITY SHOW 2023,” five next-generation EV concept cars were unveiled in sequence, and as a new initiative, they were also shown on YouTube live streaming, an industry first. Furthermore, as an event to express our gratitude to all the fans who have supported Nissan over the years, heritage cars selected by over 1,400 people will be exhibited for a limited time at the Nissan Global Headquarters Gallery, NISSAN CROSSING. Until December 27th, the walls and floors of the NISSAN Walk in the head office building will be used as a special exhibition to introduce Nissan’s 90th anniversary history, displaying 90 years of innovative technologies and cars spanning approximately 75 meters. It is introduced in a chronological table.
Meanwhile, at the Nissan 90th Anniversary Event held today, Vice President and Executive Officer Asako Hoshino took to the stage to unveil a special commercial commemorating the 90th anniversary, express her gratitude to everyone, and explain her excitement for the future. . In the second half of the event, in addition to Nissan car owners Kazue Ito and Junior Chihara, we had three special guests, including Maria Tani, who is looking forward to the excitement of Nissan in the future, talking about their memories and anecdotes with their beloved cars. We held a talk session about the exciting future of cars.
■milet’s new song “Higher” is featured! 90th Anniversary Special CM “Nissan 90th Anniversary of Technology” released for the first time [Image 2
To celebrate our 90th anniversary, we have created a special commercial called “Nissan’s 90th Anniversary of Technology.” There will be 23 models on display, including the 3rd generation Nissan Skyline model, affectionately known as “Hakosuka”, as well as many heritage cars that adorn Nissan’s history, as well as EVs equipped with the latest technology. From the past to the present, the program will air from Tuesday, December 26, 2023, with content that will give you a sense of our gratitude to everyone involved with Nissan through cars and Nissan’s determination to continue delivering excitement to the world.
start.
[Image 3
The commercial features the new song “Higher” by popular
singer-songwriter milet. This is an impressive song with a powerful rhythm that we can expect from Nissan in the future. Furthermore, the narration is provided by Shuichi Ikeda, the voice actor who voices Shanks in the popular anime “ONE PIECE” and Shuichi Akai in “Detective Conan.”
Hello everyone.
I am singing the Nissan 90th anniversary commercial song “Higher”. This is milet.
Congratulations on the 90th anniversary of Nissan’s founding. “Higher” is higher, higher, move higher and higher, fly upwards. I sang it with all my heart and strength. It has become my favorite song. I hope that I can continue to sing for a long time and far like Nissan. I would like to do my best. Nissan has always done it and will continue to do so!
■Comment from Vice President Asako Hoshino with a message of gratitude from Nissan as it celebrates its 90th anniversary
[Image 4
As Nissan celebrates its 90th anniversary, Asako Hoshino, Executive Vice President of Nissan Motor Co., Ltd., expresses her gratitude to everyone. “Thanks to the support of our employees, various
stakeholders, and above all our customers, Nissan will celebrate its 90th anniversary on December 26th.
Since its founding, Nissan has continued to take on the challenge of evolving cars and technology based on the spirit of “doing what others don’t do.” In the future, we will not only continue to provide everyone with an exciting driving experience, but also use innovative technology to change not only cars, but also the world beyond cars, and deliver even more excitement.
Now, we have produced a special 90th anniversary commercial that conveys the message, “Nissan Technology has always made life more interesting,” and will continue to do so. The commercial brings together Nissan’s proud “exciting cars” that have been loved by everyone in the past to convey our gratitude to everyone, and also to express our gratitude through the electrification and automation of cars that Nissan is aiming for and pursuing. This expresses our desire to change not only transportation, but also the way mobility exists. Please look forward to the excitement of Nissan.
Three gorgeous guests will appear: Kazue Ito, Junior Chihara, and Maria Tani! Talk session to talk about memories with Nissan cars and expectations for the future
■A luxurious guest appears in the Nissan Ariya! They graced the red carpet with their gorgeous outfits.
To celebrate the 90th anniversary, we invited Nissan car owners Kazue Ito and Junior Chihara as special guests, as well as Maria Tani, a TV personality who looks forward to the excitement of Nissan in the future. The three guests appeared from the electric car Nissan Ariya. They showed off their dressed-up looks, brightened up the red carpet, and took a commemorative photo in front of the three Fairlady Z, Aria, and third-generation Skyline cars that were inspired by the new commercial.
Regarding the Nissan Aria she was driving when it appeared, Maria Tani commented, “It’s really quiet and comfortable, so much so that you forget it’s running.I want to drive it too.” Chihara Jr., who also took a test ride on the day, was impressed with the ride comfort and said, “The electric running was amazing and I was impressed by the advancement in technology.The running is smooth with no snarling, and it’s easy to get on and off.”
[Image 5
■Talk session to talk about “appreciation and expectations for cars” Asako Hoshino, executive vice president and executive officer, took to the stage and held a talk session with talented celebrities who love Nissan about their memories of Nissan cars and their expectations for the future.
[Image 6
[Image 7
[Image 8
Junior Chihara, who was driving Nissan’s heritage car “Cedric 330,” said, “It was my first car after coming to Tokyo, but there are so many things I created in this car, and it’s full of memories.” ing. He truly is a symbol of my youth, where I shared the joys and sorrows of my life.”
[Image 9
Kazue Ito, who has been driving the Nissan Cima sedan for a long time, said, “Recently, I’ve been driving and talking about driving the Cima with friends on my YouTube channel, which I started last year. Thanks to the restoration work done by the guys at Nissan, I want to continue driving the Cima, which is now shiny and shiny, until I get my license back.” When Chihara Junior heard this, he said, “I want to restore it too! ‘ he shouted, making the venue excited.
[Image 10
Furthermore, when Maria Tani saw the three next-generation EV concept cars announced at “JAPAN MOBILITY SHOW 2023,” she said, “They’re cool! ” he said in surprise, commenting that he particularly liked the design of the Nissan Hyperpunk. “It’s amazing that the interior of the car can be customized by AI sensing the mood of the occupants, allowing you to create your own original space. I think we’ll be able to enjoy it in a different way than before,” he said, expressing his expectations for future cars.
Also, the face of “Nissan Hyper Force” says, “You’re so handsome! ” Chihara Junior responded to Nissan Hoshino’s comment, “We look alike,” and he responded, “Maybe we should use it as a publicity photo,” which drew laughter from the audience.
There are also heritage cars such as EV concept cars and “Hakosuka”! A special exhibition where you can experience 90 years of history and the future
At the venue, special exhibits were held where you could experience 90 years of history, including next-generation EV concept cars and popular heritage cars. Among the next-generation EV concept cars announced at the exhibition at “JAPAN MOBILITY SHOW 2023,” we will exhibit three “Hyper” EV concept car series: “Nissan Hyper Force,” “Nissan Hyper Punk,” and “Hyper Tourer.” When it was announced, it was a car model that excited fans on social media and elsewhere with its impressive body. It serves as a model for design that responds to the changing needs of the environment and society from the present to the future. Additionally, the 3rd generation Nissan Skyline, a heritage car affectionately known as Hakosuka, which appeared in the 90th anniversary special commercial, will also be on display. This model was released in 1969 and has continued to be loved by car fans. [Image 11
[Image 12