[Amaze Plus Co., Ltd.] “I want to lose weight, I want to lose weight and I tremble” An advertisement that parodies the famous song posted at Kintetsu Matsusaka Station
*View in browser* *Amaze Plus Co., Ltd.*
Press release: June 10, 2024
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“I want to lose weight, I want to lose weight and I tremble” An advertisement that parodies the famous song posted at Kintetsu Matsusaka Station
*6/10 (Monday) to 6/23 (Sunday) “Shivering” exercise goods for those who want to lose weight before summer *
* Amaze Plus Co., Ltd., which plans and develops healthcare products (Headquarters: Nagoya City, Aichi Prefecture)
For two weeks from June 10th (Monday) to June 23rd (Sunday), Representative Director: Ryoma Yamamoto will be exhibiting the new product “gymterior” at Kintetsu Matsusaka Station in Mie Prefecture. We will place an advertisement for “Shakebox”. The catchphrase is a parody of the lyrics of that famous song that makes you want to hum it. *
Posted image
■About past advertisements
Our company’s philosophy is to deliver AMAZING (surprise and excitement) to the world, and we have been selling unique healthcare products. Last year, we started focusing on creating impactful and unique street advertisements, and this is our fourth time posting them.
Advertisement about “pillow sales” at a time when the old Johnny’s issue is a hot topic
Click here for the link
Advertisement for “donut-shaped pillow” in front of Mister Donut Click here for the link Slim advertisement about “slim exercise bike”
Click here for the link ■About this advertisement
The product “Shake Box” introduced in the advertisement is a vibrating exercise product that is worn between the thighs. We created an impactful catchphrase while bringing to the fore the characteristic “trembling” image.
When thinking about an impactful catchphrase, we were inspired by an advertisement posted by another company that became a hot topic, parodying a famous song by Masayoshi Yamazaki.
I thought that this song was the only one that would make me tremble, and I came up with the phrase, “I want to lose weight, I want to lose weight, and I tremble by mother of two.”
I would be happy if I could deliver this to those who want to go on a diet before summer but are too busy to do so.
■Posted information
Posting period: Monday, June 10, 2024 to Sunday, June 23, 2024 Posting location: Kintetsu Yamada Line Matsusaka Station 2F ticket gate area Posted image
◇Product name: gymterior shake box
◇Price: 18,480 yen (tax included)
◇Size: 90×90×85mm
◇Material
Main body: PC, silicone rubber
Cover: 100% polyester
◇Power source: Built-in rechargeable lithium-ion battery 3.7V 1100mAh ◇Rated input: DC5V/1A
◇Rated product power: 4W
◇Charging time: Approximately 3 hours
◇Operating time: Approximately 1 hour
◇Automatic OFF function: 20 minutes
◇Vibration: 4 levels
◇Product page: Click here *About details about this release*
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