Asuene Co., Ltd.
Asuene receives the Encouragement Award in the Startup Category at the 5th IP BASE AWARD, which recognizes intellectual property initiatives. Asuene is highly rated by the IP BASE AWARD, which is positioned as a gateway to the Japan Patent Office’s Intellectual Property Achievement Award.
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Asuene Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director and CEO: Kohei Nishiwada, hereinafter referred to as the “Company”) received the Encouragement Award in the Startup Category at the “5th IP BASE AWARD” sponsored by the Japan Patent Office.
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At the “5th IP BASE AWARD,” sponsored by the Japan Patent Office, Asuene won the Encouragement Award in the Startup Category out of a large number of applications. Since our company was established, we have consistently engaged in ambitious activities related to intellectual property. The number of patents currently pending is over 100. By building a system and creating a system, we are developing sustainable initiatives while securing appropriate intellectual property rights and protecting confidentiality and know-how. Additionally, by utilizing our intellectual property portfolio, we are strategically promoting our position and competitive advantage in the areas of CO2 emissions visualization and ESG. Our company’s
innovativeness and strategic intellectual property activities, including overseas expansion, were highly praised. The IP BASE AWARD, sponsored by the Japan Patent Office, is held with the aim of raising awareness of intellectual property for startups and promoting the activities of the intellectual property community related to startups. This time, the 5th time, there were two categories: Startup Category and Startup Supporter Category. In the startup division, we build excellent intellectual property strategies that serve as a model for other companies, and engage in intellectual property-related initiatives and activities based on steady intellectual property activities (number of applications, intellectual property portfolio, internal system development, etc.). Startups will be selected. Reason for award (from IP BASE AWARD)
In the GX field, where it is difficult to balance competition and co-creation, we have built an intellectual property portfolio that has been conscious of open and closed since our founding, and openness for standardization and closedness for competition are key to business growth, including overseas expansion. It was rated as a major point.
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At the award ceremony held at Bellesalle Shiodome on Friday, March 1st, our CPO Watase took the stage. We will make a major contribution to Japan’s GX and work towards achieving carbon neutrality in 2050 by promoting business growth through ambitious intellectual property activities.
Comments from ASUNE Executive Officer CPO Watase’s comments
Takehiro Watase, Executive Officer and CPO, Asuene Co., Ltd.: “We are truly honored to receive the Encouragement Award in the Startup Category at the IP BASE AWARD sponsored by the Ministry of Economy, Trade and Industry and the Japan Patent Office.Since our
establishment, our company has been proactively working on
intellectual property rights. We have been promoting our business with an intellectual property strategy.We have acquired a large number of important intellectual properties in our service area, and have effectively utilized them in terms of business strategy development, financing, alliances, etc. In the future, in order to accelerate management and business development using technology, we will continue to take strategic initiatives that utilize intellectual property and develop unique functions that only we can provide based on customer value. ”
About “5th IP BASE AWARD”
The Japan Patent Office of the Ministry of Economy, Trade and Industry operates the IP BASE, an intellectual property community portal site that aggregates the latest information on basic knowledge, support measures, and events related to intellectual property strategies that are essential for startups. The 5th IP BASE AWARD encourages startups to engage in intellectual property activities and IP support activities, encouraging startups to utilize their IP, support startup supporters to provide IP support, and support startup IP ecosystem initiatives. I am.・Official website: https://ipbase.go.jp/award/ About “Asuene”
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“Asuene” is a cloud service for visualizing, reducing, and reporting CO2 emissions that easily supports the complicated calculation of CO2 emissions. We support calculation and visualization of greenhouse gas and CO2 emissions, reduction and carbon offset, and reporting and information disclosure of Scope 1-3* supply chain emissions. -Main features- – Scan invoices etc. with AI-OCR, reduce customer work hours, easily visualize CO2 – Extensive track record of SX* consulting – Various initiatives (CDP/ TCFD, SBT, etc.) reporting support – Product-specific CFP* function enables calculation of CO2 emissions for each product/service – Provides one-stop decarbonization solutions such as CO2 credit offsets and clean electricity procurement – GHG emissions calculation The validity of the system is guaranteed through third-party verification of the international standard ISO 14064-3. Asuene service site: https://earthene.com/asuzero
About “Asuene ESG”
[Image 4: https://prtimes.jp/i/58538/330/resize/d58538-330-76db78d3cec8d5ba8fc3-2.png&s3=58538-330-7c9e0446c5479ffcc89d9c24590c3de1-3900×1115.png] “Asuene ESG” is an ESG evaluation platform that allows you to visualize the ESG (E: Environment, S: Society, G: Governance) management efforts of a company’s supply chain. -Main features- – Enables highly reliable ESG evaluations for supply chain companies – Reduces man-hours for ESG evaluations in supply chain procurement – Consulting for disclosure of securities reports – Increases awareness and attracts customers through awards and PR Maximize Asuene ESG service site: https://earthene.com/rating
Asuene Company Profile
Company name: Asuene Co., Ltd. Business: CO2 emissions visualization, reduction, reporting cloud service “Asuene” ESG evaluation cloud service “Asuene ESG” Carbon credit/emissions exchange “Carbon EX” operating capital: 2,526,810,000 Yen (including capital surplus) Representative: Representative Director and CEO Kohei Nishiwada Shareholders: Management, Incubate Fund, Environment and Energy Investment, STRIVE, Pavilion Capital (Singapore Government/Temasek affiliated fund), Salesforce Ventures, SBI Investment, GMO
VenturePartners, Sony Innovation Fund, GLIN Impact Capital, Axiom Asia Private Capital, etc. Founded: October 2019 Address: KDX Toranomon 1-chome Building, 4th floor, KDX Toranomon 1-chome Building, 1-10-5, Minato-ku, Tokyo URL: https://earthene.com/corporate [About
recruitment] In order to realize our mission of “a better world for the next generation,” we are strengthening recruitment in all directions. Recruitment site:
https://earthene.com/corporate/recruitment [About the alliance] We are looking for partners who can work with us to develop our services. Collaboration examples: financial institutions/regional financial institutions, general/specialized trading companies, consulting, manufacturing, investment funds, etc. Contact:
https://earthene.com/corporate/form/contact-Note supplementary- * Scope 1-3: Classifies the scope of CO2 emissions calculation and reporting by businesses as follows:
Scope1: CO2 emissions directly emitted by the company’s business activities Scope 2: Indirect CO2 emissions generated from the use of electricity, heat, and steam supplied by other companies
Scope 3: CO2 emissions from upstream and downstream supply chains related to business activities other than those listed above* SX: Abbreviation for Sustainability Transformation. Efforts for companies to switch to management policies that emphasize sustainability* GHG Protocol: International/global standard for calculating and reporting greenhouse gas emissions
* CFP: Abbreviation for Carbon Footprint of Products. A system that converts and displays the total amount of greenhouse gas emissions from each process of a product or service’s life cycle, from its creation to its disposal, into CO2 emissions.
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