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Home » Press Release Kyoto art printing company Sun-M Color rebrands on the occasion of its 40th anniversary

Press Release Kyoto art printing company Sun-M Color rebrands on the occasion of its 40th anniversary

[Press Release] Kyoto art printing company Sun-M Color rebrands on the occasion of its 40th anniversary

*View in browser* *SunM Color Co., Ltd.*
Press release: May 13, 2024
Kyoto art printing company Sun-M Color rebrands on the occasion of its 40th anniversary
*Renovated corporate logo, corporate site, and company information. The theme is “Enjoy co-creation” A free company guide supervised by YAR, a creative studio led by YOSHIROTTEN*
May 7, 2024
Sun M Color Co., Ltd.
Information release date: After 0:00 on May 14, 2024
Mainly engaged in fine art printing such as art books and collections of works* SanM Color Co., Ltd.*
(Headquarters: Minami-ku, Kyoto Prefecture, Chairman: Katsumi Matsui) has rebranded as it celebrates its 40th anniversary, aiming to leap to a new stage. This includes corporate colors, company logo, company philosophy, corporate site, company profile, online store, etc. This rebranding represents our evolution and strengthens our connection with our customers. With our new corporate philosophy of “enjoying co-creation” as our catchphrase, we will become more active in creating printed materials, publications, and works together with our collaborators.
The corporate site will be reopened from May 14, 2024 (Tuesday). In conjunction with this, a revised company guide will be distributed free of charge to applicants. The design was supervised by creative studio YAR led by YOSHIROTTEN.
The online store has been renewed to include collaboration works with artists. In the future, we will create new value through co-creation with artists.
Rebranding items
・Corporate color
・Company logo
·Corporate philosophy
·corporate site
·Company Profile
·online store
Information release date: After 0:00 on May 14, 2024
Image for publication .zip?dl=0
* Renewed corporate colors and corporate logo. The theme is “The Sea of ​​Printing”*
european logo
Japanese logo
We have introduced a new corporate color and established a clearer and more attractive visual identity. At the same time, we updated our logo design, incorporating modern elements while taking into account our history since our founding. , which embodies our desire to deliver to the world on the vast ocean of printing.
*Corporate philosophy is “enjoy co-creation”*
Corporate philosophy
Based on 40 years of history and experience, we reaffirmed the company’s new vision and mission.
Our theme is “enjoying co-creation”, which is about creating together with people involved in expression. Emphasizing our commitment to quality, innovation and customer service, we will continue to provide our customers with the best value and
*Company information will be given as a gift on the corporate website* Renewed company information
Renewed corporate site
The newly revamped corporate website introduces the distinctive work and technology that SanM Color has been involved in. The design is now more user-friendly and sophisticated. It provides easy access to product and company information and serves as a platform to enhance communication with customers.
The company information has also been completely redesigned, making it easier to understand and more attractive. It provides more detailed information on technology introductions, case studies, and awards, and serves to give customers a complete picture of the company. The varnish lenticular on the cover is printed with transparent UV ink, so the pattern changes depending on the viewing angle. The inside surface is digitally printed with a wide color gamut, and is designed to incorporate Sun-M Color’s unique technology. We would be happy if you could enjoy the quality by holding the actual printed matter in your hands.
・How to apply (released on May 14th)

We will send our company information free of charge to anyone who requests it. The number is limited, so please check the article below and apply as soon as possible.
*Online store selling collaborative works*

Renewed online store
The online store has also been updated. SanM Color sells works created in collaboration with artists, galleries, and art fairs. We explore new possibilities through co-creation.
** Sales works
・Masashi Asada “KAAT EXHIBITION 2023 Masashi Asada Exhibition YOKOHAMA PHOTOGRAPH -Me/Our Now-” Catalog
・Saki Matsumura “Saki Matsumura Works Collection”
・Teppei Kaneuji and Chihiro Mori “Teppei Kaneuji and Chihiro Mori” Exhibition Catalog”
・Kinsaji “Yanbaru Art Festival” photo work
・Muri Murata “Muri Murata Solo Exhibition @Shibuya Parco” Art Works * lastly*
Through this rebranding, we will establish a more approachable brand image and further strengthen our efforts to collaborate with designers, artists, photographers, and other collaborators. We will continue to strive to meet the needs of our customers and contribute to the evolution of the printing industry.
*Rebranding Credit*
Design supervision: Creative studio YAR led by YOSHIROTTEN
Design: YAR
Photography: Yasuyuki Takagi
Editing and writing: Naoko Noguchi (PRINTGEEK)
Site construction/operation: Z1 (UNIBA INC.)
Born in 1983. He works in multiple fields, including fine art and commercial art, digital and physicality, urban youth culture and the natural world. Head of design studio “YAR”. He has done a huge amount of work in almost every area of ​​commerce that involves the visual arts. In 2023, the multimedia art project “SUN” was developed across Japan.
YAR is a creative studio where specialists from various fields gather. Focusing on art direction and graphic design, we are involved in many creative collaborations, including video, web, space production, and interior design. In addition, I frequently engage in activities other than commission work,
Exhibitions have also been held in Tokyo, London, Berlin, etc. **
Yasuyuki Takagi
Born in Osaka in 1968. After working as a DJ and fashion stylist, he began his career as a photographer in 1994.
Works mainly on men’s fashion magazines, fashion advertisements, CD jackets, etc. 2009 “TOTAL Exhibition Book” (TOKYO
CULTUART by BEAMS, 2009), 2012 “Jean Prouvé: Giant of 20th Century Design” (Pen BOOKS) and 2013’s “LIFECYCLING” (IDEE). A portrait of a city presented using the typological method that has been published in recent years.”
GRIDSCAPE” series has received a great response both domestically and internationally.
Naoko Noguchi (PRINTGEEK)
An editor involved in visual expression fields such as design and animation. Graduated from Musashino Art University, Faculty of Art and Design, Department of Basic Design.
His books include “Printing/Processing DIY BOOK”, “Special
Printing/Processing DIY BOOK” (Graphic-sha/co-author), “Play Printing-Know the mechanism and use it effectively: Offset printing, paper, and ink” (BNN Shinsha/single author), etc. From 2014 to 2018, he was involved in editing the design magazine “Monthly MdN” (MDN Corporation), and currently participates in various projects as a freelancer.
The Z1 team supports customers as development specialists.
Our goal is to provide value that will last for 100 years, and through our production activities, we aim to foster values ​​together with our customers and help create the next culture.
*About SanM Color Co., Ltd.*
Since its founding as an art printing company, Sun M Color has provided high-quality printed materials and design services. Leveraging our 40 years of history and experience, we always respond to our customers’ needs with an innovative approach. Please visit our website for more information.
* 【Company Profile】*
Company name: SanM Color Co., Ltd.
Head office location: 37 Kisshoin Shima Kashiyama-cho, Minami-ku, Kyoto 601-8371 Representative Director: Katsumi Matsui
Established: August 10, 1985
Business details: Offset printing, FM screening
Sheetfed inkjet digital press, on-demand printing
UV inkjet printing, water-based pigment inkjet printing
Paneling, framing, mounting, art reproductions
Digital archive, high resolution photography, materport photography, 360 degree photography
Planning, printing, and processing of catalogs, pamphlets, flyers, etc., and planning, production, and sales of goods.
Web: **
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