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Home » A seminar entitled “New Challenges and Prospects for Cable TV” will be held on July 11, 2024 (Thursday) by Mr. Takumi of Tonami Satellite Communication Television, Mr. Ishii of Akita Cable Television, and Mr. Shirai of Bay Communications!!

A seminar entitled “New Challenges and Prospects for Cable TV” will be held on July 11, 2024 (Thursday) by Mr. Takumi of Tonami Satellite Communication Television, Mr. Ishii of Akita Cable Television, and Mr. Shirai of Bay Communications!!

New Social System Research Institute Co., Ltd.
A seminar entitled “New Challenges and Prospects for Cable TV” will be held on July 11, 2024 (Thursday) by Mr. Takumi of Tonami Satellite Communication Television, Mr. Ishii of Akita Cable Television, and Mr. Shirai of Bay Communications!!
The New Social Systems Research Institute (SSK), which plans and holds business seminars, will hold the following seminars.
──────────── [SSK Seminar] ────────────
[Tonami Satellite Communication Television/Akita Cable Television/Bay Communications]
New challenges and prospects for cable television
~ Contributing to sustainable local communities and technological innovation to tackle population decline ~
[Seminar details]
Tonami Satellite Communication Television Co., Ltd. / TST Techno Co., Ltd. Representative Director and President: Mr. Kimishi Takami
Akita Cable Television Co., Ltd. Business Creation Headquarters Manager in charge: Mr. Hiroyuki Ishii
Bay Communications Co., Ltd. Media Sales Department
Manager Kenichi Shirai
[Date and time]
July 11, 2024 (Thursday) 1:00 p.m. to 4:20 p.m.
[How to attend]
■Live streaming (Zoom webinar)
■Archive distribution (2 weeks, you can watch as many times as you like) [Key lecture content]
I. What cable TV can and should do in areas where the population and number of households are declining
~Various trial and error/challenges~
Mr. Kimishi Takami [13:00-14:00]
In Toyama Prefecture, where our company is located, the number of households is predicted to decrease by approximately 20% by 2040. Statistics also show that the population decline in Japan as a whole in 2023 will exceed 800,000 people for the first time, which is a large drop comparable to that of Toyama Prefecture, which has a total population of about 1 million people. Needless to say, cable television companies, whose business is based on toC services, will be greatly affected in the future.
Furthermore, due to population and household declines, it is no longer easy to maintain the traditional form of local communities, not only in our work, but also in a wide range of fields such as medical care, welfare, transportation, education, industry, and agriculture. It is predicted that the speed at which it will become difficult to maintain the traditional form of local communities will further accelerate, and the impact of this speed-up on our business will likely become even greater in the future.
It is extremely difficult to foresee what kind of society and world will be in 2050, which is about 30 years from now, but by calmly analyzing current technological innovations and changes in local society and looking ahead even a little, we can plan for 2050. We, as cable operators, can contribute to maintaining the health of local communities in 2020, and we will talk about the various trials and errors and challenges we face in order to survive and develop in a healthy manner.
1. Current situation and future outlook regarding the local community as a whole 2. Consideration of the impact on traditional cable TV business 3. Trial and error (it always doesn’t work) and challenges to survive in good health in 2050
4. Question-and-answer session
II. About Akita Cable TV’s regional DX using wireless technology ~Current and future~
Mr. Hiroyuki Ishii [14:10-15:10]
Cable TV will become a leader in regional DX! We are promoting our business based on this industry goal.
For example, natural disasters are occurring frequently these days, and we have continued to consider and respond to what we can do as a local cable TV station to ensure preparedness, safety, and security. In addition to introducing examples of our efforts, Akita’s aging population and decline in the working-age population are accelerating faster than expected, and the future population is estimated to be approximately 560,000 in 2050, a decline of approximately 40% over the next 30 years. I would like to talk about the necessity of realizing three things: convenient, safe, and good environments as a solution to the problems of rural depopulation.
1. About wireless initiatives to date
From Wi-Fi to regional BWA and local 5G
2. About CNA’s IoT project
Utilizing industry dashboards and how we proceed
3. Regarding the sense of crisis and countermeasures regarding aging and population decline
  The elderly can actively participate in society with a sense of purpose in life.
4. What should be done with an eye to regional characteristics Regional cooperation (foundation), renewable energy, primary industry 5. Other thoughts about the future
The speed of evolution and increasingly sophisticated technology. In the future, considering the social implementation of these things, how will we be involved and how will we go about it…
6. Question-and-answer session
III. Regarding the start of LIVE camera “EXPO 2025 Osaka/Kansai Expo Venue” broadcast and web distribution
Mr. Kenichi Shirai [15:20-16:20]
In order to build momentum for EXPO 2025 Osaka-Kansai Expo, Bay Communications began broadcasting and web distribution of fixed-point camera footage of the venue’s construction and holding scenes on April 13, one year before the opening. did.
We will introduce the process from the installation of fixed-point cameras to broadcasting and distribution.
1. Fixed point camera overview
2. Installation history
3. Fixed point camera specifications
4. Spread after distribution starts
5. Other Expo-related initiatives
6. Question-and-answer session
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[Contact information]
New Social System Research Institute
Xymax Nishi-Shimbashi Building 4F, 2-6-2 Nishi-Shimbashi, Minato-ku, Tokyo Email:
TEL: 03-5532-8850
FAX: 03-5532-8851
[About New Social Systems Research Institute (SSK)]
New Social Systems Research Institute (SSK) was established on December 6, 1996, and for over 27 years since its establishment, our main business has been providing information services by planning and holding approximately 500 business seminars for corporations each year.
SSK seminars provide high-level management strategy information, marketing information, and
Our aim is to quickly provide technology information, etc. and contribute to the creation of business opportunities.
In addition, we are developing a variety of businesses centered on the seminar business.
Seminar planning and management agency services, instructor dispatch, BtoB advertising, commissioned research, market research report sales, seminar DVD sales, seminar on-demand sales, etc.
We provide the information and services necessary for the success and expansion of your business.
SSK always disseminates cutting-edge information and continues to be a strategic partner for our customers.
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