Persol Marketing will fully launch “Metaverse Space Management Support Service” to support business utilization of Metaverse in May 2024
*View in browser* *Persol Temp Staff Co., Ltd.*
Press release: May 13, 2024
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Persol Marketing will fully launch “Metaverse Space Management Support Service” to support business utilization of Metaverse in May 2024 *~ We improve our services with our experienced customer service staff and unique know-how ~*
* Persol Marketing Co., Ltd. (Headquarters:
Shinjuku-ku, Tokyo, Representative Director and President: Suzuki Hiroyuki (hereinafter referred to as Persol Marketing) is pleased to announce that we have fully launched the “Metaverse Space Management Support Service” to support business utilization of the Metaverse (virtual space) from May 2024. *
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With this service, we will continue to operate various Metaverse spaces and improve the level of service regardless of platform, using staff with extensive customer service experience and unique Metaverse space management know-how. *
* Dedicated site for “Metaverse space management support service” * * https://* * www.persol-mk.co.jp/sales/lp/metaverse/*
* ■Background: Continuous space management will be essential in the business utilization of metaverse space *
The global Metaverse market is expected to expand from $65.51 billion in 2022 to $936.57 billion in 2030*1. Furthermore, a survey shows that business leaders around the world are actively working on business utilization (Figure 1) and predict that the Metaverse will become a part of normal business around 2024-2025 (Figure 2). There are two results.
(Figure 1) Survey subjects were categorized by the degree of progress in using the Metaverse for business*3
(Figure 2) When do you expect the Metaverse to become part of normal business? Until now, the business use of Metaverse space has been mainly for short-term operations, with many examples of use for concerts and events. However, in recent years, the number of companies that see the metaverse space as a business opportunity has rapidly increased. Continuous space management is required in order to firmly grasp business opportunities in the metaverse space. Specifically, there is a need for operational support such as attendance, customer service, and sales to meet the expectations of visitors.
Under these circumstances, it is difficult for companies to keep full-time staff dedicated to operating the space in order to continuously operate the space, and communication in the metaverse space is difficult to read from facial expressions, pauses, and gestures that can be done face-to-face. Securing human resources with extensive customer service experience and customer service know-how in the Metaverse has become an issue.
In order to solve these issues, we have decided to provide a “Metaverse space management support service” that utilizes Persol Marketing’s unique know-how.
*1 Ministry of Internal Affairs and Communications | Reiwa 5th Edition Information and Communications White Paper | Metaverse
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https://www.soumu.go.jp/johotsusintokei//whitepaper/ja/r05/html/nd131210.html* *2 Figures 1 and 2 Source PwC US | US Business and Consumer Metaverse Survey 2022 (PwC 2022 US Business and Consumer
Metaverse Survey）July 2022
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https://www.pwc.com/jp/ja/knowledge/thoughtleadership/metaverse-survey.html* *3 “Actively working” is defined as progressing with PoC, creating use cases, or generating revenue from transactions.
* ■Summary: Continuous operation of Metaverse space and improvement of service level through “Metaverse space management support service” * Persol Marketing established the Metaverse Division in January 2022 and has a track record of building and operating Metaverse spaces. Utilizing the management know-how of Metaverse spaces that we have cultivated so far and the communication skills of human resources with extensive customer service experience, we operate various Metaverse spaces regardless of platform and support the continuous space management and service improvement of client companies. Masu. *Service features*
・Able to operate various metaverse spaces (space construction also available*4) ・Unique space management know-how
・Achieve high-level communication even in the metaverse space by utilizing human resources with extensive customer service experience ・Contribute to resolving labor shortages by creating new jobs in the metaverse space
*Four
For companies that do not have a space, we will introduce the metaverse platform “Virbela”, which has been used extensively around the world. Virbela is available on a subscription basis as we are an official distributor. We can reduce costs and quickly construct spaces.
We aim to realize Persol Group’s vision of “Work and Smile” by utilizing diverse human resources and creating new employment in the Metaverse.
* -Persol Marketing: Contact information regarding Metaverse business-* Persol Marketing Co., Ltd. Metaverse Design Division
Email address: * meta-info@persol-mk.co.jp*
* ■About Persol Marketing Co., Ltd.- * * https://www.persol-mk.co.jp/sales/*
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