Skip to content
Home » H2O Co., Ltd. 3 roles in 1 product With one application, “bangs”, “stupid hair*1”, and “lazy hair” can be fixed all day long*2 “Water in Matomake” from ululis will be released in 2024 New release from August 1st (Thursday)

H2O Co., Ltd. 3 roles in 1 product With one application, “bangs”, “stupid hair*1”, and “lazy hair” can be fixed all day long*2 “Water in Matomake” from ululis will be released in 2024 New release from August 1st (Thursday)

[H2O Co., Ltd.] [3 functions in 1] With one application, “bangs”, “stupid hair*1”, and “sluggish hair” all day long *2 “Water in” from ululis
Matomake (Water in Matomake)” will be released from August 1, 2024 (Thursday) *H2O Co., Ltd.*
Press release: July 10, 2024
**
[3 functions in 1] With just one swipe, you can get rid of bangs, stupid hair*1, and lazy hair all day long *2 From ululis, “Water in” Matomake (Water in Matomake)” will be released from August 1, 2024 (Thursday) *Pre-sale starts at Plaza from Wednesday, July 17, 2024! *

H2O Co., Ltd. (Headquarters: Nanaoyama, Minato-ku, Tokyo, President: Osamu Kato) has launched the MIZU shampoo “ululis”, which focuses on beauty water.
Ullis Water in Matomake is the first styling gel in the Ullis series. “Water Inmato Make” will be released at drug stores, variety shops, etc. nationwide from Thursday, August 1, 2024.

“Water in” will be released this time.
Matomake (Water in Matomake) is a gel-like mascara type hair stick that can be easily used to reach areas of concern without getting your hands dirty. By applying one coat as a finishing touch to your styling, you can maintain moisture, reduce unbalanced hair*1, and keep set-tailored sagging hair and bangs all day long*2 to maintain your ideal hairstyle.

The product is available in three types: “Blue” that keeps it natural, “Pink” that controls and smoothes frizz, and “Purple” that stays together all day and for a long time. You can choose your favorite product based on its purpose and fragrance.

*1 Short hair that protrudes from the top of the head *2 Due to makeup effect

– * Product Summary *
* Ullis Water Inmato Make Blue*
¥980 (tax excluded) ¥1,078 (tax included) / 10mL

* Ullis Water Inmato Make Pink*
¥980 (tax excluded) ¥1,078 (tax included) / 10mL

* Ullis Water Inmato Make Purple*
¥980 (tax excluded) ¥1,078 (tax included) / 10mL

– * Development background *

In recent years, the market for mascara-type styling items has been booming, especially among Generation Z, and a variety of products have been released.

While various companies are releasing differentiated products, Ullis, which is gaining support in the shampoo and treatment market, especially from Generation Z, is a product that helps users to straighten their stupid hair*1, sluggish hair, and bangs all day long. In response to these needs, we have developed products that will help you maintain your ideal style all day long while retaining moisture. .

The transparent container unique to Ulris is used, and the packaging is cute and makes you feel good just by putting it in a pouch.We also pay special attention to the sustainability of the scent, making it a product with a subtle scent that lasts for a long time.

*1 Short hair that protrudes from the top of the head *2 Due to makeup effect

– * Product Features *

Water inmato makeup blue
Keep bangs and hair flowing naturally with just one coat
aqua bouquet scent
Water inmato makeup pink
Keeps curly bangs straight
Melty Fleur scent
Water inmato makeup purple
Keeps your hair styled for a long time throughout the day
water flora scent

– * HOW TO USE *

Pull the cap straight out and use a brush to smooth out any short hairs.

– * 5 POINTs *

“Aqua Crystal Formula” wraps the moisture inside the hair and suppresses dull hair*1.

* 1. You can see the remaining amount (transparent bottle that allows you to see the contents) *
* 2. Fragrance lasting (subtle scent lasts forever) *
* 3. Cohesion & shine *1 (Style keeping) *
* 4. Moisture block *2 (will not collapse due to sweat or moisture) * * 5. UV protection (contains 3 UV protection ingredients)*
*1 Short hairs protruding from the top of the head *1 Hydrolyzed silk *2 Zein *3 Methoxyphenyliminodimethylcyclohexenylethylglycine (ultraviolet absorber)

– *Which ululis are you? *

Ullis Water Inmato Make is available in three series.
Choose the series that best suits your taste, scent, and concerns from among “Blue,” which keeps it natural, “Pink,” which suppresses frizz and keeps it straight, and “Purple,” a hard type that keeps it for a long time. You can choose.

– * About MIZU shampoo “ululis” *

“ululis” is a MIZU shampoo that was launched in April 2021 and focuses on the “moisture content of hair.”
Aiming for a “moisture content of 15% *3″ that achieves the ideal hair condition, over 90% is composed of serum ingredients *4, leading to fresh and beautiful hair with high moisture content.

“Moisturizing care Moist”, “EX damage care VITA.C”, “swelling care” Available in 4 series: “PINKme” and “Kirameki” for shine correction care. You can choose the series that suits you according to your preference and concerns.

*3 In-house research *4 Excluding base, including water

“ululis” brand site https://www.ululis.jp/
“ululis” official Instagram https://www.instagram.com/ululis_japan/ “ululis” Official X https://twitter.com/ululis_pr
*About details about this release*
https://prtimes.jp/main/html/rd/p/000000028.000076779.html

*Download press release materials*
https://prtimes.jp/im/action.php?run=html&page=releaseimage&company_id=76779&release_id=28


Unsubscribe HTML email

Copyright © PR TIMES Corporation All Rights Reserved.