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Home » Nikon Essilor Co., Ltd. Pioneer brand of photochromic lenses “Transitions” #Let’s wear Transitions campaign starts on July 10th!

Nikon Essilor Co., Ltd. Pioneer brand of photochromic lenses “Transitions” #Let’s wear Transitions campaign starts on July 10th!

Photochromic lenses that change color with UV rays
Nikon Essilor Co., Ltd.
Pioneer brand of photochromic lenses “Transitions” #Let’s wear Transitions campaign starts on July 10th!
Get great prizes by purchasing and posting Transitions!
……
Transitions, a pioneer brand of photochromic lenses developed by Nikon Essilor Co., Ltd. (Headquarters: Sumida-ku, Tokyo, Representative: Ludovic Mathieu), will be available from July 10, 2024 (Wednesday) to September 10, 2024 (Tuesday). Until then, we will be holding a #Transitions campaign. Those who purchase Transitions at participating stores during the campaign will have a chance to win wonderful prizes.
[Image 1: https://prtimes.jp/i/24978/27/resize/d24978-27-b8f2a10fa3dd8360da78-0.jpg&s3=24978-27-56fa3be5406ce0d42cac5aaa6e9106be-1263×682.jpg] ■Campaign overview
[Follow & post to win! ]
Prize: 50,000 yen JTB travel ticket (3 people) or original glasses stand (30 people)
Purchase period: July 10, 2024 (Wednesday) – August 20, 2024 (Tuesday) Posting period: July 10, 2024 (Wednesday) – September 10, 2024 (Tuesday) Campaign page: https://www.nikonlenswearglobal.com/jp/transitions-campaign Notes on posting
・To apply, you will need the campaign information card at the time of purchase. ・Please post with (hashtag) “#Transitions”.
[Image 2: https://prtimes.jp/i/24978/27/resize/d24978-27-8dff7ca2353ed862f4fa-1.png&s3=24978-27-43fdd113cf092b35c3dad66b984698c8-901×342.png ]
or
[Image 3: https://prtimes.jp/i/24978/27/resize/d24978-27-ead16791b8f36a76bb0e-2.png&s3=24978-27-4cb614e8c8b232ee1dd5d0edcccefe19-517×517.png ]
The image is an image.
■How to participate
1. Purchase Transitions during the campaign period
2. Follow nikonlenswearjp (QR code below) on Instagram
3. Post photos including the following two with the hashtag “#Transitions”: ・Transitions photo with colored lenses
・Photo with clear Transitions and campaign information card
4.Winners will be notified by Friday, September 20th.
[Image 4: https://prtimes.jp/i/24978/27/resize/d24978-27-92c3b3fe94e227b65ccd-3.png&s3=24978-27-1546750b7cc183e6d8d83dd6f319538f-720×720.png ]
https://www.instagram.com/nikonlenswearjp/
Features of photochromic lens transitions
Photochromic lenses are lenses whose color density changes in response to the amount of ultraviolet rays and temperature. In places where UV rays do not hit, such as indoors, the lenses revert to clear lenses. There is no need to change glasses and sunglasses; one pair serves two purposes.
Transitions was born in 1991 and is the world’s first plastic photochromic lens. Transitions GEN8 fades faster than other models, and user satisfaction is overwhelmingly high. *
A convenient eye care item that triple cuts UV, blue light, and glare. It can be used all year round for commuting, driving, sports, etc. *Ipsos/CAWI Global Consumer Brand Tracking, Multi-country survey (US,CA,UK,FR,IT,CH,BR,IN)
More details about this release:
https://prtimes.jp/main/html/rd/p/000000027.000024978.html