[Clerical job or
For web creators] What are effective promotion methods and customer service strategies in BtoC marketing? 5/22 (Wednesday) Popular seminar “Digima introductory practical edition”
Free distribution of the archive of “Vol.6”
*View in browser* *C&R*
Press release: May 2, 2024
**
[Clerical job or
For web creators] What are effective promotion methods and customer service strategies in BtoC marketing? 5/22 (Wednesday) Popular seminar “Digima introductory practical edition”
Free distribution of the archive of “Vol.6”
* On Wednesday, May 22nd, Creek & River Co., Ltd. (C&R) held an online seminar “Digima Introductory Practical Edition Vol. 6” held in August last year.
We will be distributing the archived video of “What is BtoC Marketing” for free. This seminar is aimed at people who are interested in digital marketing (Digima), and will be delivered once on the day from 15:00. *
* ▼Details/Application * *
https://www.creativevillage.ne.jp/category/event-list/seminar/147207/* * *Deadline: Wednesday, May 22, 2024 15:00*
Nowadays, measures in the digital field have become indispensable when implementing marketing. For example, when it comes to “purchasing a product,” consumers behave in a variety of ways, and they collect information by looking at social media reviews and e-commerce sites, or go to physical stores to check the actual product. The
circumstances leading up to the purchase are becoming increasingly diverse.
In addition to this diversifying consumer behavior, Digima collects data such as past sales history, behavioral history, and store visit status, and analyzes the vast amount of data it has accumulated to respond to all types of customers. Marketing strategically. In the seminar series “Digima Introductory Practical Edition” held by C&R, we review the basics of Digima and explain key points and ways of thinking about strategy planning using actual policy examples as reference.
The theme of the 6th session is “BtoC Marketing”. B2C marketing aims to attract consumers and sell products and services through
advertising and promotions. We begin by conducting market research to understand consumer demands and trends, identify targets, develop more effective marketing strategies, and conduct communications and advertising activities to convey brand values. In the seminar, we will focus on BtoC, such as specific promotion methods and customer service strategies.
Anyone who is interested, including those in charge of Digima, those who want to learn more, and those who want to change their career to a marketing position, are welcome to join us.
* -Seminar content-*
・What is BtoC marketing?
・What is the method of attracting BtoC customers?
・What is BtoC site improvement?
* -I recommend this hotel-*
・Those who are interested in digital marketing
・People in charge of marketing
・Those who are considering changing jobs from office work to marketing work *As this is an archive distribution, we cannot respond to your questions. *Images may be distorted depending on the communication environment. Please note.
* [Archive recording distribution] Digima introductory practical edition Vol.6 What is BtoC marketing *
* ■Date and time*
Wednesday, May 22, 2024 15:00-16:00
*Playback time is approximately 60 minutes.
*We will use Zoom as the tool.
*As this is an archive distribution, we cannot respond to your questions. *■Place*
Online event
*A separate URL will be provided to those who apply.
*■Speakers*
* Naomi Oishi*
Web consultant, web producer, web director. Mainly involved in web marketing projects that incorporate recently popular methods such as web customer service and communication design, but is also involved in content planning for a wide range of genres, from production to operation, including EC, portal sites, news media, and corporate sites.
* ■Participation fee*
free
* ■Target*
・Creators working in web-related jobs, such as web directors, web designers, coders, web staff, etc., who are considering a career change to the digital marketing field.
・Those who are considering career advancement from office work * ■Capacity*
60 people
* ▼Details/Application*
* https://www.creativevillage.ne.jp/category/event-list/seminar/147207/* *Deadline: Wednesday, May 22, 2024 15:00
* -Related seminar-*
▼5/15 (Wednesday) [Archive distribution] Digima introductory practical edition Vol.3 Site improvement tips ~LP edition~
https://www.creativevillage.ne.jp/category/event-list/seminar/147085/ ▼5/15 (Wednesday) [Archived recording distribution] Digima
introductory practical edition Vol. 4 How to effectively attract customers
https://www.creativevillage.ne.jp/category/event-list/seminar/147089/ ▼5/22 (Wednesday) [Archive distribution] Digima introductory practical edition Vol.5 What is BtoB marketing?
https://www.creativevillage.ne.jp/category/event-list/seminar/147200/ * -Related information-*
▼If your company would like to request training or lecture from Naomi Oishi, please contact us here.
https://go2.creativevillage.ne.jp/l/924702/2023-02-22/qr5by
▼Click here for details on PEC’s training services
https://www.creativevillage.ne.jp/category/topcreators/web-creator/110965/ * -Digima related articles-*
▼Change from web director. Marketing consultant who steadily improves his skills https://www.creativevillage.ne.jp/category/cr_magazine/people/95597/ ▼What is digital marketing? Easy to understand explanation with examples!
https://www.creativevillage.ne.jp/category/topcreators/marketer/web-marketer/97511/
▼ [Basics of web handler] Points to know before starting content marketing
https://www.creativevillage.ne.jp/category/topcreators/marketer/web-marketer/98470/
* [Inquiries regarding courses]*
Creek & River Co., Ltd. PEC Secretariat
In charge of “Digima introductory practice edition”
Email: pec_seminar@pr.cri.co.jp
Since its founding in 1990, C&R has been a pioneer in creator agency, supporting the career and skill development of creators through corporate joint information sessions, career consultations, and seminars. Based on our mission of “improving the lifetime value of professionals,” we will continue to strive to create an environment where creators can maximize their abilities through various
initiatives.
* -Data analysis/Digima related seminars/courses-*
▼5/8 (Wednesday) Learn in 5 lessons Introduction to SQL (5) ~Let’s use SQL with VBA~
https://www.creativevillage.ne.jp/category/event-list/seminar/145806/ ▼5/14 (Tue) Learn while watching the demonstration What is the free heat map tool “Microsoft Clarity”?
https://www.creativevillage.ne.jp/category/event-list/seminar/147519/ ▼Internet marketing test preparation (e-learning)
https://www.creativevillage.ne.jp/category/skillup/130717/
Event information can be found on the information site for creators “CREATIVE” VILLAGE” and is also available as an e-mail newsletter. If you are interested, please register!
▼Click here to register for “C&R Event Information Email Magazine” https://go.creativevillage.ne.jp/l/924692/2022-01-14/hrr6w
▼Click here for “CREATIVE VILLAGE”, an information site for creators https://www.creativevillage.ne.jp/ ▼Click here to download the “CREATIVE VILLAGE” app
iOS: https://apple.co/3qLDNbT
Android: https://bit.ly/3dkO2AS
* [What is Creek & River Company] *
We are a professional agency founded in 1990. With the mission of “increasing the lifetime value of professionals” and “contributing to the creation of value for clients,” we are working in a wide range of industries, including video, games, the web, advertising and publishing, writers, architecture, computer science, life science, performing arts, CXO, athletes, and more. We operate an agency business (dispatch/introduction), a production business
(development/contracting), and a rights management business (planning, development, and distribution of intellectual property) specializing in professionals in the field. The C&R Group also operates businesses in the medical, IT, accounting, legal, fashion, food, and agriculture fields, and has expanded to a total of 18 fields.
Website: * https://www.cri.co.jp/*
X: * https://twitter.com/creekcrv* Facebook: * https://www.facebook.com/creekandriver*
note: * https://note.com/creek*
LinkedIn: * https://www.linkedin.com/company/cr.creekandriver*
YouTube: * https://www.youtube.com/channel/UCS9MHzddqWKsOAgmUnTgxIg*
▼Company introduction video shot with a drone is now available!
https://www.youtube.com/watch?v=2YRqMPcsv3o
* https://youtu.be/2YRqMPcsv3o* ▼What is the origin of C&R company…? Brand site “Go Beyond the Limit” * https://www.cri.co.jp/gobeyond/* *About details about this release*
https://prtimes.jp/main/html/rd/p/000003447.000003670.html
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https://prtimes.jp/im/action.php?run=html&page=releaseimage&company_id=3670&release_id=3447
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