BeReal
BeReal announces new feature “RealEvents”. People who are
participating in the event and those who are not participating can share moments and memories at the event with the performing artists in real time.
The first “RealEvents” will start at America’s largest music festival “Coachella Festival” to be held from April 12th (Friday)
……
BeReal (Headquarters: Paris, France) will be adding a new feature, “RealEvents”, to its SNS “BeReal”. In “RealEvents”, when an event is held, a special page for the event will be opened within BeReal, and users can post up to 6 posts to the feed. This special page is a new feature that allows you to get a glimpse of behind-the-scenes of the event and the artist’s real side, which you don’t usually get a chance to see, and to share your moments and memories at the event with the performing artists.
[Image: https://prtimes.jp/i/133515/7/resize/d133515-7-6900fd8b60aa46d2b774-0.png&s3=133515-7-27b468ebca8045b34a6b05d1e40b18cf-3200×1800.png ]
The first event will start at the “Coachella Festival”
This feature will be launched as the first project at the Coachella Festival, America’s largest music festival. The Coachella Festival, first held in 1999, is a world-famous music festival that is held in the desert area of Indio, California, in the Coachella Valley, and is attended by more than 600,000 people each year. This year, the event is scheduled to be held from April 12th (Friday) to April 14th (Sunday) and April 19th (Friday) to April 21st (Sunday). “BeReal” will provide a new experience at the “Coachella Festival” where many Japanese artists are scheduled to perform. In the future, “RealEvents” plans to carry out similar initiatives at events around the world. “RealEvents” participation flow
1. First, download the BeReal app.
iOS: https://apps.apple.com/us/app/bereal-your-friends-for-real/id1459645446
Android: https://play.google.com/store/apps/details?id=com.bereal.ft&pcampaignid=web_share&pli=1 2. Access the official page of the relevant event or artist and tap “Add” 3. Access the special event page on the official page and tap the “Participate in event” button at the bottom of the page.
Up to 6 BeReals can be posted on the event page.
(Users who are not participating in the event can also view and post) Providing special content
In addition to posting, RealEvents will also provide special content, such as videos summarizing event highlights, which will be shared before and after the event.
Coachella Festival BeReal official page: https://bere.al/coachella *BeReal’s official page (URL) can only be accessed from a smartphone with the BeReal app installed.
More details about this release:
https://prtimes.jp/main/html/rd/p/000000007.000133515.html