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Home » iStyle Co., Ltd. “Cosmecha,” which became a hot topic at the New Year’s event, is making a comeback. The pop-u p event “@cosme OSAKA Bescos Summer Festa” for the Best Cosmetics Award in the first half of 2024 will be held in Os aka from July 10th!

iStyle Co., Ltd. “Cosmecha,” which became a hot topic at the New Year’s event, is making a comeback. The pop-u p event “@cosme OSAKA Bescos Summer Festa” for the Best Cosmetics Award in the first half of 2024 will be held in Os aka from July 10th!

iStyle Co., Ltd.
“Cosmecha”, which was a hot topic at the New Year’s event, is making a comeback. The pop-up event “@cosme OSAKA Bescos Summer Festa” for the Best Cosmetics Award in the first half of 2024 will be held in Osaka from July 10th!
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iStyle Co., Ltd. (President and CEO: So Endo) will be holding a 7-day event from July 10th (Wednesday) to July 16th (Tuesday) at its flagship store “@cosme OSAKA” in Osaka. We are pleased to announce that we will be holding a pop-up event “@cosme OSAKA Besucos Summer Festa” for the Best New Cosmetics of the First Half of 2024 Award*. *Please see below for the press release at the time of the
announcement. https://www.istyle.co.jp/news/press/2024/06/0606-bc.html
[Image 1: https://prtimes.jp/i/5126/354/resize/d5126-354-332cd3b1ddbed8bab5ca-0.jpg&s3=5126-354-9e5c86d1fd6355acf61f8f8398354ce9-1200×750.jpg] 1. Event overview
(1) 1 in 10 people! Win the actual Best Cosmetics Award winning product! “Cosmetica” available “@cosme Best Cosmetics Award” recognizes products that are currently supported by consumers based on word-of-mouth posts from @cosme members. Among them, “Best New Cosmetics of the First Half” is for new products released in the past six months (November 1st last year to April 30th of this year), and is the Newcomer Award for the first half of the “@cosme Best Cosmetics Awards”. It becomes.
This summer, “Cosmegacha”, which was so successful that people lined up every day when it was held at @cosme TOKYO at the beginning of the year, is making a comeback at @cosme OSAKA. If you make a purchase of 1,500 yen (tax included) or more and download and log in to the @cosme app, you will be able to participate in the “Cosmecha” event where one in 10 people will win the actual Best Cosme Award winning product.
[Image 2: https://prtimes.jp/i/5126/354/resize/d5126-354-23329cbb2e8abf89795f-1.jpg&s3=5126-354-356a0581f0b93b7b21964be7d123d3c5-1000×667.jpg] There are two types of gachas: brand gachas where you can target your favorite brands, and mixed gachas that contain prizes from multiple brands. Additionally, all participants will receive a cosmetic sample set!
[Image 3: https://prtimes.jp/i/5126/354/resize/d5126-354-0e0489f1802a27e83093-2.jpg&s3=5126-354-82cb9dc2669849176fc1231076e856f8-1000×757.jpg] Cosmecha participation conditions: – Shopping of 1,500 yen (tax included) or more at @cosme OSAKA during the event period – Download and log in to the @cosme app – Check-in to this event *Only once per person during the event period* A purchase receipt is required to participate *Each day, first come first served.
[Image 4: https://prtimes.jp/i/5126/354/resize/d5126-354-b08dd96edf17b40d330d-3.jpg&s3=5126-354-2d0e8bee18b7376be5e9f78df9bcf2f3-1000×667.jpg] (2) Sale of products that won Best New Cosmetics in the First Half We will pick up and sell some of the items that won Best New Cosmetics in the first half.
(3) Best New Cosmetics of the First Half – Display of 10th Placed Products We will display items that ranked 10th overall in the Best New Cosmetics of the First Half.
[Image 5: https://prtimes.jp/i/5126/354/resize/d5126-354-35b95e8f36a3126ac001-4.jpg&s3=5126-354-7b22c8bcef9696409bab8e6a739e2adb-1000×667.jpg] 2. @cosme STORE/@cosme TOKYO, @cosme OSAKA
A cosmetics select shop with the theme of “Cosmetics that you can try and meet with your destiny.” 34 stores nationwide (as of May 2024). Utilizing @cosme’s database, we offer a lineup of products that consumers are looking for that go beyond the boundaries of
distribution channels, and create a fun shopping experience by developing a variety of sales areas such as events, editorial planning departments, and ranking shelves. Offers.
Brand site: https://www.cosme.net/store/
[Istyle Co., Ltd. Company Profile] http://www.istyle.co.jp TSE Prime Code No. 3660 ■Location: 34th floor, Ark Mori Building, 1-12-32 Akasaka, Minato-ku, Tokyo 107-6034 ■Established :July 27, 1999 ■Capital: 5,467 million yen ■Representative: President and CEO So Endo ■Business description: Planning and operation of the comprehensive beauty portal site @cosme, and provision of related advertising services
More details about this release:
https://prtimes.jp/main/html/rd/p/000000354.000005126.html