Groov Co., Ltd.
Is there something wrong with Mother’s Day flower gift sales? The ambush “Hydrangea” appears in Carnation, which was once the strongest! Mother’s Day specialized media Mother’s Day.me has announced the “Top 5 popular and best-selling Mother’s Day flower gifts by type of flower”!
Research by “Mother’s Day.me”, a media site specializing in Mother’s Day e-commerce information.
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“Mother’s Day.me” has conducted an annual survey of the latest trends in flower gifts and has announced the “Top 5 popular and best-selling Mother’s Day flower gifts by type of flower.”
This time, we will summarize and rank sales by type of flowers chosen as Mother’s Day gifts. Carnations, a classic gift for Mother’s Day, continued to hold the number one spot, but hydrangeas, which have been gaining in popularity in recent years, have soared and are approaching the status of carnations. In addition, we have published rankings for different flowers such as orchids, roses, cherry blossoms, mums, gerberas, sunflowers, and dahlias.
Top 5 popular and best-selling Mother’s Day flower gifts by flower type https://hahanohi.me/flowergift-research-ranking/
Mother’s Day in 2024 is Sunday, May 12th. The Mother’s Day gift market gets earlier each year. Speaking of Mother’s Day gift sales in April, “flower gifts” are the main focus. The Mother’s Day.me editorial department has compiled this year’s latest best-selling flower gift trends. Uniquely ranked based on Mother’s Day.me access statistics, number of affiliate performance rewards, and survey data from Internet research. We will tally and publish the results from 1st to 5th place. In this year’s ranking, carnations, which have been considered the best for many years, still hold the top spot, but hydrangeas, which have been gaining in popularity in recent years, have soared and are approaching carnation’s position. Furthermore, orchids, which are becoming increasingly popular, are attracting attention due to improved varieties and an increasing variety of products. Phalaenopsis orchids are known for their luxurious appearance and long flowering period and lifespan, and in recent years they have become more affordable and the choice of many consumers.
The ranking by flower is as follows.
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1st place Carnation 51%
2nd place Hydrangea (hydrangea) 37%
3rd place: Orchid (orchid) 6%
4th place Rose 2%
5th place Sakura 1%
Others 3%
1st place carnation
Carnations, a Mother’s Day classic, have once again secured the top spot. Carnations have been the most popular flower gift for Mother’s Day for many years due to their symbolic meaning and beauty. In addition, carnations are a flower that comes in a wide variety of colors, and in recent years, mothers can choose their favorite color from 10 to 20 colors to give as a gift, or choose a different color from last year to provide a gift with a fresh impression each year. One of the points that makes it popular is that it is possible.
Furthermore, many sellers use methods to differentiate themselves from other stores, such as selling their products as a set with sweets from well-known stores. This has become a trend in recent years, providing consumers with new options.
It is said that there are more than 1,000 types of carnations in circulation in Japan alone, and as competition among retailers continues to intensify, there is a possibility that the number of color variations to choose from will increase.
■Mother’s Day.me Popular Carnation Ranking
Reference URL: https://hahanohi.me/giftranking/dailyranking-carnation-general/ ■Popular shops and product examples
Shop: Oimoya
Popular products: 20 colors to choose from♪ Satisfied size 5 Happy Carnation Gratitude Sweet Potato Dorayaki Set
https://hahanohi.me/flowergift-research-ranking/#rank1
2nd place Hydrangea
Hydrangea rose to second place in this year’s ranking of popular and best-selling Mother’s Day flower gifts. Hydrangeas are almost as popular as carnations, and have become established as one of the most popular gifts in recent years. The reason for its popularity is that there are many people who want to give other flower gifts in addition to the standard carnation, and it is often chosen as one of those options. Mother’s Day coincides with the rainy season for hydrangeas, so you can enjoy the bright colors and rich expressions of
hydrangeas.In recent years, sellers aiming to differentiate themselves have been focusing on product development and development. We are making an appeal.
In addition, hydrangeas have a wide variety of colors, including pink, blue, purple, and white, and are known to change color depending on the pH value of the soil. One of its charms is that its mysterious color changes can be enjoyed not only as a gift but also as interior decoration.
In addition, due to their persistence, hydrangeas can remain beautiful for several weeks once displayed, making them highly regarded as flowers that can be enjoyed for a long time. Recently, they have become popular as dried flowers, and because they can maintain their beauty all year round, they have been chosen as Mother’s Day gifts that can be enjoyed for a long time.
■Mother’s Day.me Popular Hydrangea Ranking
Reference URL: https://hahanohi.me/giftranking/dailyranking-ajisai/ ■Popular shops and product examples
Shop: BunBun! Bee
Popular products: 25 types to choose from! Hydrangea Mother’s Day present https://hahanohi.me/flowergift-research-ranking/#rank2 3rd place Ran (Ran)
This year, orchids, especially Phalaenopsis orchids, have soared to the top of the ranking of popular and best-selling Mother’s Day flower gifts, and have been ranked as popular gifts. This rapid rise predicts that it is becoming widely recognized for its sophisticated beauty and long-lasting appeal. Phalaenopsis orchids in particular attract the attention of many people with their gorgeous and luxurious appearance, making them the perfect gift to express your gratitude.
One possible reason for the sudden rise in popularity may be due to changes in society’s lifestyle. In recent years, many people are spending more time at home, and there is a growing tendency to seek small luxuries and natural beauty within the home. Orchids’ long blooming period and relatively easy care make them an ideal gift for long-term enjoyment at home. Additionally, some types of orchids are extremely rare and valuable, making them increasingly valuable as special gifts.
■Mother’s Day.me Popular Phalaenopsis Ranking
Reference URL: https://hahanohi.me/giftranking/dailyranking-kotyouran/ ■Popular shops and product examples
Shop: Mori Mizuki’s orchid shop
Popular products: Selectable Phalaenopsis gift “Midi Phalaenopsis 2-piece “Merci”” set with dorayaki etc.
https://hahanohi.me/morimizuki-mother/
4th place: Rose
Roses have always held a special place among flower gifts due to their long history and rich symbolism, which has been loved by humans since BC. It ranks 4th in this year’s Mother’s Day flower gift popularity and best-selling ranking, proving once again its universal appeal. Roses are a symbol of love and respect, and come in a variety of colors and types, each with their own message. For example, red roses represent deep love, white roses represent purity, and pink roses represent gratitude and grace.
One of the reasons for its continued popularity is not only its luxurious appearance, but also the pleasant scent of roses. Roses are popular not only for their appearance but also for their unique and pleasant scent, and are used as an ingredient in expensive perfumes. They are also particularly popular among gardening enthusiasts, and growing beautiful roses in their own gardens has become an attractive pleasure for many gardening enthusiasts. Increasingly, rose seedlings are being chosen as gifts for mothers who have a hobby of gardening. The rich color and scent of roses, and the deep emotions they symbolize, make them the ideal gift for Mother’s Day. Due to their beauty and diversity, roses will continue to be loved by many people. ■Mother’s Day.me Popular Rose Ranking
Reference URL: https://hahanohi.me/giftranking/dailyranking-rose/ ■Popular shops and product examples
Shop: FlowerKitchenJIYUGAOKA
Popular item: Rose flower gift with 7 styles to choose from
https://hahanohi.me/flowergift-research-ranking/#rank4
5th place: Sakura
Cherry blossoms are known for their ephemeral beauty and one of the main symbols of Japanese culture, and were ranked 5th in this year’s Mother’s Day best-selling flower gift ranking. Sakura is a flower that heralds the coming of spring, and its short blooming period is loved by many people as a symbol of changeable beauty. Cherry blossoms are highly valued by many people as gifts for special occasions. One of the reasons why cherry blossom gifts are chosen for Mother’s Day is that they have a strong sense of the season, and with the arrival of spring, they can convey your love and daily gratitude to your mother. Furthermore, recently it has become possible to enjoy cherry blossoms in various ways, such as dried flowers and aroma products using cherry blossom petals, and even the cherry blossom tree itself as a gift as a bonsai for interior decoration. It has become. These gift products are suitable as gifts that can be enjoyed for a long time on Mother’s Day, and are selected as gifts that will make you feel grateful for your mother for a long time.
The Mother’s Day.me editorial department believes that the ephemeral yet beautiful characteristics of these cherry blossoms are forming a new trend as gifts for Mother’s Day, and that their unique charm will continue to be appreciated by many people. I expect it to be. ■Mother’s Day.me Popular Cherry Blossoms Ranking
Reference URL: https://hahanohi.me/giftranking/dailyranking-sakura/ ■Popular shops and product examples
Shop: Oimoya
Popular products: Mini bonsai to choose from & Dorayaki of gratitude https://hahanohi.me/flowergift-research-ranking/#rank5
This ranking reflects trends in Mother’s Day flower gifts and shows how consumer preferences and new trends are changing. These beautiful flowers are a great way to express your gratitude on Mother’s Day. Mother’s Day.me PV and number of results Survey overview
Research subject: Mother’s Day.me (https://hahanohi.me/)
Research method: Number of Google Analytics accesses and number of Rakuten Affiliate performance rewards
Survey target: Number of valid accesses: 89,069, Number of
results-based contracts: 1,890
Survey period: March 1st to May 7th, 2024
Survey information disclosure URL:
https://hahanohi.me/rank-preliminary-report2024-04/
*In the Mother’s Day.me category ranking, the number of Google Analytics accesses is calculated for each category related to flower gifts. We rank products by flower and then introduce the products with the highest rankings.
In addition, the “Mother’s Day” trend in terms of access numbers on Mother’s Day.me, which is shown in the survey summary, is
significantly lower than the previous year. This is a trend that has continued since March, and the search rankings for “Mother’s Day” on Mother’s Day.me were around 3rd to 5th, the same as last year, so Google, Yahoo!, etc. This is likely due to the significant decrease in search volume on major search engines. Last year, the full-fledged Mother’s Day sales season started at the beginning of Golden Week in May, so we expect it to get into full swing this year as well after the end of Golden Week. May 10th is expected to be the peak time for orders for Mother’s Day gifts.
About Mother’s Day.me
■Mother’s Day.me Media Overview
Mother’s Day in 2024 will be on Sunday, May 12th. Mother’s Day.me, an information media site specializing in Mother’s Day that provides various information about Mother’s Day, asks when is Mother’s Day every year? We provide useful information for those who are having trouble choosing a present, including content that solves the following problems, as well as a ranking of more than 300 gifts that show currently popular Mother’s Day gifts. We also regularly survey people’s concerns about gift situations, such as their budget for gifts, where they purchase them, and points to consider when choosing, so if you’re planning to buy a gift, please take a look at our survey. Please try to reference.
URL: https://hahanohi.me/ Twitter: https://x.com/hahanohi_me Facebook: https://www.facebook.com/hahanohi.me/ Management company: Groove Co., Ltd. (Kashiwa City, Chiba Prefecture)
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・Related media Father’s Day.jp: https://chichinohi.jp/An information media site specializing in Father’s Day that provides various information about Father’s Day.
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First hometown tax payment: https://furusato-nouzei.tax/
An information media site that updates and introduces rankings of more than 300 hometown tax return gifts by category every day.
[Image 4: https://prtimes.jp/i/98805/97/resize/d98805-97-1415c5bff809dd868e0e-0.jpg&s3=98805-97-6a9dab3378bd014ecd9038214d4e1b9c-2520×429.jpg] Respect for the Aged Day.jp: https://keirounohi.jp/ An information media site specializing in Respect for the Aged Day that provides various information about Respect for the Aged Day.
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About Groove Co., Ltd.
・Groove Co., Ltd. Business details
Planning and operation of EC media site
Planning and support for EC x DX conversion
Construction of diagnostic proposal type EC system
Building personalized EC
Groove Co., Ltd. operates gift-specific WEB media sites such as Mother’s Day.me and Father’s Day.jp, promotes planning and support business for EC x DX, and mechanization of sommeliers in EC, and supports users. We are a company that focuses on supporting the construction of diagnostic and proposal-type EC systems that propose products that people are looking for. Groov Co., Ltd.:
https://www.groov.co.jp/
Company name: Groove Co., Ltd.
Address: 4F Kashiwa Someya Building, 4-8-14 Kashiwa, Kashiwa City, Chiba Prefecture 277-0005
Person in charge: Naoki Taguchi
TEL: 04-7167-3004
Email: groov-info@groov.co.jphttps://www.groov.co.jp/
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More details about this release:
https://prtimes.jp/main/html/rd/p/000000097.000098805.html