RESORT Co., Ltd.
TUNA launches a new optional can in collaboration with Spider Labs Co., Ltd.’s ad fraud/resale/abuse prevention service
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RESORT Co., Ltd. (Head office location: Shibuya-ku, Tokyo,
Representative Director Yuta Kono) has recently entered into a business partnership with Spider Labs, Inc. (Head office location: Minami-Aoyama, Minato-ku, Tokyo, CEO Satoko Otsuki, hereinafter referred to as Spider Labs) to develop Shopify startup. We are pleased to announce that we have collaborated with Spider AF’s “Ad
Fraud/Resale/Unauthorized Use Prevention Service” provided by Spider Labs as a new option for the package “TUNA”.
[Image 1: https://prtimes.jp/i/110302/12/resize/d110302-12-cc116c5d8ee13381c1cc-0.png&s3=110302-12-8bb121d304dd160983e46dddd73acc23-1200×630.png ]
About TUNA
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TUNA (https://tuna.cool/) supports efficient e-commerce operations by condensing the best practices derived from the various e-commerce sites provided by RESORT and the know-how of experienced marketers. This is the name of the Shopify startup package for. The compatibility of each app has been confirmed, so you can implement all the functions necessary for e-commerce operations from the start-up stage. By providing follow-up support and generous know-how, we will support you with the aim of achieving complete in-house operation.
About “Ad Fraud Countermeasures”
[Image 3: https://prtimes.jp/i/110302/12/resize/d110302-12-f5004be92485de58d5d2-3.jpg&s3=110302-12-24c8e1d393bfadd0a2bf6132f38833c5-1500×1500.jpg] Automatically detect and block unauthorized clicks on advertisements by simply placing tags on LPs. Not only can you prevent fraudulent clicks from happening, but you can also check the advertising costs for blocked clicks from the management screen, and it also has a function that allows you to understand the cause of fraudulent clicks from a huge amount of data.
Optimize your advertising budget by preventing fraudulent advertising from inflating your impressions, clicks, and CV.
About “Resale & Unauthorized Use Prevention Can”
[Image 4: https://prtimes.jp/i/110302/12/resize/d110302-12-ddcbeeeddb6aebe759ec-2.jpg&s3=110302-12-8ee272967cefee0cca0a1dd246cf8b9e-1080×1080.jpg] This is a new service that focuses on unauthorized purchases of first-time trial purchases, limited edition items, and popular items for resale purposes. Detects and blocks bots/automation tools and suspicious IP addresses based on our own big data analysis. Multiple and large orders by the same user are also detected and blocked.
Advantages of introducing “Ad Fraud Prevention Can” and “Resale & Unauthorized Use Prevention Can”
▼Ad fraud countermeasures
1. Ad fraud diagnosis is possible just by installing tags (free) 2. Enabling optimal use of digital advertising budget
3. It is possible to check where advertisements are placed, and brand safety measures are also integrated.
▼Resale & unauthorized use prevention cans
1. Initial cost: 0 yen + 1 month free trial available
2. Automatic detection can significantly reduce the amount of time required for visual checks.
3. Measures against bulk purchases for resale purposes and fraudulent inflating by affiliates
By introducing the “Advertising Fraud Countermeasures” and “Resale & Unauthorized Use Countermeasures”, it becomes possible to prevent difficult-to-detect advertising fraud, resale on e-commerce sites, and unauthorized purchases. We help maximize sales on your e-commerce site by reducing wasteful advertising costs and reducing costs through resale support.
About the future
Together with Spider Labs, we will work hard to support the further development of e-commerce businesses. In addition, we aim to further expand TUNA’s functionality and improve customer satisfaction by collaborating with external companies that provide excellent services and increasing options.
Company Profile
-RESORT company profile-
RESORT is a brand consulting group that brings together specialists in various specialized fields such as marketing, creative, and EC business. The founders include Yuta Kono of SWIM INC. and Morio Ishikawa, who has been involved in the management of various EC-related businesses. We cover a wide range of business areas by flexibly collaborating with the necessary expert teams and alliance partners on a project-by-project basis. We provide realistic and highly executable proposals for the success of our clients. “TUNA” is a Shopify e-commerce construction package developed by Team RESORT. We will pre-empt the pitfalls that many companies fall into and present the shortest route to business expansion. If you would like to discuss EC implementation support, please feel free to contact us using the form below.
Head office location: 10-8-301 Sakuragaoka-cho, Shibuya-ku, Tokyo Representative: Representative Director Yuta Kono
Website: https://rsrt.jp/
TUNA official website: https://tuna.cool/
Contact form: https://tuna.cool/pages/contact/
For inquiries regarding this matter: tuna@rsrt.jp
-Spider Labs Co., Ltd. Company Profile-
We develop and provide the ad fraud prevention tool Spider AF. Our achievements have been highly acclaimed, and we have received awards both domestically and internationally. As an anti-fraud company originating from Japan, we will further accelerate our business expansion globally.
Head office location: 4th floor, Minami-Aoyama ST Building, 7-10-3 Minami-Aoyama, Minato-ku, Tokyo
Representative: CEO Satoko Otsuki
Website: https://jp.spideraf.com/
More details about this release:
https://prtimes.jp/main/html/rd/p/000000012.000110302.html