Persol Marketing, Metaverse Matchmaking Association, and Gaialink three companies collaborate to launch “Metaverse Matchmaking” management support service for local governments, etc.
*View in browser* *Persol Temp Staff Co., Ltd.*
Press release: May 15, 2024
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Persol Marketing, Metaverse Matchmaking Association, and Gaialink three companies collaborate to launch “Metaverse Matchmaking” management support service for local governments, etc.
*~ Regional revitalization with the virtual space “Virbela”! Aiming to introduce 100 cases by the end of fiscal 2026 ~*
* Persol Marketing Co., Ltd. (headquarters:
Shinjuku-ku, Tokyo, Representative Director and President: Hiroyuki Suzuki, hereinafter referred to as Persol Marketing, is a general incorporated association, Metaverse Matchmaking Association (location: Shibuya-ku, Tokyo, Representative Director: Takasu)
Mitaniko (hereinafter referred to as Metaverse Matchmaking
Association) and Gaialink Co., Ltd. (Headquarters:
Chino City, Nagano Prefecture, Representative Director and President: Hideki Ishii,
In collaboration with Gaia Link), we will provide technical support and event management support for holding “Metaverse Matchmaking” for local governments. Through this initiative, we aim to contribute to regional revitalization and support the introduction of Metaverse matchmaking in 100 local governments by the end of 2026. *
* URL: * https://www.persol-mk.co.jp/sales/lp/metaverse/
In recent years, due to people getting married later and the unmarried rate increasing, Japan’s birthrate is declining and there is a problem of population decline and lack of successors. Creating new encounters that change with the world is a very important initiative. Recently, as a solution to population decline and the lack of successors, local governments are using avatars to communicate with others, so even people who are shy can participate, with the advantage that they can easily participate without worrying about time or where they live. “Metaverse Matchmaking,” a matchmaking event that utilizes virtual space, is attracting attention.
At Persol Marketing, we support local governments and other
organizations to solve operational issues in various spaces while utilizing “Metaverse Matchmaking”, and we manage matchmaking events for the Metaverse Matchmaking Association, which has a track record of achieving a couple success rate of approximately 80%. We believe that by combining our know-how, we can provide even more fruitful “Metaverse matchmaking”.
This time, Persol Marketing, Metaverse Matchmaking Association, and Gaialink, which provides the Metaverse platform “Virbela,” will collaborate by leveraging their respective business know-how and track records to create an opportunity for participants to face their own views on marriage. We will continue to contribute to regional revitalization by local governments and other organizations. * ■Summary: Three solutions to be provided in collaboration * * 1. Supporting metaverse space construction and regional
revitalization of local governments *
Utilizing the metaverse platform “Virbela”, we will propose metaverse utilization to local governments and support metaverse space construction (decoration/authority settings, etc.). The Metaverse Matchmaking Association plans and operates matchmaking events, and even after becoming a couple, we provide support for local governments and participants using Metaverse Matchmaking for the first time, such as providing information on date events.
* 2. Technical support and space management support in virtual space* Using Persol Marketing’s Metaverse management know-how, we will provide technical support in the Metaverse space, as well as support for those who want to participate in matchmaking but are concerned about operating their avatars, etc., by having staff on hand to provide customer service and guidance. .
* 3. Supporting the self-reliance of client companies from the human resources perspective*
At Persol Marketing, we are also training Metaverse human resources, and we also conduct usage lectures for local governments and operating environment checks with the aim of optimizing and self-sustaining Metaverse business when local governments want to utilize Metaverse.
* ■Scene of avatars looking for marriage in the metaverse space * We aim to realize Persol Group’s vision of “Work and Smile” through efforts to utilize diverse human resources and create new employment in the Metaverse space.
* -Persol Marketing: Contact information regarding Metaverse business-* Persol Marketing Co., Ltd. Metaverse Design Division
Email address: *meta-info@persol-mk.co.jp*
* ■About Metaverse Matchmaking Association – * * https://metaverse.or.jp/*
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