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Home » Tomizawa Shoten Co., Ltd. 105th Anniversary We asked 105 Tomizawa Shoten regular users to announce the ranking of “#my favorite Tomizawa products”!

Tomizawa Shoten Co., Ltd. 105th Anniversary We asked 105 Tomizawa Shoten regular users to announce the ranking of “#my favorite Tomizawa products”!

Tomizawa Shoten Co., Ltd.
[105th Anniversary of Founding] We asked 105 Tomizawa Shoten regular users to announce the ranking of “#my favorite Tomizawa products”! ~Introducing products that official creators, famous bakeries, patisseries, chefs, and employees really recommend~
Tomizawa Shoten Co., Ltd. (hereinafter referred to as our company), which will celebrate its 105th anniversary in April as Japan’s largest confectionery/bread making materials and equipment specialty store, is highly recommended by Tomizawa Shoten loyal customers. We will announce the ranking of “#My Serious Favorite Tomizawa Products”, which is a collection of products that you want to try. In addition to offering the top-ranked products at sale prices during the period, we will also carry out various related anniversary projects such as SNS campaigns and Instagram LIVE.
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Special page
■About the 105th anniversary of the founding of Tomizawa Shoten Tomizawa Shoten will be celebrating its 105th anniversary this year. Throughout our long history, we have built relationships of trust with our customers and maintained a sincere commitment to quality. In order to provide an opportunity to further spread the word about our products that are loved by our customers in this milestone year of our 105th anniversary, we have compiled a collection of products that are heartily recommended by 105 regular Tomizawa Shoten customers. We will carry out a project to introduce the ranking of. As a token of our gratitude, the number one ranking in each category will be offered at a special sale price as a reward for our customers. We hope you enjoy the ranking of #MyGachiOshiTomizawaproducts along with the real voices of our loyal users.
In order to continue to be a store trusted and loved by our customers, Tomizawa Shoten will continue to provide better products and spare no effort for the next 100 years.
■Summary of the 105th anniversary project
1. We asked 105 people who love Tomizawa Shoten! #Announcing the ranking of my favorite products!
We interviewed 105 famous bakeries, patisserie chefs, Tomizawa Shoten official creators, and employees who work at Tomizawa Shoten, based on the number of years they’ve been in business, about products they’d really recommend for repeat purchases. We will divide the categories into 5 categories and announce them weekly in ranking format. Please note that the top-ranked products announced for each category can be purchased at sale prices during the period.
-First shot-
Target products: Top 3 most popular products in the confectionery and bread category
Period: April 1, 2024 (Monday) 12:00 to April 8, 2024 (Monday) 11:59
[Image 2:×249.jpg] ●1st place
Very popular! If you’re making bread, this is essential!
“Kitano Kaori / 2.5kg”
Special price during the above period: 1,533 yen → 935 yen including tax (39% off)
*Limited to the first 300 pieces every day during the period! This flour is slightly yellowish and has a chewy texture. It retains the chewy texture unique to Hokkaido wheat, but its sweetness spreads the more you bite into it.
[Image 3:×233.jpg] ●2nd place
The crispy, guinea-like texture is addictive. The scent of wheat spreads! “Ecriture (Nissin Seifun) / 1kg”
This flour is made from 100% French wheat and has a unique flour flavor. The powder itself is smooth and does not form lumps easily.

[Image 4:×253.jpg] ●3rd place
Moist texture. Almighty for any sweets!
“Dolce (Ebetsu Flour Milling) / 1kg”
This flour is made from a variety called “Kitahonami” and is a standard confectionery flour produced in Hokkaido, with a distinctive flavor.
*Details of the following rankings and products will be announced during the period listed below.
-Second edition-
Target products: Top 3 most popular products in the cooking ingredients category Period: April 8, 2024 (Monday) 12:00 to April 15, 2024 (Monday) 11:59 -Third edition-
Target products: Top 3 most popular products in the mold/tools category Period: April 15, 2024 (Monday) 12:00 to April 22, 2024 (Monday) 11:59 -Fourth edition-
Target products: Top 3 most popular products in the wrapping/packaging material category
Period: April 22, 2024 (Monday) 12:00 to April 30, 2024 (Tuesday) 11:59 -Fifth edition-
Target products: Top 3 most popular snacks category products Period: April 30, 2024 (Tuesday) 12:00 to May 7, 2024 (Tuesday) 11:59 In addition to the rankings, there is also a section introducing recommended products, such as “I found this product at Tomizawa Shoten!” so please take a look.
Information will be released on this special website on the day of the event, so please look forward to it!
2. SNS campaign “Tell me about #my favorite Tomizawa products!” ” held During the period, a total of 10 people will be chosen by lottery from among those who took photos of Tomizawa Shoten’s recommended products or recipes made using the products and posted them on SNS
(Instagram/X). We are running a campaign where you can win a 5,000 yen coupon that can be used at the store’s official online shop.
[Image 5:×405.jpg] Date: April 1, 2024 (Monday) 12:00 noon to May 5, 2024 (Sunday) 23:59 Platform: Tomizawa Shoten Official Instagram/X (formerly Twitter) How to apply: Follow & post an image with the specified hashtag Prize: A total of 10 people will receive a gift at Tomizawa Shoten official online shop.
We will give you a coupon worth 5,000 yen that you can use.
*This is the number of winners including Instagram and X.
*Please check Tomizawa Shoten official SNS for details.
Tomizawa Shoten Official Instagram: Tomizawa Shoten Official X (formerly Twitter):
3. 105th anniversary! Instagram LIVE by influencers who love Tomizawa Shoten products
Cooking! Yuki Uchida LIVE
Date and time: Friday, April 5, 2024, 16:30-17:30
Delivery account
Tomizawa Shoten Official Instagram:
[Image 6:×390.jpg] ★Profile
Pierre Herme active pastry chef/video creator
Operates the YouTube channel “Patissier Yuki Uchida [Patissier Yuki’s sweets class]”.It carefully explains how to make sweets, and currently has 49,700 subscribers (as of March 2024). He posts articles and is active as a pastry chef, as well as a pastry class instructor and video creator.
-Part 2-
Complete Sensation Baker LIVE
Date and time: Friday, April 19, 2024, 16:30-17:30
Delivery account
Tomizawa Shoten Official Instagram:
[Image 7:×172.jpg] ★Profile
Popular YouTuber/Home Bread Graduate School
She gives lessons on social media and in the classroom based on the concept of “bread and sweets that you can make deliciously at home without making any mistakes.” He runs the “Bread and Sweets Classroom Baker Lab” in Tokyo, and has a reputation for recipes that can be made at home and teaching methods, with over 90% of the students repeating their lessons. His YouTube channel, which provides theoretical explanations on how to make bread and sweets, has over 203,000 subscribers. (As of March 2024)
Book: “A book that makes bread making fun and doesn’t fail because even beginners can understand the tips.”
“A book that will make your home bread even more delicious by mastering the recipe and making it so you’ll want to bake it over and over again.”
“A book that lets you easily make bread like a store-bought bread at home.” *How to watch live: When the broadcast time arrives, please access Tomizawa Shoten’s official Instagram account. It will go smoothly if you follow Tomizawa Shoten’s official Instagram account in advance. ■Tomizawa Shoten Co., Ltd.
We aim to develop our business based on our management philosophy of “appropriate business practices,” where we treat customers and suppliers with sincerity and continue to conduct business in a manner that builds long-term relationships of trust. Through physical store sales, e-commerce, and wholesale sales, we offer a wide range of categories and production areas, including bread and sweets
ingredients, utensils, tools, wrapping materials, spices, Japanese confectionery ingredients, Western ingredients, Japanese ingredients, beans, Chinese food, and ethnic foods.・We deliver a wide variety of items to our customers, including more than 9,000 high-quality ingredients, at reasonable prices. In order to bring the joy of cooking to the world, we will continue to uphold our 105-year history of tradition and trust, and strive to always offer our customers at a fair price while striving for even better quality.
【Company Profile】
  Trade name: Tomizawa Shoten Co., Ltd.
Representative Director: Jun Tomizawa
Head Office: 5th floor, 3-22-9 Koyamagaoka, Machida City, Tokyo 194-0215   URL:
Founded: April 1, 1919
Company establishment: March 2, 1949
Capital: 10 million yen
Number of employees: 1,200 (as of March 2024)
Business details:
・Confectionery and baking ingredients, equipment, wrapping materials, dried foods, Japanese ingredients, nuts, dried fruits, superfoods, Operating specialty stores for ingredients from around the world (physical stores and EC sites) and wholesale sales to bread and confectionery specialty stores
・Product development of original ingredients, utensils, and wrapping materials ・Import of original equipment and wrapping materials
・Management and information provision of recipe sites related to confectionery and baking.
・Manufacturing factory operations in the confectionery manufacturing industry, food and food product manufacturing industry, and bottling and canning manufacturing industry – Matters related to trademarks – More details about this release: