Combining innovations from startups around the world and the well-being of consumers – “Well-BeingX” open innovation opens up a new future
*View in browser* *Scrum Ventures | Scrum Studio*
Press release: December 21, 2023
**
Combining innovations from startups around the world and the well-being of consumers – “Well-BeingX” open innovation opens up a new future
Scrum Studio Co., Ltd. (Headquarters: Minato-ku, Tokyo, President and CEO: Masami Takahashi) has announced that it will be promoting the year 2023 in its global business co-creation program “Well-BeingX”, which co-creates business with the theme of “well-being”. Through this, we have supported partner and supporter companies and promoted business co-creation that links the latest technology from around the world with individual well-being, with the main themes of women’s health, nutrition/food, and elderly care.
In addition, in collaboration with our sister program “SmartCityX”, we will hold a “Scrum Open Innovation Day” to conclude our efforts in 2023.
2023” on Thursday, December 7th at Tokyo Midtown Hibiya BASE Q It was held at the hall. In addition to presenting the results of the program, we presented suggestions regarding focus themes and interests, and provided a venue for building networks among
stakeholders, including large companies and startups, in pursuit of further innovation.
* [Main themes in 2023] *
●Women’s Health (Femtech): Innovative products and services focused on women’s health and wellbeing.
●Support for the elderly (Senior Tech): Products and services that support the independence of the elderly and improve their quality of life and enrichment.
●Nutrition/Food (Food Tech): In addition to providing health and environmentally friendly food, we support improving people’s well-being through food culture.
* [Results of business co-creation] *
* ●Hourvillage Visualizing social contribution through corporate CSR* Hourvillage and the Well-BeingX community are jointly considering introducing a new platform using Timetech into Japan. The platform enables people to experience well-being by using their time to contribute to and exchange skills within their communities.
This system, based on time equality, aims to form local communities that help and learn from each other.
* Menopausal care for men and services that address health issues specific to women *
Participating companies: Sumitomo Life Mutual Insurance Company, TRULY Co., Ltd., Women’s Kampo Co., Ltd.
As part of preconception care, we have developed menopausal care services for men. The service focuses on men’s health and wellbeing and addresses issues related to menopause.
Additionally, a service was introduced to provide expert lifestyle consultations to address women’s unique health challenges. These services aim to support healthy living and mental and physical balance for both men and women.
In addition, in the panel discussion prior to the presentation of the results, we welcomed new entrepreneur Minoru Moriya as a guest, and together with Ken Dojo, acting head of business at Hakuhodo Mirai, who has been participating in Well-BeingX since its first year, we discussed the pitfalls in new business development. There was a discussion about common traps such as “do-it-yourself scams” and “do-it-yourself scams.” In addition, a new media specializing in well-being, “Wellulu”
(https://wellulu.com/
* 1. Mr. ANDY MANKIEWICZ OBE, CEO, Hourvillage [Time exchange app] Singapore* https://www.hourvillage.com/
By using people’s time to contribute to the local community and exchange skills within the community, whether it be a company, a group, or a specific area.
Bringing you a well-being experience
* 2. Mimako Ninomiya, Representative Director TRULY Co., Ltd. [MENOPO CHECK FOR MEN Male Hormone Test Kit] Japan*
https://menopocheck.com/
A male hormone test kit that can be easily tested using 10-15 hairs. You can quantify your testosterone level and find out your male power in 4 levels. You can consult an expert on LINE regarding the causes of physical and mental disorders in your 40s and above caused by a decrease in testosterone.
* 3. Shinobu Sumiyoshi, Representative Director of Women’s Kampo Co., Ltd. [Personal escort service that cares for pre-symptomatic diseases] Japan*
https://womens-kampo.co.jp/
Experts assess each person’s physical constitution, propose a personalized “optimal lifestyle,” and work with companies and medical institutions to provide services that help people make this a habit. Currently undergoing demonstration experiments with Sumitomo Life Insurance Company and Sankei Living Shimbun.
* [Introduction of 2024 program] *
The third and final year of the program will focus on “generative AI,” “Generation Z,” and “longevity,” and explore innovative approaches in these areas. The program will be carried out with the enthusiasm of those in charge, and we will do our best to support each project so that it can announce concrete results one year later. With this new program, we aim to engage a wide range of stakeholders, including large corporations, to deliver innovations that have a social impact.
* [Well-BeingX Program Overview] *
● Sponsored by: Scrum Studio Co., Ltd.
● Partner/supporter companies: Sumitomo Life Insurance Company, Tokyo Tatemono Co., Ltd., Japan Tobacco Inc., Hakuhodo Inc., Lion
Corporation
● Observers: Kobe City, Shibuya Ward, Tokyo, Chuo Ward, Tokyo, Osaka Chamber of Commerce and Industry, Fukui Prefecture, Kashima City ● Resource partner: CIC Japan LLC
● Official website: https://www.well-beingx.com/
●
Period: 3-year program from March 2022 to December 2024
The third year program is scheduled to run from January 2024 to December 2024. ■ Program organizer
* [About Scrum Studio Co., Ltd.] *
Scrum Studio Co., Ltd., which is involved in the creation of new businesses between Japanese companies and global startups, utilizes open innovation methods to support co-creation between startups and large corporate partners representing each industry. , we are conducting an “incubation business” that supports overseas startups to expand into Japan and creates new businesses with large companies. In addition, “Scrum” is an online platform that delivers the latest startup and tech information from the United States.
We also operate “Connect Online”. Scrum Studio Co., Ltd. supports new business and value creation between Japanese companies and startups around the world.
Company name: Scrum Studio Co., Ltd.
Representative: Masami Takahashi, President and Representative Director Head office location: Minato-ku, Tokyo
Establishment date: August 2020
Business content: New business creation studio business, online platform business
URL: https://scrum.vc/ja/studio/
* [Inquiries regarding press releases] *
Person in charge: Miura
Email: contact@scrum.vc
* [Inquiries regarding “Well-BeingX”] *
Person in charge: Imaizumi
Email: takahiro@scrum.vc