LINNE Co., Ltd.
[Japan’s first] Renewal opening of Cellula, a wellness complex specializing in breathing
Supporting your ability to deal with stress effectively with the Cellula Breathing Method
……
LINNE Co., Ltd. (Headquarters: Nezu, Bunkyo-ku, Tokyo; Representative: Chihiro Hijikata) produces and operates wellness businesses with a variety of content with the purpose of “A wellness life that starts with breathing.” The complex facility [Wellness House Cellula] will be reopened in May 2024 as a facility that can also be used by men.
[Image 1: https://prtimes.jp/i/93135/12/resize/d93135-12-8485378f81df83c480e0-0.jpg&s3=93135-12-7fbd043e7a91a3ba054142125a9d500d-1280×1920.jpg] Asia’s first professional breathing coach born from customer feedback Breathing has a deep connection with the autonomic nervous system and stress. At Cellula, which opened in 2022 as a women’s-only wellness facility, we always provide “counseling” to our customers during their daily beauty and spa visits. When Hijikata, our representative, used the breathing techniques he had been practicing as part of his own self-care as part of counseling advice for customers, he received many happy reports such as “My sleep has improved!” and “My snoring has stopped!” We would like to share this experience with our partners. I have heard from you.
In 2023, he became the first Asian professional breathing coach to obtain an evidence-based breathing training method that is practiced by the world’s top athletes and Hollywood celebrities. In addition to breathing techniques that promote this, we provide guidance on how to improve performance through breathing training to overcome the hypoxic conditions caused by modern people’s lack of exercise and mouth breathing.
By performing different breathing techniques that approach both the sympathetic and parasympathetic nervous systems (autonomic nervous system), we help to fundamentally adjust the autonomic nervous system and support our ability to better cope with stress.
Since we reopened, we have been used by people of all ages, from people with asthma to men and women of all ages who have sleep problems, to current top athletes.
[Image 2: https://prtimes.jp/i/93135/12/resize/d93135-12-c337a018c5c25bae4b59-1.jpg&s3=93135-12-78cb4e6e99f8ae91fac39199ecbccced-1639×2458.jpg]
[Image 3: https://prtimes.jp/i/93135/12/resize/d93135-12-fbac5ce0e2d08cb61e26-1.jpg&s3=93135-12-8d5257a3bedbc89b0b17c180ab020cd9-1639×2458.jpg] Focusing on invisible breathing using “brain waves”, we devised a unique method by visualizing breathing.
Based on the training institute’s method, we have devised a unique method that focuses on “brain waves” to better visualize breathing and improve breathing performance more fundamentally.
One of the difficult things about communicating breathing was not being able to share the changes in the customer, such as “invisible things” and “somehow.”
By measuring brain waves based on the correlation between [breathing] and [brain waves], it is possible to visualize the difference in the customer’s brain waves before and after training and the customer’s breathing habits, thereby improving the customer’s training. It gave me motivation to continue.
[Image 4: https://prtimes.jp/i/93135/12/resize/d93135-12-bd378bcf02181b207902-3.png&s3=93135-12-ce158307d0a62de343b45d8a43a054da-1799×1900.png ]
[Image 5: https://prtimes.jp/i/93135/12/resize/d93135-12-9445c3798cde9571d9d1-4.png&s3=93135-12-745615d5d6fd86386850d724980030ef-1540×884.png ]
We propose a completely personalized menu according to the customer’s breathing habits and tendencies.
By being able to visualize the customer’s “breathing state” from [breathing] and [brain waves], we can propose a more personalized menu.
2nd floor personalized beauty treatment for [those with concerns from hair to toes] using breathing to predominate the parasympathetic nervous system.
Using products from world-class dermatology research institutes, we will propose the optimal menu according to your skin condition and concerns that day.
25,000 yen (tax included) 60min
[Image 6: https://prtimes.jp/i/93135/12/resize/d93135-12-3c5369af54f526ab55bc-5.jpg&s3=93135-12-3d2e2a8bce5bb2c2d63008793ee9deeb-3000×1802.jpg] 3F personal training for [those who lack exercise or can’t keep up their exercise] while dominating the sympathetic nervous system through breathing.
We visualize the correlation between brain waves and breathing, and propose the optimal menu that is tailored not only to your skeleton and posture, but also to your breathing.
15,000 yen (tax included) 45min
[Image 7: https://prtimes.jp/i/93135/12/resize/d93135-12-00ed7fd4dfe79ce03b83-6.jpg&s3=93135-12-1b70a0d6f828f38dadeb2f65876f01ae-1568×1044.jpg] 4th floor brain care spa where [people with insomnia or who overwork their brains] can regain their breathing.
People who find it difficult to breathe normally due to brain fatigue or stress fatigue can experience the world’s first brain care spa, where you can reset your body and mind with various content including 3D sound.
35,000 yen (tax included) 120min
[Image 8: https://prtimes.jp/i/93135/12/resize/d93135-12-03244b7682649886a33b-7.jpg&s3=93135-12-0a8d1a738220fee721892fd73d6e6e12-3900×2925.jpg]
[Image 9: https://prtimes.jp/i/93135/12/resize/d93135-12-68c9758af99d12bfe557-8.jpg&s3=93135-12-08328dfb3f6e2030415a0041eea5e108-1776×1184.jpg]
[Video 2: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=l5kded8UQCU] How to deal with stress effectively
What Serula values is not just providing services, but also beauty, exercise, and spa, all of which start from [visualizing breathing]. And by adjusting [breathing], it works on brain waves and autonomic nerves, leading to better coping with stress.
Now that we are in the midst of the [wellness era], what can we do to achieve wellness?
The answer may be different depending on each person’s definition of happiness. At Wellness House Cellula, we at Wellness House Cellula are being told that we are in an era of 100-year lifespans, but from the perspective of beauty and health professionals, we at Wellness House Cellula aim to maintain wellness in both mind and body by reconsidering breathing, something that everyone is involved in. I believe that it will lead to a healthy life.
[Image 10: https://prtimes.jp/i/93135/12/resize/d93135-12-f2823f06a152fdffcd7e-9.jpg&s3=93135-12-b4756afceaf2115d77a44c63de6c2f2b-1366×2048.jpg] ■Store information
Store name: Wellness House Cellula
Location: 2-11-3 Nezu, Bunkyo-ku, Tokyo
Nearest station: Tokyo Metro Chiyoda Line [Nezu] Station *30 seconds walk from Exit 2 (towards Ikenohata/Ueno Park)
Phone number: 03-5834-2995
Business hours: Weekdays 11:00 – 20:00 (1F until 18:00) Saturdays, Sundays, and holidays 9:00 – 20:00 (1F until 18:00)
Closed: Thursday
▼Cellula official website▼
https://celula.jp/
▼Cellula Official Instagram▼
https://www.instagram.com/celula_2022
■Company Profile Company Name: LINNE Co., Ltd. Representative: Chihiro Hijikata Head office location: 2-11-3 Nezu, Bunkyo-ku, Tokyo URL: https://linne.ltd/ More details about this release:
https://prtimes.jp/main/html/rd/p/000000012.000093135.html