Lepro Entertainment Co., Ltd.
A new commercial for the umbrella brand “Wpc.”, in which actress Sara Minami serves as the image character, has been released!
We propose 4 patterns of “umbrella coordination” with the catchphrase “Umbrellas are fashion.”
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The new Wpc. 20th anniversary TV commercial “Whimsical Rain” of the umbrella brand “Wpc.” (read: WPC), whose image character is actress Minami Sara, will be released nationwide from April 1, 2024 (Monday). It will be aired on.
[Image 1: https://prtimes.jp/i/41036/565/resize/d41036-565-f46cffc69eeb6933822c-0.jpg&s3=41036-565-3cba4e4d98bead524d6246a53b5c95c8-1920×1080.jpg] “Wpc.” is an umbrella brand produced by World Party Co., Ltd. (President: Toshiya Nakamura/Headquarters: Osaka City, Osaka Prefecture). The brand, which is celebrating its 20th anniversary, has a slogan of “Creating new possibilities” and “Umbrellas are fashion.” ” The new commercial features an “umbrella coordination” that is proposed along with a new catchphrase. Minami enjoys umbrellas and fashion according to four situations. The combination of the brand’s most recommended umbrella, Peoni (yellow), and a red dress is also Minami’s favorite.
[Image 2: https://prtimes.jp/i/41036/565/resize/d41036-565-2c9cc4ee01dc263de729-6.jpg&s3=41036-565-b2fdea35df829d8844cbc4884a3f8c20-1920×1080.jpg] On the day of the shoot, as Minami, who prides herself on being a “sunny woman,” says, the weather changed from a cloudy early morning to clear skies without a cloud in the afternoon. With the sky on her side, Minami feels like lazing around with a colorful umbrella in hand. The new commercial shows how the new-age “umbrella” is becoming a “motivating item” that lifts your mood, as Minami, full of confidence and excited by the stylish umbrella, walks dashingly around town. has been completed. In addition, the modern arrangement of the nursery rhyme “Amefuri” brings back memories of having fun in the rain as a child and brings back memories of childhood. Be sure to check out the new commercial, where Minami’s acting skills shine in four situations: “Outing on a rainy day,” “A friend’s wedding,” “The park on a sunny day,” and “Meeting with that person.” She shows off her wide range of expressive abilities. Please pay attention. For Minami, who was born in June, “rain” means her birthday. He says that rainy days are “days when it’s easy to do what I like,” such as experiencing art or reading books, which tickle his southern sensibilities. Minami, who cut her hair short shortly before this photo shoot, seems to have felt a “revolution” within herself as she experienced an overwhelmingly short haircut for the first time in her life. The amount of shampoo I use has been reduced to one-fifth of what I used to use, and I’m really enjoying the appeal of shortcuts. CM overview
■Title: Wpc. 20th Anniversary New TVCM “Whimsical Rain” Edition (30 seconds/15 seconds)
■Performer: Sara Minami (image character)
■Broadcast start date: April 1, 2024 (Monday)
■Broadcasting area: Nationwide
■CM main video YouTube (in Wpc. official YouTube channel):
https://youtu.be/SHn8Le1s7PA
■Making & Interview (in Wpc. official YouTube channel):
https://youtu.be/BT7XjJ-_Sqk
Performer profile
Minami Sara *Image character
▷Date of birth: June 11, 2002
▷Birthplace: Tokyo
▷Profile:
Actress, model. Born June 11, 2002 in Tokyo.
She made her debut as an actress in the movie “A Little Child Was Born to Us” (released in August 2017). Her acting skills were highly praised for her first starring role in the film, “Shino-chan Can’t Say Her Own Name” (released in July 2018), and won numerous film awards, including the Hochi Film Award and the Blue Ribbon Award. In 2022, the movie “I want to be killed by a high school girl”, the movie “Sara-chan’s Holiday” directed by Takayuki Yamada and starring Minami, the movie “This Child is Evil”, and the taiga drama “Kamakura-dono no 13” will be released. Appeared on TV programs such as “Hito” (NHK). Regular appearance in Fuji TV’s monthly drama “Goddess’s Classroom ~Regal Youth White Paper~” scheduled for January 2023. In addition, the Netflix series “Kimi ni Todoke” in which he plays the lead role will be distributed exclusively on Netflix worldwide from March 30, 2023.
Instagram：lespros_sara00
Twitter: lespros_sara
More details about this release:
https://prtimes.jp/main/html/rd/p/000000565.000041036.html