[Ichifuji Food Service Co., Ltd.] We are cooperating with the sale of upcycled products “diatomaceous earth coasters (product donations with donations)”
*View in browser* *Ichifuji Food Service Co., Ltd.*
Press release: June 5, 2024
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We are cooperating in the sale of upcycled products, “diatomaceous earth coasters” (products with donations included)
Hitachi Construction Machinery Co., Ltd. Tsuchiura Plant “Orange Innovation” We are cooperating with the sales of the upcycled product
“diatomaceous earth coaster (product donation with donation)” sold at the shop in “Plaza”.
Upcycled product “Diatomaceous earth coaster (product donation with donation)” Upcycling is the process of adding new value to items that would otherwise be thrown away and turning them into completely different products. This coaster uses a damaged windshield from a hydraulic excavator. By finely crushing glass, mixing it with diatomaceous earth, and firing it, it is upcycled into highly water-absorbing ceramic coasters. It has also been registered as a donation-based product donation program for the Ibaraki Tsunagu Project, and a portion of the coaster sales are donated to help support children, the elderly, people with disabilities, and others.
Hitachi Construction Machinery Co., Ltd. Tsuchiura Factory “Orange Innovation Plaza”
No.1 popular “diatomaceous earth coaster”
Regarding Hitachi Construction Machinery Co., Ltd.’s support activities, Tsuchiura City Community Chest Committee
“Certificate of Appreciation Ceremony and Product Report Meeting with Donation” (May 30, 2024) was held at Tsuchiura City Hall. As a sales partner, we were also present and reported on the introduction and sales process.
Take a commemorative photo with the diatomaceous earth coaster Diatomaceous earth coaster introduction Our company will continue to cooperate with this meaningful support activity, and strive to let as many people as possible know the wonders of this product.We will also work with all our stakeholders to address social issues through our business activities. We aim to create a sustainable society.
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