NearMe Co., Ltd.
“THE TOKYO TOILET SHUTTLE TOUR”, an official tour of the Shibuya City Tourism Association, will tour the only tourist attraction in Shibuya in the world, starting from March 2nd (Saturday)!
～Start of collaboration with “NearMe” in the MaaS area～
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[Image 1: https://prtimes.jp/i/31733/121/resize/d31733-121-4700ce289f1f4c4f2e1f-0.jpg&s3=31733-121-9b1654318e95b6b1d0c0784aae2ce3df-1500×1003.jpg] The Shibuya Tourism Association (Shibuya-ku, Tokyo, Representative Director: Jungo Kanayama) is a joint project with NearMe Co., Ltd. (Headquarters: Chuo-ku, Tokyo, President and CEO: Koichiro Takahara, hereinafter referred to as “Near Me”). We have decided to operate a shuttle tour to visit “THE TOKYO TOILET”, 17 unique public toilets in Shibuya, Tokyo, which have been reborn by 16 creators active in “THE TOKYO TOILET”.
We will begin an official tour of the Shibuya City Tourism Association as a new tourism resource that can only be experienced here in Shibuya, aimed at inbound tourists visiting Shibuya, as well as domestic travelers, visitors, and local residents. .
・THE TOKYO TOILET
[Image 2: https://prtimes.jp/i/31733/121/resize/d31733-121-11b10191e903f98d6c89-1.jpg&s3=31733-121-89b0eb5bb35036ec0a1ba19e41940672-210×217.jpg] ・THE TOKYO TOILET SHUTTLE TOUR
[Image 3: https://prtimes.jp/i/31733/121/resize/d31733-121-ab475926523a31db27e6-2.jpg&s3=31733-121-5af27bfc0030abc57d1616f970a1a63c-200×204.jpg] “THE TOKYO TOILET SHUTTLE TOUR” Overview
“THE TOKYO TOILET” project aims to create a society that accepts diversity by installing public toilets in 17 locations in Shibuya Ward that anyone can use comfortably, regardless of gender, age, or disability. 16 creators who agree with the purpose participated and proposed a new form of society through the power of design and creativity.
All bases have been set up and are now open for use, and we will now be holding tours to let people around the world know about the “THE TOKYO TOILET” project and to see, touch, and experience it.
When traveling between bases, we will utilize on-demand taxis in collaboration with “NearMe”, which operates businesses in the sharing economy/MaaS field, and we will use efficient means of transportation to conduct this tour, making it sustainable. We aim to make it into a tour.
-Date of operation/route/tour fee- [Date of operation]
From Saturday, March 2, 2024, it will operate twice a week (every Thursday and Saturday only) [Operation course/operation hours] Total 3 courses: 1. East-West course (touring around 17 places) 2. East course (touring around 9 places) 3. West course (touring around 8 places)
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[Image 5: https://prtimes.jp/i/31733/121/resize/d31733-121-334361a2ee6e3dfc8d17-4.jpg&s3=31733-121-caff6fd17a2ab1ac1240b2fa4f3e1418-1004×663.jpg]
[Image 6: https://prtimes.jp/i/31733/121/resize/d31733-121-5c2b870df98e3f5ad484-5.jpg&s3=31733-121-1a9e991f947b394dd9a7747e910cf7c1-1004×664.jpg] -How to book a tour-
You can make a reservation from THE TOKYO TOILET SHUTTLE TOUR official website.
[Image 7: https://prtimes.jp/i/31733/121/resize/d31733-121-ac2f801c9e569230ffb8-6.jpg&s3=31733-121-a6a94f7b2d4ef4872d62bdbf01819416-201×202.jpg] In the future, we will continue to create tours of Shibuya culture that can only be experienced in Shibuya, as well as official tours that allow you to tour the city of Shibuya. Please expect by all means.
[THE TOKYO TOILET SHUTTLE TOUR – Start Campaign]
To commemorate the launch of this service, we will be running a special campaign.
Period: March 2, 2024 (Sat) – April 27, 2024 (Sat)
Contents: We offer the following benefits.
1. First ride only: 1,500 yen OFF coupon
*It will be applied after entering the coupon code [tttst202402] when making a reservation.
2. “The Tokyo Toilet Book”
We will give away the guidebook “The Tokyo Toilet Book”, which includes photos of all 17 toilets in “THE TOKYO TOILET” taken by photographer Yoko Takahashi, messages from 16 creators, and toilet maps.
[Image 8: https://prtimes.jp/i/31733/121/resize/d31733-121-61917f0eab095cf680a0-7.jpg&s3=31733-121-ff49b6708d72b60e78b9cd54cc0cad1d-1186×890.jpg] Messages from those involved in this tour
-From Koichiro Takahara, President and Representative Director of NearMe Co., Ltd.-
We are very happy to be able to conduct “THE TOKYO TOILET SHUTTLE TOUR” together with the Shibuya City Tourism Association.
As we enter the post-corona era and the number of inbound tourists is increasing, we believe that regional revitalization using tourism resources is an important theme that should be considered across the country. On the other hand, there are deep-rooted issues related to mobility and transportation in both rural and urban areas of Japan, and everyone must work together to spread the appeal of Japan to a wider range of people around the world. There is a need to create a society where people can move comfortably.
In this project, Near Me hopes to contribute to disseminating the cultural appeal of Shibuya Ward by supporting the movement between each location using sustainable transportation methods. We hope you all enjoy this tour.
-From Jungo Kanayama, Representative Director of the Shibuya City Tourism Association –
A tour program will begin where you will be able to thoroughly experience THE TOKYO TOILET, which has not only redefined the social value of public toilets in Japan, but has also attracted a lot of attention from around the world.
Enjoy the full potential of public infrastructure itself becoming a tourist resource!
What is THE TOKYO TOILET?
[Image 9: https://prtimes.jp/i/31733/121/resize/d31733-121-58ab4734d8fdc0c25c43-8.jpg&s3=31733-121-0ca20af7a98536fd0c627c5992e34e4f-494×113.jpg] The toilet is a symbol of Japan’s world-renowned hospitality culture. However, many public restrooms are dark, dirty, smelly, and scary, which limits the number of people who use them. This project will install public toilets in 17 locations in Shibuya Ward that anyone can use comfortably, regardless of gender, age, or disability. With the participation of architects Tadao Ando, Kengo Kuma, Toyo Ito, creative director Kashiwa Sato, and others, we are using the power of excellent design and creativity to widely propose and disseminate ideas for an inclusive society. . In addition, we will strengthen the maintenance and management of the restrooms, including cleaning, compared to before, so that visitors can use them comfortably. Through this, we aim to foster a spirit of “hospitality” in which users themselves care about the next person they use.
Official website: https://tokyotoilet.jp/ (Japanese) /
https://tokyotoilet.jp/en/ (English)
Instagram: @thetokyotoilet_official
X: @thetokyotoilet
Shibuya City Tourism Association
[Image 10: https://prtimes.jp/i/31733/121/resize/d31733-121-c27a3c1b67f4c19b2e17-10.png&s3=31733-121-8796adb560f20c1f843d37e215853629-356×245.png ]
With the concept of “PLAY! DIVERSITY SHIBUYA,” we aim to realize “Shibuya, an international cultural tourism city” through the promotion of tourism through public-private collaboration. In addition to the “Shibuya City Tourism Association Tourism Ambassador/Fellow” system, which works together to enliven the city of Shibuya, we work with people who are active in a wide variety of genres and local residents to create and establish the “Shibuya brand” and disseminate information about it. By doing so, we will attract tourists from all over the world, revitalize the city, enrich the lives of residents, and promote the creation of an attractive town.
http://play-shibuya.com/
Company Profile
[Image 11: https://prtimes.jp/i/31733/121/resize/d31733-121-a6a5ac8c2eeceee4e302-9.png&s3=31733-121-ff58fc7a316b863301ba12218d224ecf-2326×943.png ]
Company name: NearMe Co., Ltd.
Address: 9-4 Nihonbashi Tomizawacho, Chuo-ku, Tokyo THE E.A.S.T. Nihonbashi Tomizawacho
Representative: Representative Director Koichiro Takahara
Established: July 18, 2017
We started in the MaaS area of the sharing economy with the aim of becoming an “instant matching” platform that contributes to regional revitalization by utilizing real-time location information. We have been operating an airport shuttle service since August 2019, developing our own AI and developing routing optimization technology. Utilizing this technology, we are developing ride-sharing services around town that can be used by a small number of people and in a way that allows us to track who is riding, rather than an unspecified number of people. In addition, in April 2023, Near Me was featured in the Ministry of Economy, Trade and Industry’s “100 Startups with a Track Record of Collaboration with the Government,” which introduces case studies focusing on companies with a track record of
collaboration with the government, and was published by Weekly Toyo Keizai (Published by: We have been selected for the 2023 Latest Edition of “100 Amazing Ventures”, an annual project conducted by Toyo Keizai Inc.
More details about this release:
https://prtimes.jp/main/html/rd/p/000000121.000031733.html