MARKELINE Co., Ltd.
MARKELINE Co., Ltd. has entered into a distribution business partnership with Niklas Stattin, head of digital marketing at SuperOffice. Started providing information on channelless marketing to Japan
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MARKELINE Co., Ltd. has partnered with Niklas Stattin, head of digital marketing at SuperOffice, for distribution operations. MARKELINE Co., Ltd. (https://www.lstepoffcial.com/) (Headquarters: Kyotanabe City, Kyoto Prefecture, Representative Director: Kazuki Fujiwara), which conducts digital marketing, begins providing information on
channelless marketing to Japan on April 30th. On Sunday (Tuesday), we partnered with Channel-Less-Marketing
(https://channel-less-marketing.org/), which we operate, to distribute Niklas Stattin’s article in Japan. We have started distribution.
[Image 1: https://prtimes.jp/i/135324/8/resize/d135324-8-c2704b2c699c501017a8-0.png&s3=135324-8-dd2f389ea32666eb097be3a2f6952f1e-1920×1080.png ]
■The Value of Customer Self-Service in the Digital Age [How we came to translate “The Value of Customer Self-Service in the Digital Age”] channel-less-marketing.org prioritizes user needs, trust and long-term satisfaction over short-term profits. Niklas Stattin’s article sheds light on the importance of customer self-service portals in
channelless marketing principles and practices, and how to effectively build and optimize them. We distributed this article in Japan with the aim of informing Japanese users how customer self-service portals can improve customer satisfaction, reduce costs, and lead companies to success. [Overview of Customer Self-Service Portal]・Multiple Channel Integration: Customers can access through various channels such as desktops and tablets. Individualization and personalization: Deliver content based on a customer’s past behavior and needs to provide a personalized experience. Improved customer engagement: Promote active participation and interest by providing information that is easy to use and effective.・Improved cost efficiency: Maximize ROI (Return On Investment) by reducing customer support costs and operating efficiently.
[Image 2: https://prtimes.jp/i/135324/8/resize/d135324-8-8381ca1d9f0e6bbfb898-1.jpg&s3=135324-8-af2900abeb692ae4c056188525c0c43e-400×400.jpg] ■Niklas Stattin holds a bachelor’s degree in strategic communication from Umeå University and a certificate in marketing from Santa Barbara City University. We have a robust skill set in online marketing, product marketing, SaaS, marketing management, cloud computing, marketing strategy, B2B, channel partners, partner management, and public relations. Based on my previous experience at Sitoo, Columbus Sverige, Quinyx, and Cloudmore AB, I am currently the head of digital marketing at SuperOffice ASA. ■About SuperOffice ASA SuperOffice is a software development and sales company founded in Oslo, Norway in 1990. We also operate in the European market with offices in Sweden, Denmark, Switzerland and the Netherlands. The company is a provider of customer relationship management (CRM) software and offers
SuperOffice, available in 11 languages. Focusing on strengthening customer relationships and improving business processes, we offer products such as customer management, sales support, and marketing automation. [What channel-less-marketing.org aims to do]
“channel-less-marketing.org,” operated by MARKELINE Co., Ltd., combines theory and practice to help companies and marketers understand true customer needs and create effective Fundamentally transform the customer experience so you can develop effective marketing strategies. Through this, we aim to further strengthen the bond between brands and customers through channelless marketing methods. ◇Related page ・Channelless marketing:
https://channel-less-marketing.org/・This time translated page: https://channel-less-marketing.org/blog/the-value-of-customer-self-service -in-the-digital-age/・How Tinder uses push notifications to
successfully activate customers ~ What we learned about early CRM from the world’s leading dating app ~ (Business partnership with Rosie Hoggmascall): https://
prtimes.jp/main/html/rd/p/000000001.000135324.html・Blinkist publishes a translated article on how to increase trial opt-ins with push notifications: https://prtimes.jp/main/html/rd/p/000000002.000135324 .html・Published a translated article about marketers’ insights on CRM using AI (business partnership with Sana Uqaili):
https://prtimes.jp/main/html/rd/p/000000003.000135324.html・Why brands are channels Why do we need channelless communication?:
https://channel-less-marketing.org/blog/why-brands-need-channel-less-communication/・How to win in an omnichannel world: https://channel-less-
marketing.org/blog/winning-in-an-omnichannel-world/・Using data science to uncover value segments in the luxury retail market:・MARKELINE PR page: https://www.lstepoffcial.com/ contact/・Press kit:
https://www.lstepoffcial.com/presskit/ [Company profile] Company name: MARKELINE Co., Ltd. Representative: Representative director Kazuki Fujiwara Address: Doshisha Yamate, Kyotanabe City, Kyoto Prefecture, 610-0315 3-2-171 Established: December 2021 Business details: IT introduction subsidy utilization support, LINE official account related services, L-Step construction and operation consulting, in-house training planning and implementation URL: https://www. lstepoffcial.com/
More details about this release:
https://prtimes.jp/main/html/rd/p/000000008.000135324.html