[Pietro Co., Ltd.] Released new product “Pietro x Soycle Spicy eggplant and sprouted soybean meat spaghetti” that does not use animal ingredients.
*View in browser* *Pietro Co., Ltd.*
Press release: June 6, 2024
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Launch of new product “Pietro x Soycle Spicy eggplant and sprouted soybean meat spaghetti” that does not use animal ingredients *The second collaboration between Pietro and soy meat brand “Soycle” using sprouted soybeans! *
Pietro Co., Ltd. (Headquarters: Chuo-ku, Fukuoka City, Representative Director and President Takahashi
Yasuyuki) and Upward Co., Ltd. (Headquarters: Chuo-ku, Fukuoka City, Representative Director: Shirasaka), which plans and sells the soybean meat brand “Soycle” using germinated soybeans.
Since January 25th of this year, they have entered into a
comprehensive collaboration agreement, and the second collaboration product is “Pietro
Spicy spaghetti with eggplant and sprouted soybean meat will be on sale from June 10th (Monday). The first collaboration product “Pietro x Soycle”
Following on from “Field-born Bolognese,” please enjoy our borderless products that are delicious, gentle on the mind and body, and transcend tastes and borders.
* ■New product “Pietro x Soycle Spicy eggplant grown in the field * Spicy spaghetti with eggplant and sprouted soybean meat*” Product overview *
“Eggplant Spicy”, a popular long-selling menu item that has been popular since its appearance at Pietro Restaurant in 1984, is now available for the first time as a ready-to-eat pasta sauce that does not use any animal ingredients. Soycle, a sprouted soybean meat flavored with soy sauce, sugar, and chili pepper, is combined with juicy eggplant. The use of red miso as a secret ingredient increases the richness of the sauce, creating a deep and satisfying flavor even without using animal ingredients.
Product name: Pietro x Soycle Spicy eggplant from the field Spicy spaghetti with eggplant and sprouted soybean meat
Contents: 135g
Price: 500 yen (540 yen including tax)
Main sales targets (as of June 6, 2024)
Own EC, Amazon, Rakuten Market, own stores, etc.
About soy meat “Soycle”: https://soycle.com/
* ■Company profile*
* ◯Upward Co., Ltd.*
When our representative Shirasaka’s child became ill, he decided to “build a business around the life of this child and his future,” and the soy meat brand “Soycle” was born as a product that contributes to health and the environment. We are a start-up company in Fukuoka City that not only sells products, but also aims to create an eco-friendly society through our products through lectures and columns on environmental issues.
Official website: https://www.uwamuki.co.jp/
* ◯Pietro Co., Ltd.*
Pietro’s began as a spaghetti specialty store that opened in Tenjin, Fukuoka City in 1980. The chef’s handmade dressing, which was served on salads served as an appetizer while waiting for freshly boiled spaghetti, became popular, and Pietro’s dressing began to be sold as part of the meal. At Pietro, with the theme of “happiness and connection,” we think about what we can do to help our customers, business partners, and all of us who work there be happy in the future, and for the children who will be responsible for the future. We are working on SDGs.
Official website: https://www.pietro.co.jp/
*All images are for illustrative purposes only.
*About details about this release*
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