Delta International Co., Ltd.
Mini-packed prunes in a single-serve size. New release of “Anywhere Prunes” that you want to carry with you anytime!
Developed based on customer feedback that “I want to eat prunes for health reasons, but my hands get dirty and it’s a pain to eat them.” ……
Delta International Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, President and Representative Director: Takashi Toriumi), a trading company specializing in nuts and dried fruits, launched “Anywhere Prunes” on June 10, 2024.
[Image: https://prtimes.jp/i/31384/40/resize/d31384-40-634953b87fb4ca761e74-0.png&s3=31384-40-def6d428c21ab3c7527a1614fc4558eb-584×612.png ]
Prunes are a dried fruit that many people think are good for the intestinal environment because they are rich in dietary fiber. However, we have received many comments from people who carry prunes around, such as “It feels sticky and a little hard to eat,” and “The prunes at the bottom of the bag are hard to eat and end up getting your hands dirty.” Ta. We have released “Dokodemo Prune”, which solves this problem and contains 7 bags of mini-packed prunes (seedless), each serving as one bag. This is good news for those who have not carried prunes with them until now because they want to carry them around, but it is inconvenient to carry them in a large bag. ■The concept of “Prunes Anywhere”
We have focused on making Delta’s California prunes rich in flavor, moisture content, and deliciousness. Of course, there are many customers who support this delicious taste, but there is a strong impression that “prunes = difficult to eat”, and in order to dispel this impression, we have developed a product based on the concept of “prunes that you can eat anytime, anywhere and want to carry around.” We have created an approachable design by using
illustrations of Prune-chan happily spending time in various places on the package. Each serving is individually wrapped, so you can eat it straight from the bag anytime, anywhere, at home, at the office, or on the go.
Also, “Prune-chan” does not have a name yet, so we would like to ask for your help in coming up with a name.
Product name: “Anywhere Prune”
Contents: 210g (30g x 7 bags)
Release date: Monday, June 10, 2024
Shelf life: 13 months
Price: 598 yen (excluding tax)
Sales stores: Sequentially sold at supermarkets and drug stores nationwide 【Company Profile】
Company name: Delta International Co., Ltd.
Representative: Representative Director Takashi Toriumi
Established: 1992
Business activities: Wholesale, import/export, planning, development, and sales of nuts, dried fruits, and other foods.
Location: 11F Gotenyama Trust Tower, 4-7-35 Kitashinagawa, Shinagawa-ku, Tokyo TEL: 0120-68-1122
Corporate site: https://www.delta-i.co.jp/
More details about this release:
https://prtimes.jp/main/html/rd/p/000000040.000031384.html