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Home » “Akita Youth Challenge Support Project 2024” to revitalize Akita with young people’s innovative ideas begins recruiting applicants

“Akita Youth Challenge Support Project 2024” to revitalize Akita with young people’s innovative ideas begins recruiting applicants

“Akita Youth Challenge Support Project 2024″ to revitalize Akita with young people’s innovative ideas begins recruiting applicants Up to 4 million yen will be subsidized for young people’s challenges. Accompanying support provided by experts is also provided.
SUNDRED Co., Ltd. (location: Shibuya-ku, Tokyo, CEO and GM: Masanobu Tomome, hereinafter referred to as SUNDRED), a “new industry ecosystem builder” that aims to co-create 100 new industries, is the Akita Northern Happinet Co., Ltd. We are implementing the “Akita Youth Challenge Support Project” carried out by Akita Prefecture in collaboration with the company (Location: Akita City, Akita
Prefecture, President and CEO: Yuki Mizuno, hereinafter referred to as Akita Northern Happinets). As part of this initiative, we are accepting applications for the first phase of the Akita Youth Challenge Support Project 2024 (AKITA WAKAMONO CHALLENGE), which supports strategic efforts to revitalize local communities by making use of innovative ideas unique to young people. Applications will be accepted from June 28, 2024 (Friday) to July 22, 2024 (Monday). Selected projects will receive up to 4 million yen in subsidies over two years and support from experts, allowing them to play a role in regional revitalization while shaping their own business plans.
[Image 1:×978.jpg] ■About “Akita Youth Challenge Support Project 2024” (AKITA WAKAMONO CHALLENGE) “Wakachare” is a project that supports ideas unique to young people, such as initiatives and businesses that revitalize local communities by challenging the dreams of young people. Successful applicants will receive a grant of up to 4 million yen over two years* to help them improve their skills and prepare to start their own business, as well as provide opportunities to connect with people inside and outside the region, mentoring from experts, and more to help them realize their dreams. We provide various types of support.
A total of 181 applications have been received since the system was established in 2019, of which 29 have been selected and projects are currently underway.
Recruitment period: 1st period June 28, 2024 (Friday) to July 22, 2024 (Monday)       2nd period September 2, 2024 (Monday) to September 30, 2024 (Monday) Target projects: Those that revitalize the region through strategic initiatives that utilize ideas unique to young people.
Eligible expenses: Training expenses to improve the skills necessary to achieve this, expenses for studying abroad, expenses for
prototyping and holding trial events, expenses necessary for preparing to start a business, etc. *Some expenses are not eligible for the subsidy.
Target audience: Individuals aged 18 to under 40 at the time of application, or organizations made up of such individuals (excluding high school students, companies, etc.)
Subsidy period: maximum 2 years
Subsidy rate: 3/4
Subsidy limit: 2 million yen (1 million yen for a single year) How to apply: Apply from the form on the Akita Youth Challenge Support Project special website
Sponsor: Akita Prefecture
Planning and operation: Akita Living Lab (Akita Northern Happiness Co., Ltd./SUNDRED)
*In case of special selection approved by the selection committee 4 million yen (limit of 3 million yen per year), subsidy rate of 10/10 *In case of regular selection
2 million yen (limit of 1 million yen per year), subsidy rate of 3/4 ■Expert escort support
1. A support system that identifies the essence of the problem and refines the concept of a solution
We provide support from senior students who are working on
problem-solving in Akita, as well as from front-line mentors who are active both domestically and internationally.
2. Connect with diverse communities
By creating opportunities to connect with networks and communities beyond Akita Prefecture, we aim to increase the number of
collaborators, speed up business development, and improve feasibility. 3. Providing real field
We provide support for taking the “first step” such as demonstration experiments, and support efforts toward social implementation and self-propulsion.
■Message from the operator
[Image 2:×1218.jpg] Masanobu Tomome, Representative Director, CEO and GM, SUNDRED Co., Ltd. In Japan, where the country has been stagnant for 30 years without the birth of new industries, it is easy to forget that many industries have been born in areas rich in natural capital and other resources. We are moving beyond the era in which it was clear what was missing and that it would have been better if each company focused on efficiently creating and disseminating it, and toward a new era through dialogue among diverse social units. There is a need to define new objectives and issues, raise resolution, and create and build “connected solutions” that utilize each company’s products, services, and new technologies. In the social unit of the region, we will reconsolidate our sense of issues, expectations, and values ​​based on new ideas, utilize rich regional resources not found in the
metropolitan area, and create connected solutions and new
combinations. As a result, new industries that will be needed in the coming era will be born. In order to move from Akita, a prefecture with the fastest population decline in the country, to a prefecture with advanced problem solving and a prefecture with hope, we need to (1) share objectives and issues (Agenda: A); (2) A community that creates new connections (C), and (3) facilitation (ACP management) of the process of drawing a blueprint for a connected solution and turning it into a project (P) are important. Utilizing the know-how of new industry co-creation, living lab development and operation, and entrepreneurial human resource development accumulated at SUNDRED, we will support the challenges of young people in Akita, and create an ecosystem where new combinations and new industries will be created sustainably. will be built in Akita.
[Image 3:×1214.jpg] Akita Northern Happinets Co., Ltd. Representative Director and President Yuki Mizuno
I first came to Akita in 2004 when I entered Akita International University as a first-year student. Before entering university and while attending university, I studied abroad in the United States and Australia for one year each, and while I was there, I saw the local people enjoying a life filled with professional sports. I decided to start a club. However, at that time, there were no professional sports clubs, let alone professional basketball clubs. So, in order to create Akita’s first professional sports club, we started with grassroots activities, created a business plan, worked hard to raise capital, and in 2009 established Akita Professional Basketball Club Co., Ltd. (currently Akita Northern Happinets Co., Ltd.). was established. Now, the Akita Northern Happinets has grown into a club that competes in the B1 league, the highest level of domestic basketball, and the company has also embarked on businesses other than the professional basketball business, such as the roadside station business and the food and beverage business such as craft beer. . It’s been 20 years since I came to Akita, but looking back, when I first started working on starting a professional basketball club, I didn’t have any funds, things, or connections. However, as a result of our passion for the business and our continued efforts to achieve our goals, we have reached the point where we are today. In other words, I believe that if you have the “thoughts” and “the power to take action,” the number of people who support you will increase, and you will be able to make your business a reality. I believe that by shaping and growing our business, we will be able to give back to the people and community who have supported us. On the other hand, Akita Prefecture has the fastest aging population in Japan, with the population aging rate predicted to exceed 50% by 2045, ahead of other prefectures. In other words, approximately 20 years from now, one in two people in Akita will be aged 65 or older. Now that such predictions have been made, I believe it is necessary to revitalize Akita by supporting young people and creating an environment in Akita Prefecture that will create businesses that spread from Akita to the world. . Akita Northern Happinets supports the purpose of the Akita prefecture youth challenge support project “Wakachare” promoted by Akita prefecture, and we hope that the young people of Akita will turn this idea into a business, just like the people around me did when I started it. We will support you as you go. In addition to receiving up to 4 million yen in subsidies from Akita Prefecture, “Wakachale” will also receive support from various experts toward commercialization, so we look forward to seeing many of you take on the challenge. I’m here! ■Company introduction
Company name: SUNDRED Co., Ltd.
[Image 4:×190.jpg] Established: Established in March 2017
Representative: Masanobu Tomome, Representative Director, CEO and GM Head office: Ebisu Garden Place Tower, 4-20-3 Ebisu, Shibuya-ku, Tokyo Office: 11th floor, Aoyama Palacio Tower, 3-6-7 Kita-Aoyama, Minato-ku, Tokyo Business details: “New industry ecosystem builder” aiming to co-create 100 new industries. We will operate the “New Industry Co-Creation Studio” and will co-create new industries by concentrating resources in growth areas based on ecosystem design.
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