hartwell
[New product] A long-established towel manufacturer in Imabari now sells the amazing quick-drying towel “Moukawaitano” that dries indoors in about 2.5 hours*
– Perfect for the rainy season – Using Imabari towel fabric, we have developed a quick-drying towel that will make you wonder, “Is it dry already?”
……
Heartwell Co., Ltd. (President: Rikiya Masuda, Headquarters: Imabari City, Ehime Prefecture), which manufactures and sells Imabari towels, has released “Moukawaitano,” a towel with excellent quick-drying properties that dries indoors in about 2.5 hours*. Masu.
Now on sale at Hartwell Online Store and retailers nationwide. Please try this towel that dries easily during the rainy season. Hartwell Towel Main Store: https://hartwell.co.jp/collections/mokawaitano Product Features
(1) The secret behind the structure that allows indoor drying for about 2.5 hours*
We use “diatom structural yarn” that reproduces the structure of diatomaceous earth, which absorbs moisture quickly and dries quickly. The special two-layer structure creates many air pockets inside the yarn, increasing water absorption and quick drying.
In addition, the pile length and weaving method have been designed to make it easier to dry, resulting in surprisingly quick drying. It reduces stress caused by laundry not drying easily during the rainy season and winter.
*In the washing and drying test, the values are measured indoors after washing and dehydrating a 30cm x 30cm piece of real fabric. It varies depending on the environment.
[Image 1: https://prtimes.jp/i/59106/18/resize/d59106-18-5960f24f8932e4387706-0.jpg&s3=59106-18-e9a9f0f921dd4f58f4c3fcaffa624f83-1595×1596.jpg] (2) Design and colors that will brighten your heart even in the rainy season It has a Basque border, which is a classic for clothing, and a color design that is easy to match with your daily life. The colors are vibrant yet calming. (3 colors: blue, orange, and gray)
[Image 2: https://prtimes.jp/i/59106/18/resize/d59106-18-d19aaa4b0034eb629e11-3.jpg&s3=59106-18-36b917979fdbf4a6e72096b820a9fabb-2812×1875.jpg] (3) Careful size feeling
In addition to regular size bath towels, face towels, and
handkerchiefs, we also provide mini bath towels. The slim size makes it easy to use and convenient for washing, storing, and taking it outside.
[Image 3: https://prtimes.jp/i/59106/18/resize/d59106-18-ef44c1011e87eced745d-1.jpg&s3=59106-18-74502941448c2f001ece7cc850f7cad0-1596×1596.jpg] Development story
By having surprising quick-drying properties, we aimed to create towels that can be used comfortably at any time, giving you the feeling of a pleasant breeze blowing even when you dry them indoors. The marine border pattern was inspired by the Basque shirts that originated in the Basque region of France, and was designed with the desire to create towels that bring an exotic feel to everyday life. The colors are vibrant yet calming so that it blends into your daily life.
[Image 4: https://prtimes.jp/i/59106/18/resize/d59106-18-97522ad3accdbe27ab50-4.jpg&s3=59106-18-f823a880b10fba0343591ffec9a18f2c-2813×1875.jpg] ● Product overview
Moukawaitano Bath Towel (60cm x 120cm) 3,080 yen (tax included) Moukawaitano Slim Bath Towel (44cm x 100cm) 2,200 yen (tax included) Moukawaitano Face Towel (34cm x 80cm) 1,100 yen (tax included) Moukawaitano handkerchief (23cm x 23cm) 550 yen (tax included) Color options: All sizes available in 3 colors: blue, orange, and gray
[Image 5: https://prtimes.jp/i/59106/18/resize/d59106-18-c0202bc866d8bb530a1e-5.jpg&s3=59106-18-c4b3ff4595fefb6323b4c4e6fba62175-2812×1875.jpg] ● Sales site
You can purchase it at Hartwell’s online site and at retailers nationwide. Hartwell Towel Main Store: https://hartwell.co.jp/
Hartwell Rakuten market store for towels:
https://www.rakuten.ne.jp/gold/hartwell-towel/
Hartwell Towel Yahoo Store: https://store.shopping.yahoo.co.jp/hartwell-towel/ Hartwell Amazon store for towels:
https://www.amazon.co.jp/stores/page/BBB6717F-9528-46A7-ABEB-864124EE5804 Official Instagram: https://www.instagram.com/hartwell_official/ ●Heartwell Co., Ltd. (Imabari City, Ehime Prefecture, Representative Director and President: Rikiya Masuda)
Imabari towel manufacturer founded in 1930. In addition to the OEM business, the company also produces and sells its own original towel products. The company was one of the first manufacturers to start producing sewn products in Imabari production area, and its baby products made from high-quality Imabari fabrics still have a good reputation. We are trying to create a new corporate culture and products based on the 93-year-old tradition of our founding.
[Image 6: https://prtimes.jp/i/59106/18/resize/d59106-18-e29ebaa64ecf97059f8e-6.jpg&s3=59106-18-32172d0818776db4f56b02659afdac39-2813×1875.jpg]
More details about this release:
https://prtimes.jp/main/html/rd/p/000000018.000059106.html