Felissimo Co., Ltd.
Felissimo “Aomori-bu” sells “3-month course set of 6 apple juices from Hibinos Apple Garden, Hirosaki City, Aomori Prefecture” for a limited time until April 14th.
We have started sales with the hope that it will be an opportunity to discover the charms of Aomori, taking advantage of the “Business Exchange Promotion Project to Connect and Develop with Kobe.” ……
Felisimo’s Aomori Branch, which is operated by Felisimo, has started selling the “6-bottle apple juice set 3-month course from Hibinos Apple Garden, Hirosaki City, Aomori Prefecture” online. Limited time offer from March 27th to April 14th. If you apply, you will receive a set of 6 apple juices from “Hibinos Apple Garden” in Hirosaki City, Aomori Prefecture for 3 months from late April, late May, and late June (3 types each month x 2 bottles each = 6 bottles in total) . The “Business Exchange Promotion Project Connecting and Developing with Kobe” (*) promotes business exchanges between companies in Aomori Prefecture and Kobe/Kansai, taking advantage of the convenient access of the FDA Aomori-Kobe Line and promoting mutual economic development in both regions. This juice is filled with the passion for apples of Atsuko Nagai, the owner of Hibinos Apple Garden, who I met through “Hibinos Apple Garden”. Aomori has many varieties that are not found in other prefectures, and you can enjoy the deliciousness of each by comparing them. Our hope is that through the uniqueness of apples, we can get people interested in Aomori.
(*) Aomori Prefecture Regional Business Support Division Marketing Support Group TEL: 017-734-9375
[Image 1: https://prtimes.jp/i/12759/3421/resize/d12759-3421-86a4d1c99cbb020fcff4-0.jpg&s3=12759-3421-4858a4fcca5afe9e6c60c1f1539b05d2-1400×1400.jpg] This apple juice is filled with Mr. Nagai, the owner of Hibinos Apple Garden in Hirosaki City, Aomori Prefecture, and his passion for apples.You can taste the flavors of each variety, and it is fun to compare them. You can enjoy all 9 types of apples in 3 months. Atsuko Nagai, a native of Fukushima Prefecture, worked at an advertising company in the Tokyo metropolitan area after graduating from a university in Aomori. I decided to join the Regional Revitalization Cooperation Team because I wanted to do work related to the local community in Tohoku. I came across a call for a local venture development project in Hirosaki, and was deeply interested in a project related to apples, so I decided to take on the mission of increasing the number of apple farmers. Since April 2019, he has been appointed as the “Agriculture Director” who is responsible for efforts to sustain the apple industry. However, I thought that without actually experiencing apple growing myself, I wouldn’t know what the challenges and attractions were, so by chance I rented an apple orchard and “Hibinos Apple Farm” was started.
[Image 2: https://prtimes.jp/i/12759/3421/resize/d12759-3421-c331012fb678b8e20737-1.jpg&s3=12759-3421-53038708e190d67a12e2b8153f0f592e-1398×974.jpg ]
The feature of this 6-bottle juice 3-month course is that it is categorized by variety. The label uses a design based on the “apple printing plate” that was used until around 1965. There are many ways to enjoy it, such as drinking it chilled as it is, mixing it 1:1 with beer, or heating it up and boiling it with a squeeze of lemon.
[Image 3: https://prtimes.jp/i/12759/3421/resize/d12759-3421-7ab228b1427d2e545b10-2.jpg&s3=12759-3421-296259cf1fcbaf6261334ac02842adb9-1400×996.jpg] The apple juice label design uses an “apple printing plate” that was used in the past to spray-print variety names on apple wooden boxes. NEW [Reservation limited/Deadline April 14th] 3-month course set of 6 apple juices from Hibinosu Apple Garden, Hirosaki City, Aomori Prefecture
1 set per month ¥3,650 (+8% ¥3,942 shipping included)
・Details and application– https://feli.jp/s/pr240330/1/
[Set delivered in late April]
Sun Fuji 180ml 2 bottles
Oirase 180ml 2 bottles (rare variety)
Mori no Kagayaki 180ml 2 bottles (rare variety)
[Image 4: https://prtimes.jp/i/12759/3421/resize/d12759-3421-c647593ac2af99295454-3.jpg&s3=12759-3421-4b0c1fae7e103ba921a2ca34e6ee5d5c-1296×817.jpg] [Set delivered in late May]
Orin 180ml 2 bottles
Kogyoku 180ml 2 bottles
Chiyuki 180ml 2 bottles
[Image 5: https://prtimes.jp/i/12759/3421/resize/d12759-3421-8b4ad9361a0af596f5e3-4.jpg&s3=12759-3421-f7e36218405e0d7351cd18919f6e9d30-1297×820.jpg] [Set delivered in late June]
Jonagold 180ml 2 bottles
Venus 180ml 2 bottles (rare variety)
Hokubeni 180ml 2 bottles (rare variety)
[Image 6: https://prtimes.jp/i/12759/3421/resize/d12759-3421-919dab437c69bf9d766d-5.jpg&s3=12759-3421-d277087245f92de2b63e137d6a5e849b-1297×818.jpg] [About apple varieties]
・Sun Fuji: The royal road of royal roads. It has a familiar taste that makes you think, “Ah, this is apple juice, right?”
[Image 7: https://prtimes.jp/i/12759/3421/resize/d12759-3421-68da0e139a29a1f07e24-6.jpg&s3=12759-3421-3cc9e77eb156340e7ce1fcbc45324090-527×272.jpg] ・Oirase: It has a rich taste like peach juice that is not too sweet. ・Mori Kagayaki: Low sourness, moderate sweetness without being bitter. When you drink it, you can feel the deep aroma.
[Image 8: https://prtimes.jp/i/12759/3421/resize/d12759-3421-6e77785af71111293f75-7.jpg&s3=12759-3421-5f96770a92e85eee06f9fcb8a4ef308e-526×278.jpg] ・Orin: A yellow-green variety. It has a strong sweetness and a light texture. ・Kugyoku: A small apple with a strong sour taste. The juice has an elegant plum-like scent. If you’re looking for something sour, this is recommended.
[Image 9: https://prtimes.jp/i/12759/3421/resize/d12759-3421-0f3f147b97e95ce97aa9-8.jpg&s3=12759-3421-8d3c2ec475bad5bd0231739a7c0c5e43-528×274.jpg] ・Chiyuki: It has the property of not changing color. This apple is low in acidity, has a slightly soft flesh, and has a very pleasant aroma.
[Image 10: https://prtimes.jp/i/12759/3421/resize/d12759-3421-a81ed84a449703b562d8-9.jpg&s3=12759-3421-b67ac96fb7a816640c3465ddb0eeae8e-532×275.jpg] ・Jonagold: A variety with a distinctive refreshing sour taste. The resulting juice has a grape-like aroma and a refreshing acidity similar to fresh fruit.
・Venus: It has a rich aroma and a taste reminiscent of pear.
[Image 11: https://prtimes.jp/i/12759/3421/resize/d12759-3421-c3ac560088de417167f8-10.jpg&s3=12759-3421-0d024cf2eadc3b474f1b94f9e295d2ee-526×276.jpg] ・Hokuko: A well-balanced, easy-to-drink apple juice with a slight sourness and firm sweetness.
◆Hibinos Apple Garden
The origin of Hibinos Apple Garden is “Nest of the Days”. For us, the apple orchard has become a place where we can take a breather, recharge, and start anew. Through the apples and apple juice we grow, we hope to deliver that experience to our customers. At first, we never expected there to be so many apples. Apples with a short season that are difficult to deliver fresh can be delivered in the form of juice. We hope you will find your favorite apple.
[Image 12: https://prtimes.jp/i/12759/3421/resize/d12759-3421-e5fa44c20969851ca602-11.jpg &s3=12759-3421-9f26BC2495D9A8BC662E3E7E7E7 5D7C-1216X700.jpg] ◆Apple farm management Atsuko Nagai
Born in Koriyama City, Fukushima Prefecture. Graduated from Hirosaki University in 2015. Joined a regional newspaper company. Joined Dentsu in 2017 and worked on promotions for major food manufacturers. In 2019, he joined the Hirosaki City Regional Revitalization Cooperation Team in Aomori Prefecture, and in 2020 started operating an apple orchard in the Ishikawa district of Hirosaki City. Founded Ridun Co., Ltd. It operates Hibinos Apple Farm, which produces and sells apples, and tourist apple farm (RINGOBASE).
[Image 13: https://prtimes.jp/i/12759/3421/resize/d12759-3421-9d4868708b6ebffeb8de-17.jpg&s3=12759-3421-f2624488229aba8b0d6edb01bf553036-247×273.jpg] ・Felisimo Experience Tour Vol.4 Aomori School – All around Aomori – https://feli.jp/s/pr240330/2/
[Image 14: https://prtimes.jp/i/12759/3421/resize/d12759-3421-e11b833c10f71b75c396-12.jpg&s3=12759-3421-b36a495f9e8320f8fecb821d3342c0d1-600×750.jpg ]
◆Felissimo “Aomori Club”
Members (club members) explore various aspects of Aomori based on their individual interests, while gaining a deep understanding of Aomori’s traditions and lifestyle culture and sharing the local charm. This is a club activity that discovers, disseminates, and shares the “good things” about Aomori that you “didn’t know about.” We will create an opportunity for people who don’t know Aomori, people who have left Aomori, and people who live in Aomori to empathize with each other and rediscover the charm of Aomori. Let’s learn about Aomori, let’s go, let’s taste it…We are looking for people who like Aomori or are just a little curious to join. You can join the club by following the Aomori Club (TM) SNS or purchasing products and services, as well as various experience opportunities. A portion of the prices of products and services delivered by the Aomori Department (TM) comes with the Japanese Traditional Lifestyle Culture Fund, which will be used for activities to preserve Japanese tradition and lifestyle culture and pass it on to the next generation.
・X (@aomoribu) — https://twitter.com/aomoribu
[Image 15: https://prtimes.jp/i/12759/3421/resize/d12759-3421-16c9bd35be781c9dad1e-19.jpg&s3=12759-3421-958d0d4a7c4f9142a5c2aeaa682a0114-268×259.jpg] ◆FDA/Fuji Dream Airlines
・Website– https://www.fujidream.co.jp/
[Image 16: https://prtimes.jp/i/12759/3421/resize/d12759-3421-1e7cc1873a44defd24a1-18.jpg&s3=12759-3421-19679c7c90014fb36feb068114b7161d-720×586.jpg] ◆Related press releases
・[Aomori School – All around Aomori -] Event
https://prtimes.jp/main/html/rd/p/000003384.000012759.html Felissimo “Aomori Club” information will open.
[Image 17: https://prtimes.jp/i/12759/3421/resize/d12759-3421-22fc72e9aca6aafcb2ba-15.jpg&s3=12759-3421-8a8413cc953d4ecfb48c451f86de1e53-600×517.jpg] ◆Felissimo experience tour
The Felissimo experience tour started in 2023 at “Stage Felissimo” (Felissimo headquarters) on the Sannomiya waterfront in Kobe, where customers can “have an extraordinary Felissimo experience”. We have started with a wine school, followed by a fortune telling school and an art school.
・Website– https://feli.jp/s/pr240330/4/
・Felissimo experience tour
Video– https://www.youtube.com/watch?v=olmldc4Lge0
[Video 2: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=olmldc4Lge0] ・”Business exchange promotion project to connect and develop with Kobe” https://www.pref.aomori.lg.jp/soshiki/sangyo/chikikigyo/kobebusiness.html Aomori Prefecture’s website will open.
[Image 18: https://prtimes.jp/i/12759/3421/resize/d12759-3421-bdfcddb0e4fa58b4dd78-16.jpg&s3=12759-3421-ec5fb8278b6faca3b3de727baaec1e79-128×113.jpg] ◆Orders and inquiries by phone
Toll-free number: 0120-055-820 (toll free)
*Reception hours: Weekdays/9:00-17:00
*May not be available on some IP phones.
*Calls from customers are recorded in order to confirm and record the content. ～Happiness that brings happiness together “FELISSIMO”～
We are a direct marketing company that sells our own products, such as fashion and miscellaneous goods, to consumers through our own media such as catalogs and the web. For each individual to be a co-creator of happiness, to make others happy, and to be happy with nature, society, and people. With these experiential values as our core values, we conduct business activities aimed at simultaneously realizing “business efficiency, originality, and sociality” that embodies “happiness that brings happiness together.”
– Company Profile –
Company name: Felissimo Co., Ltd.
Head office location: 7-1 Shinminato-cho, Chuo-ku, Kobe 650-0041 Representative: Kazuhiko Yazaki, Representative Director and President Stock code: TSE Standard 3396
Founded: May 1965
Business details: Direct marketing business that sells in-house developed products to consumers nationwide through catalogs and websites.
◆Website– https://feli.jp/s/pr240301/1/
◆What is “Felissimo regular service”?・How to enjoy it —
https://feli.jp/s/pr240301/2/
◆Instagram– https://www.instagram.com/felissimo_official/
◆X– https://twitter.com/FELISSIMO_SANTA
◆Facebook– https://www.facebook.com/felissimosanta/
◆LINE– https://lin.ee/YJQz8dV
◆Company information (PDF)– https://feli.jp/s/pr240301/3/
◆Felissimo’s social activities– https://feli.jp/s/pr240301/4/ ◆Fund activities aimed at creating a happy society with everyone — https://feli.jp/s/pr240301/5/
◆“Stage Felissimo” introduction [Video]– https://feli.jp/s/pr240301/6/ ◆Felisimo official shopping app — https://feli.jp/s/pr240301/7/
[Image 19: https://prtimes.jp/i/12759/3421/resize/d12759-3421-da1a9c3ea58d27b53f97-19.jpg&s3=12759-3421-b76dba3fe80de9fb70e293066bca9133-650×218.jpg]
More details about this release:
https://prtimes.jp/main/html/rd/p/000003421.000012759.html