Supporting the independent movement of visually impaired people! “Coco Tape” is now on general sale!
*View in browser* *Kinjo Lawyer Co., Ltd.*
Press release: May 5, 2024
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Supporting the independent movement of visually impaired people! “Coco Tape” is now on general sale!
*Coco Tape, a walking tape for visually impaired people that achieved 279% through crowdfunding, will be officially released on May 5th. * Kinjo Legal Co., Ltd. will be releasing Coco Tape, a walking tape for visually impaired people, on May 5th.
“Coco Tape” was jointly planned and developed by Kinjo Gogo and PLAYWORKS Inc. as a product to guide the walking of visually impaired people. Crowdfunding conducted at the end of 2023
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We have achieved 279% sales and have received many inquiries requesting early sales even after the crowdfunding ends, so in order to meet your expectations, we will officially begin general sales. * Crowdfunding “Coco Tape” will help create a society where visually impaired people can go anywhere they want! Please see the
implementation report on the product homepage for an implementation overview.
https://coco-tape.jp/news/20240220_cf-final-report
Coco tape visual. The wall behind me is green, the floor is light blue, and yellow coco tape is drawn straight across. A person stands with his feet together on coco tape, wearing red pants and black loafers, and holding a white cane. In the center of the visual is the catchphrase “Where shall we go from here today?” and the Coco Tape logo in the upper right corner.
Development story
Braille blocks (blocks for guiding visually impaired people) are social infrastructure that supports the movement of visually impaired people, but it takes a lot of effort and cost to install them, and it cannot be said that they are installed in sufficient numbers where they are needed. .
The reality is that visually impaired people are always passive in this situation, and it is difficult for them to express their requests such as “I want Braille blocks placed here too” or “I want them fixed because they are peeling off.” As a result, many visually impaired people have given up on going out and traveling.
Therefore, we planned and developed “Coco Tape” (walking tape for visually impaired people), which can be easily used by visually impaired people where and when needed.
Coco tape usage example
Not only at home or work, but also on Shinkansen, hotels, stadiums, exhibitions, etc.
“Coco Tape” realizes a society where visually impaired people can go anywhere they want.
There are 9 photos of examples of how Coco Tape is used. In the aisles of restaurants and offices, and on the Virgin Road for weddings, they are placed consecutively along the flow line to serve as a walking guide. They are placed as landmarks in front of hotel room doors, stadium seats, stage floors, sports gyms, and bullet trains.
Product Specifications
“Coco Tape” (walking tape for visually impaired people) is a 48mm wide vinyl chloride tape for indoor use that guides the walking of visually impaired people.
By carrying it in your bag whenever and wherever you go and pasting it only when and where you need it, it supports the independent movement of visually impaired people.
Blue text on a yellow background, which is Coco Tape’s image color. Walking tape for visually impaired people/COCO TAPE
Easy to use on line
Coco Tape: 3m roll (1 roll included)
Length: 3m
Mass: 384g
Suggested retail price: 4,950 yen (tax included)
Photo of Coco tape 3m roll. It is 48mm wide and 3m long, wrapped like duct tape, and has adhesive tape on the back. The body color is bright yellow.
Easy to use with points
Coco tape: 25cm bar (2 pieces)
Length: 25cm
Mass: 32g (25cm)
Suggested retail price: 1,200 yen (tax included)
Photo of Coco Tape 25cm bar. There are two 25cm long coco tapes lined up, one facing up and the other facing down. There is adhesive tape on the back. The body color is bright yellow.
*Common specifications*
・Size: Width 48mm x height 6mm
・Material: [Body] Vinyl chloride (PVC)
[Adhesive tape] Base material = non-woven fabric, adhesive = acrylic adhesive, release paper = paper
・Color: Yellow
・Installation location: Indoor
・Manufacturing: Japan
Features of coco tape
* (1) Guide walking for visually impaired people*
“Coco Tape” is 48mm wide and has triangular protrusions 6mm high on both sides. Made of soft vinyl chloride, when touched with a white cane or the sole of the foot, the presence and direction can be sensed from the difference in texture and protrusions from the floor surface, making it a guide for visually impaired people when walking. A close-up photo of a cross section of Coco Tape. There is a 6mm height rise on both sides of the tape, and you can feel the two three-dimensional lines with a white cane or the sole of your foot. * (2) Where you need it, only when you need it*
There are two types of “Coco Tape”: a roll type that can be used over long distances, and a bar type that can be used at points. Both can be carried around in your bag and can be freely customized and used to suit your needs and situation.
The cut coco tape is pasted on the floor.
* (3) Supporting your own lifestyle*
Traveling, movies, watching sports, museums…
Let’s go wherever you want to go! “Coco Tape” improves the quality of life and promotes social participation by supporting the independent movement of visually impaired people.
A person is walking with a white cane, guided by a piece of tape drawn straight on the floor.
Dealer
Japan Braille Library Exciting Tool Shop
https://yougu.nittento.or.jp/
Enjoy Japan Lighthouse Information and Culture Center! goods salon https://www.lighthouse.or.jp/iccb/
– More stores will be added sequentially.
– Please check the product homepage for the latest information. https://coco-tape.jp/
– If you would like to receive installation verification and advice (charged) from a visually impaired person who was involved in the development of Coco Tape, please contact us here.
Kinjogomu Co., Ltd. Barrier-Free Promotion Division info_coco@kinjogomu.jp
Homepage and various SNS accounts
Product homepage
https://coco-tape.jp/
official x
https://twitter.com/cocotape_jp
Official Instagram
https://www.instagram.com/cocotape_jp/
Official Youtube channel
https://www.youtube.com/@cocotape_jp
Voices from those who have experienced “Coco Tape”
The development of “Coco Tape” was carried out with the cooperation of many visually impaired people and gait trainers. We would like to introduce the voices of people with visual impairments who have actually experienced it.
–
I want to use it in hot springs and other places where I can’t use a white cane. If you have this on the floor when you wait in line, you’ll be fine. I would like it to be used for guidance as well. (Completely blind man in his 30s) I want to use it when watching soccer games. Since the scenery at the stadium is the same, I only want to post it on the gates and seats I go to. (Amblyopia, female in her 40s)
– When I move around the office, I’m happy because I can walk hands-free without using a white cane. You don’t have to worry about splashing your coffee on someone. (Female blind, 40s)
– It’s hard to ask people to put up Braille blocks in their office, so please put these up! That’s easy to say. It’s also easy to ask inns. (Amblyopia, male in his 30s)
– I want to use it when appearing on stage at a live venue! Right now, I’m putting ropes and disposable chopsticks on the floor myself to create flow lines. (Totally blind, male in his 20s)
– If you try this out before installing Braille blocks, I think the introduction of Braille blocks will progress and it will be easier for visually impaired people to walk around. (Totally blind, male in his 30s)
Company Profile
Kinjo Rubber company logo
Kinjo Gomu Co., Ltd.
Representative: Taizo Ota, Representative Director and President Business details: Production and sales of industrial rubber parts, soft ground improvement work (design, construction, and management), production and sales of walking guide mats for visually impaired people, and construction.
Homepage: https://www.kinjogomu.jp/
Playworks company logo
PLAYWORKS Co., Ltd.
Representative: Keita Takizawa, Representative Director and President Business content: Consulting for new businesses, services, product development, human resource development, and organizational
development using inclusive design, which creates innovation through co-creation with a variety of lead users, including people with disabilities.
Homepage: https://playworks-inclusivedesign.com/
Contact information for press inquiries regarding this matter Kinjo Lawyer Co., Ltd.
Barrier-free Promotion Division Coco Tape In charge
TEL: 072-992-2328
Email address: info_coco@kinjogomu.jp
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