Skip to content
Home » Amore Pacific Japan Co., Ltd. LANEIGE Limited POP UP STORE “LANEIGE LIP FESTIVAL” with the concept of sh ining stars in the night sky will open on July 10th at @cosme TOKYO!

Amore Pacific Japan Co., Ltd. LANEIGE Limited POP UP STORE “LANEIGE LIP FESTIVAL” with the concept of sh ining stars in the night sky will open on July 10th at @cosme TOKYO!

Amore Pacific Japan Co., Ltd.
[LANEIGE] Limited POP UP STORE “LANEIGE LIP FESTIVAL” with the concept of shining stars in the night sky will open on July 10th at @cosme TOKYO!
……
LANEIGE, a global beauty brand from Korea developed by Amorepacific Japan Co., Ltd. (located in Shibuya-ku, Tokyo), is celebrating the 7th of July, LANEIGE LIP DAY. A limited-edition POP UP STORE “LANEIGE LIP FESTIVAL” will be held at @cosme TOKYO from July 10th (Wednesday) to July 16th (Tuesday), 2024.
[Image 1: https://prtimes.jp/i/105692/24/resize/d105692-24-1d488c3e24734535231f-0.png&s3=105692-24-fd3ee518ae974cf50fbdc3af88953d4a-1830×1291.png ]
What is LANEIGE LIP DAY?
(L)ANEIGE (L)IP DAY When the L in (L)IP DAY is turned upside down, it falls on July 7th, so LANEIGE LIP DAY was established as an event to convey the fun and importance of lip care during the romantic season of Tanabata.
Lips exposed to UV rays tend to become sensitive, and this is the season when problems with dryness and peeling increase. Our wish is for you to enjoy using Laneige’s Lip Sleeping Mask without forgetting to take care of your lips every night even in the summer.
This time, as an event to commemorate LANEIGE LIP DAY, we will hold “LANEIGE LIP FESTIVAL” at @cosme TOKYO.
Lineup of popular products including Laneige’s best-selling lip sleeping mask At POP UP STORE, we mainly sell Laneige’s best-selling “Lip Sleeping Mask,” which sells one item every two seconds in the world*1, as well as the “Lip Sleeping Mask WSH & LOVE Collection,” a limited box with a sparkling pink night sky design. We will be rolling out a lineup of popular products, including limited quantities of the flavor “Watermelon” and the skin care kit “Dream Team Trio Kit” for “summer fatigued skin”*², as well as the new facial sleeping mask “Bouncy Sleeping Mask.”
We also have a lot of content available, including product samples that you can receive when you visit our store, and special benefits for purchasing luxurious products such as original eco bags. Please take this opportunity to visit us.
POP UP Main products (some only)
The best-selling “Lip Sleeping Mask” sells one every two seconds*¹ in the world. A sleeping mask for lips that keeps your lips moisturized and mildly cares for dead skin cells while you sleep to help you achieve plump baby lips. Two popular flavors, berry and grapefruit, and a skin care mini size are included in this set. Limited BOX “WISH & LOVE Collection” and limited flavor “Watermelon” perfect for the summer season are also available!
▼Limited BOX designed with a sparkling pink night sky
Lip Sleeping Mask WISH & LOVE Collection 4,730 yen including tax
[Image 2: https://prtimes.jp/i/105692/24/resize/d105692-24-eb6086e055a79713eda1-2.jpg&s3=105692-24-f8fa9d97d7407a1d8559425303360de2-2400×1600.jpg] – Lip Sleeping Mask Berry 20g, Lip Sleeping Mask Grapefruit 20g, Bouncy Sleeping Mask 10mL, Cream Skin Lotion 25mL
▼Limited flavor that is fresh and sweet, like a popsicle flavored with the summer fruit “watermelon”
Lip Sleeping Mask Watermelon 20g 2,365 yen including tax
[Image 3: https://prtimes.jp/i/105692/24/resize/d105692-24-b4de08126d3b170d39fa-3.png&s3=105692-24-7aa5a81ab96e5a79d7364d802048b964-1080×1080.png ]
*¹ 2023 Global Sales Results
*² Dry dullness and irregular texture caused by summer UV rays and air conditioner use.
There are also lots of other great purchase benefits!
1. If you visit POPUP store, you will receive one sample (2mL) of Bouncy Sleeping Mask or Deer Sleeping Mask.
2. If you purchase Laneige products over 2,200 yen including tax, you will receive an original eco bag and a sample of your choice.
[Image 4: https://prtimes.jp/i/105692/24/resize/d105692-24-76d21a99ef24d8a4c16a-5.png&s3=105692-24-b26179a8a00211c761ffcee22ca3e38d-453×857.png ]
– Purchase 1 item: 1 original eco bag
– Purchase 2 items: 1 original eco bag and 2 samples or 1 cleansing 3-piece set – Purchase 3 or more items: 1 original eco bag and 3 samples *Sample/purchase benefits will end as soon as they run out.
*You can choose the sample content.
POP UP STORE event overview
Period: July 10th (Wednesday) to July 16th (Tuesday), 2024
Location: @cosme TOKYO Pop-up Space 2nd floor (1-14-27 Jingumae, Shibuya-ku, Tokyo)
Business hours: 11:00-21:00
About LANEIGE
[Image 5: https://prtimes.jp/i/105692/24/resize/d105692-24-ebf91918add1a5cd1ca1-4.jpg&s3=105692-24-4476ce5a7b147cb085a96855de5eb959-1080×1080.jpg] LANEIGE is a globally loved skin care beauty brand that has expanded to 41 countries around the world, and is the representative of Amorepacific, a Korean cosmetics company that owns brands such as “innisfree” and “ETUDE.” brand.
“La Neige” means “snow” in French, and with the concept of “beauty that shines like a snowflake”, we pursue the natural moisture, radiance, and beauty of your skin. Based on our unique skin research knowledge and technology, we have conducted lifestyle research and launched products that focus on the power of water, the source of life, and have gained support from customers around the world.
▽Brand official website
https://www.laneige.com/jp/ja/index.html
▽Official Instagram
https://www.instagram.com/laneige_jp/
▽Official X
https://x.com/Laneige_japan
▽Official TikTok
https://www.tiktok.com/@laneige_japan
▽Qoo10
https://www.qoo10.jp/shop/laneige-q
▽Rakuten
https://www.rakuten.ne.jp/gold/laneige-r/
▽Amazon
https://www.amazon.co.jp/Laneige
About Amorepacific
Since its establishment in 1945, Amorepacific, one of Korea’s leading companies, has pursued the harmony of inner and outer beauty based on a deep understanding of nature and humans. With over 20 cosmetics, personal care, and healthcare brands, we cater to the diverse lifestyles and needs of global consumers around the world. It has earned a reputation for changing global beauty trends in innovative ways.
-Inquiries for the general public/Inquiries for publications -LANEIGE Customer Support: 0120-239-857 (Weekdays 10:00-18:00, excluding holidays)
More details about this release:
https://prtimes.jp/main/html/rd/p/000000024.000105692.html