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Home » Uchiyama Corporation Co., Ltd. New brand “Unconscious comfort” is the mission of Uchiyama Corporation Co., Ltd., which has been in business for 126 years. A new brand “kuwae” that creates a rich future for people’s lives and brings joy will b

Uchiyama Corporation Co., Ltd. New brand “Unconscious comfort” is the mission of Uchiyama Corporation Co., Ltd., which has been in business for 126 years. A new brand “kuwae” that creates a rich future for people’s lives and brings joy will b

[Uchiyama Corporation Co., Ltd.]
[New brand] “Unconscious comfort” is the mission of Uchiyama Corporation, which has been in business for 126 years. A new brand “kuwae” that creates a rich future for people’s lives and brings joy will be launched.

*View in browser* *Uchiyama Corporation Co., Ltd.*
Press release: June 5, 2024
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[New brand] “Unconscious comfort” is the mission of Uchiyama Corporation, which has been in business for 126 years. A new brand “kuwae” that creates a rich future for people’s lives and brings joy will be launched.
*For 126 years, we have been aiming to improve QOL by enriching spaces. We aim to provide further enrichment to our customers’ lives with our own products created from reliable technical capabilities cultivated through many achievements. *
kuwae

Uchiyama Corporation Co., Ltd. (Headquarters: Tokyo, Representative Director: Uchiyama
In the spring of 2024, Keizo will launch its new brand “kuwae,” which further deepens and pursues its mission of “unconscious comfort.” It will be held from June 12th (Wednesday) to June 14th (Friday), 2024. We will announce the brand at the Interior Lifestyle Exhibition in 2017 and begin efforts to expand our business.

“kuwae” brand logo

[Brand concept]
Uchiyama Corporation’s mission is to provide the world with a space that feels “just right” and “unconscious comfort” through insulation materials.
Kuwae is a new brand created by the Life Creation Division of Uchiyama Corporation.
Our desire to create a prosperous future for our customers’ lives and bring joy to them through “unconscious comfort” is reflected in this concept.

[Interior Lifestyle Exhibition 2024]
In this exhibition, as a start for kuwae, we will use colored glass to create a sense of luxury and spaciousness in the space, and we will introduce “Plumeil,” which uses our unique technology to create frameless panels, and incorporate glass into an aluminum frame that pursues the thinnest possible. We would like to introduce three projects: “Lutta,” and “Sukini Kazaru Panel,” which adds art to your life and colors your space.

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