MimiTV
MimiTV announces “2024 First Half Buzz Cosmetics Award”
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The beauty media “MimiTV” operated by Trenders Co., Ltd. (location: Shibuya-ku, Tokyo, CEO: Ryoko Kurokawa, listed on TSE Growth: Stock Code 6069) has announced the “2024 First Half Buzz Cosmetics Award” as voted on by MimiTV users. I will do it.
[Image 1: https://prtimes.jp/i/55921/83/resize/d55921-83-72d7a15e95d18128f109-0.jpg&s3=55921-83-ace76b8af92c85c79177d2ac43ac36a8-1280×720.jpg] “Buzz Cosmetics” that became a hot topic on SNS from November 2023 to April 2024 MimiTV is an SNS beauty media that works together with its users to create a world where users are excited about new cosmetics and encounters with new selves, based on the concept of “Together, create a world that is exciting with beauty.” Our strength is our ability to disseminate information online, mainly through SNS, with a total of over 5.8 million followers on our official accounts on X (formerly Twitter), Instagram, YouTube, TikTok, and LINE.
At MimiTV, nine editorial staff nominated 46 items based on posts introducing cosmetics that became a hot topic on SNS between November 2023 and April 2024. 321 MimiTV users who make calls cast their votes. We will announce the top 15 items as “Buzz Cosmetics for the First Half of 2024”. Furthermore, we will also present the results of an analysis of the factors and processes that caused some of the award-winning products to become a hot topic.
MimiTV will continue to further strengthen its marketing support to beauty manufacturers by regularly announcing and analyzing “buzz cosmetics” that have created a lot of buzz on SNS.