[Silver Egg Technology Co., Ltd.] How do you use a company that sells? Recommendation engine usage case study seminar
*View in browser* *Silver Egg Technology Co., Ltd.*
Press release: May 2, 2024
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How do you use a company that sells? Recommendation engine usage case study seminar
*~Silver Egg Technology’s sales staff talks about the challenges and solutions they faced during business negotiations~*
Silver Egg Technology Co., Ltd. (Headquarters: Suita City, Osaka Prefecture, President & CEO: Thomas Foley, Stock Code) provides digital marketing services based on AI technology.
3961 (hereinafter referred to as Silver Egg) will hold a webinar on Wednesday, May 15, 2024 * “How are successful companies using it? Case study seminar on how to use recommendation engines” *
It will be held.
Webinar overview
How often do users see the “recommendations for you” posted on the site? How do companies that generate 10% to 20% of their sales from recommendations use recommendations?
The click-through rate of recommendations is greatly influenced not only by the quality of the recommendation engine, but also by how it is used. This time, based on case studies that Silver Egg Technology’s sales and marketers heard from customers, we will introduce how to use recommendations to increase sales and highlight the functions that are effective.
We will introduce many key points that will lead to sales, such as the decisive features for introducing a recommendation engine, how to use it to increase the average price per customer, and the effectiveness of recommendations in customer follow-up emails.
* ■Lecture topics*
・What is required for CX improvement – Why do companies change their recommendation engines?
・”Quality of AI learning” – Mechanism to get customers to click on products ・“I want to sell at a higher price” – Case study in high-priced product business ・“Do you want to send an email on Saturday night?” – Examples of how to increase click-through rate without being restricted by time ・Future recommendations: What should we propose to new customers?
* ■Webinar overview*
Table title: How do companies that sell well use it? Recommendation engine usage case study seminar
Date and time: Wednesday, May 15, 2024, 16:00-17:00
Venue: Zoom Webinar *Please apply from the URL below.
Participation registration URL:
https://www.silveregg.co.jp/archives/event/2024-05-15-Sales-Recommendation-webinar Participation fee: Free
*■Webinar program*
16:00 – 16:05 Opening remarks
16:05 – 16:55 Silver Egg Lecture (Public Discussion)
16:55 – 17:00 Q&A
17:00 Closing
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*About “Igent Recommender”*
https://www.silveregg.co.jp/service/recommender.html
This is a real-time recommendation service provided by Silver Egg Technology Co., Ltd. that is equipped with a proprietary AI algorithm. Using a machine learning engine that guarantees both predictive accuracy and processing speed, we understand and analyze site access, purchasing status, and each user’s flow line in “real time,” and recommend products that match each individual’s tastes. It can be displayed instantly. Client companies can easily select and introduce the most suitable technology depending on the usage situation, and can also verify effectiveness through AB testing. In addition, we use a multifunctional management screen and reporting service to verify cost-effectiveness, and our dedicated consultants provide continuous support for measures to increase sales.
[Igent Recommender introduction materials]
https://go.silveregg.co.jp/01-AIsimple.html
*About Silver Egg Technology Co., Ltd.*
https://www.silveregg.co.jp/
Silver Egg Technology develops and provides digital marketing solutions that achieve advanced personalization using AI (artificial intelligence) technology. We will realize the future of
personalization with our high-performance product lineup, including IgentX, the industry’s highest level recommendation engine, and our consulting know-how that continues to produce business results for our customers.
[Facebook] https://www.facebook.com/silveregg
[X] https://twitter.com/silvereggtech
[LinkedIn] https://jp.linkedin.com/company/silver-egg-technology * Company Profile*
Company name: Silver Egg Technology Co., Ltd.
Location: -Osaka Head Office-
Facade Esaka Building 10F, 1-23-43 Esakacho, Suita City, Osaka Prefecture -Tokyo Office-
7F Okamura Akasaka Building, 2-13-1 Nagatacho, Chiyoda-ku, Tokyo Representative: Thomas Foley, President & CEO
Established: August 26, 1998
Capital: 285 million yen (as of the end of December 2023)
Business content: Development and provision of digital marketing services based on AI (artificial intelligence) technology
*About details about this release*
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