RF Marketing Co., Ltd.
Imported cheese specialty store “Chez Henri” opens on April 29th (holiday) in Yakuin, Chuo-ku, Fukuoka!
Pre-opening for 2 days on April 25th (Thursday) and 26th (Friday) ……
“Chez Henri”, an imported cheese specialty store focusing on European cheese, operated by FA Marketing Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative: Koichi Kondo), will open on April 29, 2024. We will open in Yakuin, Chuo-ku, Fukuoka City on Mondays and public holidays. This is the first cheese shop run by an import and sales company. Prior to the opening, a two-day pre-opening will be held on April 25th and 26th.
[Image 1: https://prtimes.jp/i/141433/2/resize/d141433-2-cf49d4e5df6b258c373d-0.jpg&s3=141433-2-62c365a824d00ec4ec849edbdb16f61c-920×531.jpg] [“F-R Marketing Co., Ltd.” webpage] HP: https://www.f-r-m.co.jp/ About “Chez Henri” “Chez Henri” is the first cheese shop operated by FA Marketing Co., Ltd. The French word “Chez Henri” means “Henri’s house” in Japanese, and this is a quote from “Henri Brengard”, the master of Kondo’s cheese training in France. . We offer a wide variety of authentic natural cheeses.
Store opening history
In May of last year, CEO Kondo heard that a cheese shop in Yakuin, Chuo Ward, was going to close, and he thought, “It’s sad that a cheese shop is leaving this place,” and “I wonder if there’s a way to keep a cheese shop here.” So we decided to run our own cheese shop.
[Image 2: https://prtimes.jp/i/141433/2/resize/d141433-2-f285917fa1333e056fc4-1.jpg&s3=141433-2-e8ba1f846880c8e683a330b954965dd7-2016×1054.jpg] Our company also hosts events where former Hawks players such as Munenori Kawasaki, Kazumi Saito, and Nagisa Aragaki give talks. “Kyukai Mani Talk” (meaning “mania talk show”)
It has been held in Hakata every year since 2021,
There is a connection with Fukuoka. The company has been importing and wholesaling cheese until now.
I have never run a store before, so I will be starting from scratch. [“Chez Henri” store overview]
[Image 3: https://prtimes.jp/i/141433/2/resize/d141433-2-88e6848c64bc4b1a1dac-2.jpg&s3=141433-2-3ef8a0fa10fcda3a2a8cd00a088e6a96-640×480.jpg] Store name: Chez Henri Phone: 092-406-8036FAX: 092-406-8037 Address: Yakuin Parking Building 102, 1-12-32 Yakuin, Chuo-ku, Fukuoka City, Fukuoka Prefecture 810-0022 Access: Fukuoka Municipal Nanakuma Line, Yakuin Odori Station, 2 walk Minutes 6 minutes walk from Yakuin Station on the Fukuoka Municipal Nanakuma Line 6 minutes walk from Yakuin Station on the Nishitetsu Tenjin Omuta Line Business hours: 10:00-20:00
*Business hours are subject to change. (April 25th and 26th
11:00-17:00) Closed: None A wide variety of cheese lineup! “Chez Henri” handles cheeses from various countries and types, mainly from Europe, including France, Germany, and Italy. [Le Rustique] Le Rustique is a cheese brand centered on white mold cheese manufactured by Compagnie des Fromages & RichesMonts, one of France’s largest cheese manufacturers. The brand name Le Rustique means “the fertile land of France,” and they offer high-quality cheese made from pasteurized milk.
[Image 4: https://prtimes.jp/i/141433/2/resize/d141433-2-4e39b4d3d87c04bc969e-3.jpg&s3=141433-2-32e7e7ab3bedddc7d6164d0145368403-3884×2584.jpg]
[Image 5: https://prtimes.jp/i/141433/2/resize/d141433-2-770e5bab1976a6f52f00-4.jpg&s3=141433-2-3587dea2942dea9cb7ad458c116bf950-1000×667.jpg] [EURIAL] EURIAL develops “Soignon,” which boasts the No. 1 market share for chevre (goat) cheese in France. Goat milk is easy to digest and absorb, has a good balance of essential amino acids, and is rich in calcium.
[Image 6: https://prtimes.jp/i/141433/2/resize/d141433-2-65e49b5fdb3dfd3d4d94-6.jpg&s3=141433-2-829b24633b14963ad9d8b1fe8e9aa940-3900×2595.jpg]
[Image 7: https://prtimes.jp/i/141433/2/resize/d141433-2-9edc5883636882ed626f-7.jpg&s3=141433-2-f26a260ac10f7cbd24e1df0d5e6f8c6c-3648×2432.jpg] [VAGNE] VAGNE is a manufacturer specializing in Comte aging, founded in 1926. We specialize in “aging,” the most difficult process in the cheese production process. We receive unripened Conte from 12 Conte manufacturers and carefully age each one to bring out the
characteristics of each company. As a result, more than 12 unique storyboards are created.
[Image 8: https://prtimes.jp/i/141433/2/resize/d141433-2-6c7be8793ce3de9882a7-9.jpg&s3=141433-2-beefae0eedaa638b9515f45502a7647d-1010×600.jpg] [MAURI] EMILIO MAURI is the only maker of cave-aged Taleggio. Founded in 1920, Taleggio is a Gorgonzola producer in Lombardy, Italy. Founder Emilio Mauri’s belief in making cheese that suits the climate using traditional methods has been passed down to this day, more than 90 years later.
[Image 9: https://prtimes.jp/i/141433/2/resize/d141433-2-f2523cc7cf1e76714a05-11.jpg&s3=141433-2-96efa033137451a74c6042935e007411-3000×2000.jpg] [Pre-opening]
The opening date is April 29th (Monday/holiday), but in advance of that, we will hold a pre-opening on April 25th (Thursday) and April 26th (Friday). Business hours will be shorter than usual from 11:00 to 17:00. The store will be closed on Saturday, April 27th and Sunday, April 28th. About FRM Marketing Co., Ltd. FRM Marketing (FRM) was established on August 20, 1996 as an import agent for French fresh cheese “Boursin.” RF Marketing was solely responsible for importing Boursin, but for other products, Fromex Japon, established in November 1998, acted as the import agent, purchased and sold them, and used the “Boursin brand” to develop sales channels. Expanded. Unfortunately, “Boursan” is now a domestically manufactured product, and the import agency contract has been cancelled. After downsizing our business and normalizing our finances, we merged with Fromex Japon in September 2016. FR is derived from the French word “FROMAGE”, and we are mainly working to popularize European natural cheese, mainly from France. In recent years, we have also been focusing on selling and promoting “Don Umaggio Rich Pecorino,” which was jointly developed with a domestic processing company. The main products we carry from Europe are “Le Rustique Brie”, “Le Rustique Raclette”, “Lesère Brie de Meaux”, “Vagne Comte”, “Strehl Fondue”, “Mauri Taleggio”, ” We have a lineup of products that are authentic yet conscious of the tastes of Japanese consumers, such as “Mauri Gorgonzola,” “Defendi Gorgonzola,” and “Randana Jersey,” and we are actively engaged in import and sales promotion activities. [Company Profile] Company name: FA Marketing Co., Ltd. Head office location: 4F Reoma Building, 2-10-6 Mita, Minato-ku, Tokyo
Representative director: Koichi Kondo Business: Sales and import of cheese Established: August 20, 1996 Contract partners: Eurial, Vagne, CF&R (Compagnie des Fromages & RichesMonts), Straehl Main clients: Seijo Ishii Co., Ltd. Costco Wholesale Japan Co., Ltd. Camel Coffee Co., Ltd. Tokyo Daily Co., Ltd. Japan Mycera Co., Ltd. Italian Foods Co., Ltd., etc.
HP: https://www.f-r-m.co.jp/
This article has been partially generated with the assistance of AI.