Kinnotake
To be commercialized in 2024 – Provide Kanagawa’s only premium beef to non-guests on teppanyaki
“Meat” was rated 10 out of 10 by 90% of people.We want to deliver that excitement to more people.
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Kinnotake Co., Ltd. (Headquarters: Hakone Town, Kanagawa Prefecture; President and CEO: Kei Kubozawa; hereinafter referred to as Kinnotake) operates five inns and two restaurants in Hakone, Kanagawa Prefecture. “Teppanyaki Zen”, which opened on the premises in July 2023 and was only available to hotel guests, will be commercialized from January 12, 2024 (Friday), and will be offered to all tourists coming to Hakone as the only premium restaurant in Kanagawa. We offer beef teppanyaki.
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Teppanyaki “Zen” opened on July 14, 2023 on the premises of “Kinnotake Tonosawa”, a Japanese inn with guest rooms and open-air baths in Hakone. Until now, we had been offering authentic teppanyaki, the only premium beef in Kanagawa Prefecture, to guests of Kinnotake Tonosawa as part of their dinner (kaiseki) meal.
From January 12, 2024 (Friday), we will commercialize the Teppanyaki restaurant and provide services not only to hotel guests but also to all people visiting Hakone. By attracting new tourists who come to eat the premium beef teppanyaki served at Zen, we hope to contribute to increasing the number of visitors to Hakone as a whole and
revitalizing the local economy.
｜90% gave a perfect score of 10
The only meat provided by Zen in Kanagawa Prefecture is “Ishigaki Island Kitauchi Ranch Premium Beef”. The meat, which has been fattened for over 40 months with no regard for productivity, is produced with the producers’ thoughts in mind, and its quality remains tender, its flavor increases, and its melting point decreases. According to the survey results we have received from customers who have used our service so far, 90% of them gave us a perfect score of 10.
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Ishigaki Island Kitauchi Farm Premium Beef, the only one in Kanagawa Prefecture We use “Ishigaki Island Kitauchi Ranch Premium Beef,” which Chef Tasaka has been most impressed with.
The producers’ desire to raise Wagyu beef that people would want to eat every day is expressed through fattening for over 40 months, disregarding productivity. The meat that we produce from this idea increases flavor while remaining tender, and only has a lower melting point. Please enjoy the taste and aroma to the fullest.
～Rin～
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The meat we offer is “Kobe beef”. The normal fattening period is 25 to 28 months, but we use carefully selected cows that have been fattened for over 30 months. Additionally, Rin’s course includes spiny lobster and garlic rice, giving it the exact image of teppanyaki. We have developed Takuko Rin’s menu to be both luxurious and easy to understand for those experiencing Teppan culture for the first time and inbound tourists who are not yet accustomed to Japanese food. ｜About Chef Tasaka
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Chef Tasaka
After studying French at Odakyu Hotel Resorts, I joined Kawamura, a famous teppanyaki restaurant, around the age of 30. Tasaka, who had no experience in teppanyaki, learned the technique under strict guidance from his teacher at the time. From July 2023, I will be working as a chef at Teppanyaki Zen, which is operated by Kinnotake Resort. Teppanyaki is a special industry in the culinary world. It’s not just about making the food, it’s also about communicating with the customer that they evaluate the food as a whole. The origin of the work of greeting customers in front of a griddle is to see the customer’s smile, and to achieve this, we value not only the food, but also communication, space, technique, and behavior, and want to create an extraordinary experience. (Tasaka comment)
｜About Teppanyaki “Zen”
Kinnotake Teppanyaki “Zen” is located in a separate building on the grounds of Tonosawa. In addition to the main dining room, which can accommodate 14 people, there are two separate private rooms that are scheduled to open in the future. The deck in front of the front desk has an open feel that makes you feel as if you are immersed in the great nature of Hakone, and you can enjoy drinks and desserts in the illuminated space.
・Business hours: Monday, Tuesday, Friday, Saturday, and Sunday 17:00-22:00 ・Closed on Wednesdays and Thursdays
・Address: 191 Tonosawa, Hakone-machi, Ashigarashimo-gun, Kanagawa Prefecture ・Reservation site: https://kinnotake-resorts.com/restaurant-zen/ ｜About Kinnotake Resort
[Video 2: Founded in 1947, the second generation Kubozawa took over the business in 1999. At that time, Fujiso (predecessor of Kinnotake) was a traditional guest house with eight rooms and annual sales of only 25 million yen. Kubosawa personally built new private open-air baths and guest room open-air baths that embody the concept of The Tale of the Bamboo Cutter, and for about 8 years he has been cooking in the kitchen himself, analyzing trends from leftover food left behind by customers. I spent every day working on a menu of dishes that I would enjoy eating. As a result, thanks to the reputation of our private open-air baths and food, we have grown from a “traditional guest house” into a popular inn that is fully booked every day in 6 years. Currently, we operate five inns and two restaurants in Hakone, and have grown by 18% over the past five years, including the coronavirus pandemic. Adults who spend their daily lives attracting attention in business. We provide a luxurious space, food, and service for adults who don’t have enough fun to spend their precious time with their loved ones without worrying about being seen. ｜Company Profile Company Name: Kinnotake Co., Ltd. Head Office Location: 817 Sengokuhara, Hakone-cho, Ashigarashimo-gun, Kanagawa Prefecture Established: 1947 Representative: Kei Kubozawa, Director URL:
https://kinnotake-resorts.com/ Business Content: Inn management business / Food and beverage business